collaborative economy revenue models
TRANSCRIPT
REVENUE MODELSHow a collaborative economy company earns income from the way its product or service is offered/sold.
KEY REVENUE MODELS:SERVICE /COMMISSION FEES1
FLAT MEMBERSHIP/ FLAT SUBSCRIPTION2
TIERED SUBSCRIPTION3
MEMBERSHIP PLUS FEE-FOR-USAGE4
WHITE LABEL/LICENSING
FREEMIUM
5
6
7 HYBRIDS
THREE SUBSCRIPTION PLANS ARE OFFERED AT DIFFERENT PRICE POINTS: BASE PLAN $9.99, BUILDER PLAN $19.99 AND THE MASTERPLAN $49.99 PER MONTH.
PLATFORM SOFTWARE PRICING TIED TO NUMBER OF USERS: UP TO 10,000 USERS IS $1,000 PER MONTH;; UP TO 25,000 USERS IS $2,000 PER MONTH. > 25,000 USERS IS A CUSTOM PACKAGE.
• MEMBERSHIP IS TIERED £12 (SILVER), £14 (GOLD), £20 (PLATINUM) PER MONTH. SWAPS ARE ‘FREE’ FOR MEMBERS.
• FOR RENTALS, LOVE HOME SWAP HAS A TIERED SERVICE FEE FROM 1 TO 12 PERCENT DEPENDING ON YOUR LEVEL OF MEMBERSHIP.
• PLUS, MEMBERS CAN BUY TOP UP POINTS FROM £0.10 TO £0.50 PER POINT DEPENDING ON LEVEL.