colocation hosting: the challenges of meeting growing demand

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THE CHALLENGES OF MEETING GROWING DEMAND COLOCATION HOSTING

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Data center operations, including colocation hosting, change almost on a daily basis. These changes affect current and long-term business. They involve things like core data center management, planning, operational strategies, risk management and more. The goal is to prepare for, and adapt to, these trends with an overall focus on resource optimization and cost reduction. Learn more about Colocation Hosting by visiting http://www.cyrusone.com/.

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Page 1: Colocation Hosting: The Challenges of Meeting Growing Demand

THE CHALLENGES OF MEETING GROWING DEMANDCOLOCATION HOSTING

Page 2: Colocation Hosting: The Challenges of Meeting Growing Demand

COLOCATION HOSTINGTHE CHALLENGES OF MEETING GROWING DEMAND

Data center operations, including colocation hosting changes almost on a daily basis Changes affect current and long-term business The goal is to prepare and adapt to these trends with focus on resource optimization

and cost reduction There is a growing demand for colocation hosting in the data center market According to Nemertes Research, a shortage of colocation hosting space will occur in

2012 and will grow to $1.9 billion facilities gap by 2015 Nemertes calls this scenario “the colo crunch”. The company concluded supply is

growing, but demand is growing faster

Page 3: Colocation Hosting: The Challenges of Meeting Growing Demand

COLOCATION HOSTINGTHE CHALLENGES OF MEETING GROWING DEMAND

Determine Supply Nemertes valued the 2012 U.S. market at approximately $18.5 billion, they expect

the market will grow to approximately $31.2 billion in 2015 The industry analyst also determined 2011 colocation hosting space in U.S. at 67.7

million square feet, by 2015 they expect square footage to expand by 144 million square feet

Page 4: Colocation Hosting: The Challenges of Meeting Growing Demand

COLOCATION HOSTINGTHE CHALLENGES OF MEETING GROWING DEMAND

Calculating Demand Nemertes measured demand by interviewing several hundred enterprises about

planned deployments The challenge involves separating what percentage of colocation hosting a company

will outsource Isolation demand for just colocation hosting becomes tricky About 8.75% of total enterprise data center space is devoted to colocation. Nemertes

expects this percentage to increase to 14.11% by 2015 Colocation hosting providers have an oppurtunity to expand their facilities to support

this growth When selecting colocation providers, make sure to fully understand their growth

strategies CyrusOne provides more than 1,000,000 square feet of colocated floor space Colocation facilities located in Houston, Dallas, Austin, San Antonio, Cincinnati, Chicago,

London and Singapore

Page 5: Colocation Hosting: The Challenges of Meeting Growing Demand

COLOCATION HOSTINGTHE CHALLENGES OF MEETING GROWING DEMAND

Calculating Demand Services are targeted throughout a wide range of industries such as: energy, oil and

gas, medical, technology, finance, consumer goods and services and more Design architectures support power requirements exceeding 250 kilowatts per square

foot. Facilities is designed to provide optimal redundancy, efficiency, security and future-proof reliability

Page 6: Colocation Hosting: The Challenges of Meeting Growing Demand

ABOUT THE AUTHORNICOLE AGUILLARD IS MARKETING DIRECTOR FOR CYRUSONE, A GLOBAL ENTERPRISE COLOCATION PROVIDER OPERATING 23 HIGHLY SECURE DATA CENTERS ACROSS THE UNITED STATES, LONDON AND SINGAPORE. LEARN MORE ABOUT COLOCATION HOSTING BY VISITING HTTP://WWW.CYRUSONE.COM/.