closed loop marketing

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© 2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL 1 CLM Application Deck Paleti Sainath Business Analyst

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CLM (Closed Loop Marketing) is a survey management tool, which allows the users to create surveys and publish them at any time.

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CLM Deck

CLM Application DeckPaleti SainathBusiness Analyst

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#The below and following notes on the template slides are to guide you only. In your final presentation, you may delete these notes and add relevant notes if any.

Title slide:Title should not exceed beyond 3 lines, font size 30-34, Arial Bold (Font size for the title of the PPT can vary between 30-34, Arial, Bold depending on the amount of text, however should not be smaller than 30 font size)Name should not exceed beyond 1 line, Designation; font size to remain at 16, Arial normalPlease keep the title slide simple, just the logo, title and name and designation to appear. No other graphic elements or any design, photograph, image can be added to this slide, alignment to remain the same1

AgendaAbout CLMCLM lifecycleSurvey CreationSurvey AdministrationSurvey ResultsArchivesMobileAdvantagesProduct pipelinePricing About Quad One

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#About CLMCLM (Closed Loop Marketing) is a survey management tool which allows the users to create surveys and publish them at any time.CLM tool is specially designed for the Pharma Industry where surveys can be conducted on doctors and the results collated by SBO, AM, RM and the regions.CLM Application is available on desktops and also on Android tablets and phones as a mobile application.Using CLM application survey results are available immediately across the organization.Survey results are viewable in pie charts and bar graphs showing summaries and responsesCLM application facilitates the role based access control allowing the users to have limited view option as per there role

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#CLM Life Cycle

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Survey CreationAdmin / Prod team can create surveys / campaignsOne or more surveys can be created under each campaignA survey consists of a set of questions. These can be Multiple choiceMulti selectText field etc.Admin can set a start date and end date for a campaignCampaigns can be created region-wise, Team-wise or Brand-wiseCampaigns can also be created targeting Doctors or Sales teamAdmin can also do the followingMaintain Sales team data Doctor dataData can be imported from third party applications or maintained online

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Survey administration

Surveys can be administered to Doctors or the Sales Team.Surveys can be carried out on Laptop, tablet or mobile.Surveys can be carried out on tablets or mobile in both Offline and Online modes.

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Survey resultsSurvey results are available to logged in users via dashboards. Dashboards display survey status No of surveys completed, doctor-wise, PSR-wise. Survey results are available instantlySurvey results are collated SBO, Area, Region, Zone and Nation-wideSurvey results are available to SBO/PSR,AM, RM, NSM & HO.Each user dashboard displays his team data only.Survey results can be viewed in the form of raw data or pictorially in bar and pie charts.

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Archives

Expired surveys are automatically moved to Archived sectionThese can be accessed at any time by SBO and product teams

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#MobileCLM is presently available on Android Tablets and Mobile.Users can download the CLM app from the Play Store and install on their devicesInitial authentication is required to sign into the applicationOnce authenticated, depending upon user, survey and doctor data is synched into the applicationUsers can use the application without Internet to conduct surveys.The surveys are automatically updated to the CLM server whenever data connection (Wi-Fi & 3G) is available.

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Advantages

CLM is a valuable touch point for PSRs to interact and connect with doctors. CLM is a powerful tool which helps in capturing, analyzing and rendering the data captured by the SBOs / PSRsCLM helps in understanding Doctors orientation/perception towards the product.CLM is helpful as a survey management tool, helping Pharma companies understand their customers and the market.Flexibility of CLM makes it comfortable to be used on both offline and online modes.

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Product pipelineTrend Line Surveys Surveys, which can be set up one time and run for multiple months and display results as trend lines in front end. Surveys Add-ons CLM application provides an add-on option to carry out different types of surveys likePre-Launch SurveyPost Launch SurveyCompetitor SurveyExisting Product SurveyDoctor summary section for SBO to view while administering surveys Dashboard consisting of doctor feedback, expenses, Sales & ROI (integration with other Quad One applications or as inputs into backend)

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Pricing

CLM is available as both a Hosted and an On Premise solution.On Premise Model Cost of CLM application: Rs. 6.50 lacs/- (One time) Annual Maintenance @ 15%Hosted Model Cost of base application: Rs. 3.50 lacs/- (One time) Hosting, Maintenance, Support and updates cost per month: Rs. 30,000/month. Minimum 2 years commitment Updates to the product will be automatically made available to client.

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#About QuadoneQuad One is a 13 year old Life sciences technology company based out of Hyderabad, INDIA.Quad One provides IT products and services in the Pharma, Health Care and eCommerce segmentsQuad Ones proprietary software - eDoctor is a web-based scheduling / rostering system for hospitals and clinicsQuad Ones leading pharmaceutical product Clinion is an EDC and a CDM software being used by some of Indias largest CROsQuad One is expertise in Digital marketing and SEO services.Quad One is a leading mobile App provider in different platforms likeAndroidWindowsIOSQuad One has leading Pharma and Healthcare companies in India as its clients including Dr. Reddys, Apollo Hospitals, Max Neeman and Narayana Hrudayalaya

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#Thank youPaleti [email protected] Analyst

2014 QUAD ONE | WWW.QUADONE.COM | CONFIDENTIAL#