Company Profile 2017

Table of Contents

1. ABOUT US

2. OUR CULTURE

3. WHY WORK WITH US

4. OUR PROCESS

5. OUR SERVICES

6. OUR CLIENTS

7. CONTACT US

ABOUT US

Cloverads is a local Vietnamese integrated-marketing agency, located at Hochiminh city, and offering services in the field of Digital, Public Relations and Branding since 2014.

We have a skilled dependable team consisted of client services, marketers and creative designers, developed and managed by highly experienced professionals.

We focus on the targets and passions of our clients to drive their brands forward. We understand the importance of budgets, added value and generation of return-on-investment (ROI).

Work hard.Play hard is our maxim. You can feel the heat of focus and attention when we debate for a creative plan and the laugh out loud when we be back ourselves.

Amazing things happen when you bring people together. CLOVER ADS seeks for and gathers marketing talents in our four expertises.

OURPEOPLE

WORKINGENVIRONMENT

INNOVATION& LEADERSHIP

Love to create trends and hunt for innovative ideas in each single task, we hold weekly round table talk among teams to discuss and update marketing news.

We excel at providing our client with integrated marketing programs

that resonate withVietnamese consumers

We work as an extension of your teamrather than a service provider.

We cover the full spectrum of marketing planfrom start-up ideas to developand promote your services/productsin all marketing fieldsin consistency and cost-efficiency.

We strive to develop a sound understandingof your brand and your business objectives.

We have a thorough understandings ofhow to develop effective campaign mechanicsand leverage social media channels.

We track performance against objectivesand provide analytics and reportingto measure success and optimize channels.

We are easy to work withand strive to deliver the best possible resultsfor our clients.

We follow a discipline processto consult our customersbest performance for their products

Conduct a professional meetingwith you to learn about yourneeds & goals.

Create strategic plans,in strict adherence to yourobjectives, budget and timeline.

Implemented of selected tactics,creative strategy andbusiness growth plans.

Manage each stage of thecampaign thoroughly andhandle any troubles properly.

Keep improving based onyour feedback & our measurementto deliver the committed KPIs.

RESEARCH& EVALUATION

PLAN

EXECUTIONMONITOROPTIMIZE

workflow

1 2

345

QUALITYCONTROL

+ STANDARD+ EFFICIENCY+ RELIABILITY

PROCESS CRITERIA

+ SATISFACTION+ CHECK+ GUARANTEE

ASSESSMENT CRITERIA

ADVERTISING

does not just circulate information

IT PENETRATESTHE PUBLIC MINDWITH DESIRES AND BELIEF.

ADVERTISING

GOOD

What does it take to create a successful advertising campaign?

From identifying your advertising goals to monitoring the success of your campaign,we'll help you sort things out and make your advertising work for you.

+ PRINT ADVERTISING

+ WEB ADVERTISING

+ E-MARKETING CAMPAIGN

+ POS

+ MEDIA BUYING

+ MARKETING MATERIALS

BRANDING

CONNECT WITH THE RIGHT AUDIENCES IN A RELEVANT WAY.IS WORTHLESS IF IT DOESN'T

A BRAND

+ INTEGRATED MARKETING PLAN

+ POSITION & ANALYSIS

+ MONITOR & REPORT

+ CONSULTING

We combine extensive internal and external analysis with a proven concept development process in order to capitalize on your identified strengths and weaknesses and position your brand uniquely in the mind of the consumer.

We’ll also help you develop internal and external brand communications and experiential extension strategies that bring your brand to life.

DIGITAL,

VIRALHAPPENS

not a thing that is.

is a thing that

We know where to play and what to say.

From daily chatter and management to full-scale audits and strategies, our analytical approach to digital tools and channels will key in on your goals and build, engage, and convert your business goals.

Insightful reporting and timely optimizations along the way will ensure your social content always sticks its landing.

+ DISPLAY CAMPAIGN

+ SOCIAL MEDIA

+ SEO & ADWORD

+ WEB DEVELOPMENT

+ LANDING PAGE

+ COMMUNITY MANAGEMENT

PR & EVENT

EITHER WRITE SOMETHING

WORTHREADING

WORTHWRITING

OR DO SOMETHING

ABOUT

We’re often asked what makes our PR campaigns stand out. We think it’s because they all share the same ingredients: great storytelling, passionate and knowledgeable media relations team, years of experience in honing best practices with exciting brands that pushed us to our limits, and an innovative approach that fuses SEO and digital content with consumer and tech PR.

+ CORPORATE PR

+ CONSUMER PR

+ CRISIS COMMUNICATIONS

+ CSR

+ MEDIA RELATIONS

+ EVENT MANAGEMENT

Here are some of our clientswe are honored to work with over past years,and we look fowardto having an opportunity to work with you.

PACKAGING

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: New packaging for Orange drinkTask: Revise Packaging

PACKAGING

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: New packaging for Orange drinkTask: Revise Packaging

BRANDING BRANDING

POSM

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: Lauching ODanceTask: Design Poster

POSM

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: Lauching ODanceTask: Poster Outdoor

BRANDING BRANDING

POSM

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: Lauching ODanceTask: Sales promotion material

POSM

Client: Tribeco Binh Duong Co., LtdPeriod: 9/2015Objective: Lauching ODanceTask: Sales promotion material

BRANDING BRANDING

POSTER

Client: Tribeco Binh Duong Co., LtdPeriod: 4/2016Objective: Promoting new packaging of TriCoolTask: Design Key Visual

POSTER

Client: Tribeco Binh Duong Co., LtdPeriod: 4/2016Objective: Promoting new packaging of TriCoolTask: Design Key Visual

BRANDING BRANDING

BRANDING

Client: Vietnam Food Industry Co., Ltd.Period: 6/2015 – 7/2015Objective: BrandingTask: Design Logo, Packaging, Stationery, Leaflet, Poster, Brochure

CATALOGUE

Client: Bohemia Saigon Category: Luxury Glassware Where: Nation-wideWhen: 09/2016 – 12/2016What: Copywrite and design a brand catalogue for sales material including photoshoot all the product category and design according to brand awareness compulsory, both to ensure a high-standard luxury brand image.

BRANDING BRANDING

PACKAGING

Client: Vietnam Food Industry Co., Ltd.Period: 6/2015 – 7/2015Objective: BrandingTask: Design Logo, Packaging, Stationery, Leaflet, Poster, Brochure

POSTER + LEAFLET

Client: Vietnam Food Industry Co., Ltd.Period: 6/2015 – 7/2015Objective: BrandingTask: Design Logo, Packaging, Stationery, Leaflet, Poster, Brochure

BRANDING BRANDING

BRANDINGSTATIONERY

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – present

BRANDINGBROCHURE + LEAFLET

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – presentWhat: Hospital brochure to introduce about the hospital services and 4 leaflets of eye, nose, breast, lifting surgery

POSM

Client: Thanh Van HospitalPeriod: 09/2016 - present

BRANDINGUNIFORM

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – presentWhat: To renew brand image to targeted customers, we deliver full-package of brand design including the staff uniforms to ensure the high-level and professional look.

BRANDING

PR

Client: Mathnasium VietnamCategory: EducationWhere: Hochiminh cityWhen: 08/2015 – 01/2016What: Build strong brand communication message through a serie Pr articles online to targeted customers who have intentions to find a suitable Math center for their kids in comparison with many other highly well-known Math centers.

SOCIAL

Client: VUS (Vietnam USA Society English Centers) Category: EducationWhere: Nation-wideWhen: 11/2016 – presentWhat: Build content strategy to enhance brand awareness and promote 4 new courses of VUS (Smartkids – Superkids – Young Leaders – iTalk) both online and print paper

PR PR

PR

Client: Tristar Co., LtdBrand: Brandt – Kitchen appliancesPeriod: 6/2015

PR

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – presentWhat: PR serie articles branding Thanh Van hospital services

PRPR

SOCIAL

Client: VUS (Vietnam USA Society English Centers) Category: EducationWhere: Nation-wideWhen: 11/2016 – presentWhat: Build Facebook content and page management as an informative source to get connected parents and pupils to entrust VUS English Centers as the number-one brand of English Education Center in Vietnam

SOCIALSOCIAL

Client: Mathnasium VietnamCategory: EducationWhere: Hochiminh cityWhen: 08/2015 – 01/2016What: To get more engaged and lead conversion from online channel to real customers offline, we deliver a full-integrated digital campaign to targeted customers of Mathnasium combine between lead-conversion online activities with event offline

SOCIAL

SOCIAL MARKETING

Client: CGVProduct: Movie INSURGENTPeriod: 4/2015Fanpage: https://www.facebook.com/phimdibietObjective: Promotion pre-launchingActivity: Fanpage Content

SOCIAL MARKETING

Client: CGVProduct: Movie HOMEPeriod: 5/2015Objective: Promotion pre-launchingActivity: Facebook Viral

SOCIAL SOCIAL

SOCIAL AD

Client: Tristar Co., LtdBrand: Brandt – Kitchen appliancesPeriod: 6/2015Website: www.brandt.com.vnObjective: Promotion Ad Activity: Google Ad Network + Facebook Ad + PR

BRANDING

Client: NinewestCategory: Luxury FashionFanpage: www.facebook.com/ninewestvietnamWhere: Hochiminh CityWhen: 8/2015 – 12/2015What: Build brand awareness on social network with an exlusive Facebook campaign combine with sales promotion at shops to get fans who love the brand Ninewest in particular, and high fashion in general to follow and buy NineWest clothes, shoes.

SOCIAL SOCIAL

SOCIAL AD

Client: PinkSun Fashion Category: Kid fashionWhere: Nation-wideWhen: 10/2016 – presentWhat: Build brand awareness on social network and get fans engaged with brand sale activities.

SOCIALSOCIAL AD + EMAIL MARKETING

Client: Bohemia Saigon Category: Luxury Glassware Where: Nation-wideWhen: 09/2016 – 12/2016What: Build brand awareness on social network with fanpage content management and run social ads to grow fans and promote brand. Combine with delivering e-newsletter to boost sales.

SOCIAL

PROMOTION AD

Client: Quoc Anh I.E.CPeriod: 9/2014 - 10/2015Website: www.quocanh.edu.vnObjective: Event PromotionChannel: Google Display Network & Facebook Ad

PROMOTION AD

Client: Suzuki VietnamPeriod: 9/2/2015 - 28/2/2015Website: www.vietnamsuzuki.com.vnObjective: Promotion Ad Activity: Google Ad Network + Facebook Ad

DIGITAL DIGITAL

SALES PROMOTION

Client: Tristar Co., LtdBrand: Brandt & FagorCategory: Luxury Kitchen ApplianceWhere: Nation-wideWhen: 04/2016 – 06/2016What: Build brand awareness on social network and promote products through a digital campaign combine between PR online + Display Banner

DIGITALDIGITAL MARKETING

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – presentWhat: Deliver a digital full-integrated digital campaign to build brand awareness and renew brand image to target customers of the Thanh Van hospital.

DIGITAL

DIGITAL DIGITAL

Client: Besthome

Category: Kitchen Appliance

Where: Hochiminh city

When: 08/2016 – 10/2016

What: a TVC promotion Besthome as a

number-one brand kitchen appliance

supermarket for Vietnamese women.

Women are always the main cook in the

family. They often use gas electric stoves

which is hot, tired, which usually taking a

lot of time. So how to make the cooking

much easier and more comfortable? Find

out the kitchen solutions at Best Home.

Client: Thanh Van Cosmetic HospitalCategory: Plastic Surgery Where: Hochiminh cityWhen: 09/2016 – presentWhat: Presentation video + Service videos

EMAIL US

Mr. Nguyen Van NinhBusiness Director

Mobile: +84 933 623 224Tel: +84 862 963 001

(8:30am - 5h30pm . Monday - Friday)

ninh.nguyen@cloverads.vn

1st Flr, NP Bld, 232/17 Vo Thi Sau Str,

Ward 7, Dist 3, HCMC

www.cloverads.vn