come together - offshore technology conference2014.otcnet.org/documents/14otc_prospectus_web.pdf ·...

E x h i b i t o r P r o s P E c t u s

co m e to g e t h e r

2014 Offshore Technology Conference5-8 May • Reliant Park • Houston, Texas USAwww.otcnet.org/2014

www.otcnet.org/2014

Feature OTC in Your Strategic Value Equation*

✦ 97% of attendees visited the exhibition and gave it an overall rating of “Very Good”

✦ 95% of attendees are likely to recommend OTC to a colleague

✦ 92% of exhibitors probably or definitely will exhibit at OTC next year

OTC Quick Facts**

✦ 80,000-plus attendees from 120+ countries

✦ More than 2,500 exhibiting companies

✦ More than 600,000 square feet of exhibit space

Purchasing Role**

Job Classification**

During four dynamic days in the OTC exhibition

hall, your company can showcase its products

and services to the world’s leading experts and

decision-makers in the offshore energy industry.

OTC brings together more than 80,000

industry leaders and buyers from more than

120 countries who all want to explore how

technology, best practices, emerging trends,

and proven methods are making waves in the

evolving landscape of the industry.

As an exhibiting company at OTC, you can

demonstrate your new technologies as you

network with valued clients and make new

business contacts.

The World Comes to OTCOTC attracts an expanding global audience and reaches out to a growing

marketplace. The result is the opportunity for businesses to tap into new

frontiers and emerging regions that are vital to offshore development. Even

those businesses new to the marketplace have seen that by participating

in OTC, they obtain recognition necessary for their growth and visibility to

thousands of industry professionals.

Geographic Breakdown**

Primary Business**

Equipment/Supplies 25%

Other 17%

Engineering/Construction 18%

Operating Company 12%

Service 13%

Consulting Company 7%

Contractor 4%

Financial 2%

Government/Library/Education 2%

Manager/Supervisor34%

Other19%

Consultant5%

Executive21%

Staff Engineer/Scientist14%

University Student3%

Supervisor/Foreman2%

Geologist/Geophysicist1%

Professor/Academician1%

6% Specify Products

30% Approve Products

31% Recommend Products

*Based on the OTC 2012 attendee and exhibitor surveys. **Based on OTC 2012 attendee and exhibitor registration data.

u.s. Attendance

77%

international Attendance

23%

2Join us

Exhibit at OTC The following exhibit information is for companies that do not exhibit at OTC 2013.

Dates to Remember5 July 2013 Deadline for 25% exhibit space deposit

6 November 2013 Deadline for International Mailer advertising insertion orders

13 November 2013 Deadline for International Mailer advertising materials

4 December 2013 Deadline for conference preview advertising insertion orders

11 December 2013 Deadline for conference preview advertising materials

6 January 2014 Deadline for Spotlight on New Technology application

17 January 2014 Deadline for balance due on exhibit space

5 March 2014 Deadline for conference program and map advertising insertion orders

12 March 2014 Deadline for conference program and map advertising materials

5 March 2014 Deadline for Proceedings advertising insertion orders

12 March 2014 Deadline for Proceedings advertising materials

5–8 May 2014 OTC 2014

OTC Transforms Your SuccessBe a part of the offshore energy industry’s most influential conference. Complete the Exhibit Space Application/Contract and send it in today.

Exhibit Space RatesReliant Center . . . . . . . . . . . . . . . . . . . . USD 35 per sq ft

Reliant Arena . . . . . . . . . . . . . . . . . . . . . USD 30 per sq ft

Outdoor Pavilion (<75lbs psf) . . . . . . . USD 35 per sq ft

Outdoor Cement (>75 psf) . . . . . . . . . . .USD 21 per sq ft

Outdoor Asphalt (<75 psf) . . . . . . . . . . .USD 14 per sq ft

Outdoor Covered (10x10) . . . . . . . . . . . .USD 18 per sq ft

Outdoor OTC Parkway 4-day Hospitality Lounges20x20 Hospitality Lounge. . . . . . . . . . . . . . . .USD 20,200

20x30 Hospitality Lounge. . . . . . . . . . . . . . . .USD 32,400



Please refer to the enclosed Exhibit space Application/contract and floor plans.

How To ExhibitOnce your company has elected to participate in this prestigious event, follow these three easy steps:

1. Review all exhibit information carefully.

2. Select five preferred booth locations. (New companies will be assigned in Reliant Arena and Outdoor OTC Parkway only.)

3. Complete and return the Exhibit Space Application/Contract with the required 25% minimum deposit.

Exhibit Space Assignments ✦ OTC conducts space assignments based on the OTC Priority Number System and then on a first-come, first-served basis.

✦ Exhibitors will be notified of exact dates and procedures.

✦ New exhibitors may submit an Exhibit Space Application/Contract. Exhibit space will be assigned on a first-come, first served, space available basis after 10 June 2013.

✦ Exhibit space is assigned for the 2014 Offshore Technology Conference only.

Exhibitor Benefits and Support from OTCPre-show

✦ Unique promotional and advertising opportunities to help increase your company’s exposure and return on investment.

✦ Regular exhibitor newsletter keeping you informed of important deadlines and developments related to the event.

✦ A comprehensive Exhibitor Services Manual providing the tools you need for a successful exhibiting experience.

✦ An exceptional guest invite program offering personalized invitations to distribute to your clients and business associates.

✦ Complimentary company listing including logo and uploadable PDF brochures on the OTC mobile app.

✦ Targeted global marketing campaigns featuring highlights of the exhibition.

On-site ✦ Five complimentary exhibitor registrations per 100 square feet of booth space with discounted exhibitor registration rates beyond the complimentary allotment.

✦ Drayage, a complimentary service unique to OTC exhibitors which includes delivery of exhibit materials from dock to booth, empty crate storage and return after the event, and delivery of exhibit materials back to dock for carrier.

✦ More than 80,000 attendees, the largest attended offshore event in the world.

✦ Standard booth equipment: 8-ft.-high draped back wall, 3-ft.-high draped side rails, 7 x 44-in. company ID sign.

✦ Company listing in the conference program and the exhibition map available to all attendees.

Post-show ✦ Copy of the post-conference audience survey results and findings.

www.otcnet.org/2014 3Join us

Attention OTC Priority Exhibitorsotc companies with a priority rank of 1-715 will have the opportunity to participate in the advanced or on-site exhibit space selection process. this process allows you to select and reserve your exhibit space for otc 2014 before or while at otc 2013.

Advanced Priority Exhibit Space Selection

Who: Exhibitors with a Priority Rank of 1-350 When: 25–29 March 2013

Exhibitors with a priority rank of 1-350 must submit an Exhibit Space Application/Contract no later than 18 March 2013 to participate in the advanced exhibit space selection process.

On 25 March 2013, OTC Show Management will begin calling exhibitors, in priority order, to pre-assign those with a priority rank of 1–350. This pre-assignment will help with companies whose space selection sometimes require redrawing of the floor plan during the selection process.

Please refer to the enclosed preliminary floor plan (subject to change). Once the selection process begins, the OTC 2014 floor plan will be updated in real-time and will be available at www.otcnet.org/2014.

On-Site Priority Exhibit Space Selection

Who: Exhibitors with a Priority Rank of 351-708 When: 6–9 May 2013

Approximately two weeks prior to OTC 2013, the on-site space selection schedule will be posted on the OTC website at www.otcnet.org/2014. Exhibitors with a priority rank of 351-708 will receive a link to the on-site space selection schedule via email. This schedule will include your appointed time slot for exhibit space selection. The schedule will also be distributed to your booth at OTC 2013.

Exhibit space selections will take place Monday, 6 May–Tuesday, 7 May in Reliant Center, room 200; and Wednesday, 8 May–Thursday, 9 May, in Reliant Arena, Stockman’s Club.

On-Site Rebooking Instructions1. Review all exhibit information carefully.

2. Read the Terms & Conditions on the Exhibit Space Application/Contract.

3. Select five exhibit space choices based on the enclosed floor plan. (Those with lower priority numbers need to be realistic with the preferred choices you are considering.)

4. Consult the space selection schedule and priority point list to determine your appointed time.

5. View the updated OTC 2014 floor plan online before leaving for OTC 2013 to see how the selections of the top 350 priority exhibitors affected your choices.

6. Complete the Exhibit Space Application/Contract and bring it with you at your appointed time to the rebooking lounge.

7. Arrive 10–15 minutes early to submit your Exhibit Space Application/Contract and to review the current OTC 2014 floor plan for available space before making your final selection.

If you are unable to attend the On-S ite Priority Exhibit Space Selection at your appointed time, you must submit your Exhibit Space Application/Contract by 15 April 2013 to OTC by fax at +1.866.491.7171 or email at [email protected].

OTC Show Management will act as your proxy to assign the best space available to your company during your appointed time. You must receive a confirmation that an Exhibit Space Application/Contract has been received by OTC Management to insure your proxy will be made.

Please do not submit an Exhibit Space Application/Contract before your appointed time slot if you will be rebooking on site.

If you miss your appointed time slot and have not submitted your Exhibit Space Application/Contract for OTC Show Management to serve as a proxy, you can still select space by coming to the Rebooking Lounge and checking with OTC staff. However, the selection of available space will diminish rapidly.

Post-Show Priority Exhibit Space Selection

Who: Exhibitors with a Priority Rank of 709 and Higher When: 20–31 May 2013

Exhibitors with a priority rank of 709 and higher should submit an Exhibit Space Application/Contract and Designated Contact form by 17 May 2013. Please review the updated OTC 2014 floor plan at www.otcnet.org/2014 before making your five preferred booth selections.

Space will be assigned in priority order then by date of receipt of contract for exhibitors with the same priority ranking. OTC Management will attempt to contact exhibitors whose selections are not available. If the attempt is unsuccessful, the best available exhibit space will be assigned.

Important information for OTC Priority Exhibitors who plan to exhibit at OTC 2014.

All Exhibitors with Priority rankAfter all advanced, on-site, and post-show priority time slots expire, space selection will be offered on a first-come, first-served basis regardless of priority rank or past participation. OTC 2014 exhibit space will not be assigned without a completed Exhibit Space Application/Contract. A 25% deposit will be due on 5 July 2013 to confirm exhibit space.

All exhibitors will have until 5 July 2013 to request a reduction in size or cancel their space with no penalty.


Corporate Advantage ProgramWith an array of unique promotional opportunities before, during and after OTC, we can help you design the perfect program to enhance your company’s OTC experience. The OTC Corporate Advantage Program exposes attendees and businesses to your company and promotes your presence to the offshore community. This program includes a variety of promotional campaigns, sponsorship venues, and high-impact advertising opportunities.

For complete details, please review the included information or contact the OTC Sales Department at +1.972.952.9494.

Advertising1. Conference MapDrive traffic to your booth and create massive exposure for your company by advertising on 35,000 fold-out conference maps distributed to attendees on site.

2. Conference Map Booklet and Pocket FolderThe official OTC conference map booklet and pocket folder is a perfect place to highlight your company’s presence at OTC. The booklet contains the OTC exhibitors’ names and booth numbers; the booklet’s pocket folder contains the map.

3. Conference Program–Exhibitor Listing BannersMake your company stand out with your company’s name, web address, and booth number on a one-inch color strip down the side of every page of the exhibitor listing in the OTC conference program.

4. Conference ProgramApproximately 35,000 conference programs are distributed on site to conference attendees providing detailed information on the technical sessions, special events, and exhibition. Participants often keep the programs after the conference to use as a reference tool. Full-, half- and quarter-page ads are available.

5. Conference Program–Full Page Ad with Adhesive TabsThis advertising opportunity offers a way to help attendees reference important information in the OTC conference program. More than just an ad, attendees can peel off adhesive tabs from your full page ad to mark pages that are important to them. Your company logo or a specific marketing message can be printed on each of the 11 adhesive tabs and/or the imprint area underneath the tabs. You also receive another full page ad on the back side of the page. This ad will be printed by 3M, which is an industry leader in adhesive products

6. Conference Program–Belly BandThe first information conference attendees will see when picking up their program is your company’s advertisement on the belly band wrapped around the outside. Don’t miss this exclusive opportunity to tell OTC attendees where your booth is located and what you have to offer.

7. OTC AppPromote your company year-round on the OTC mobile app for iPhone, iPad, and Android. All exhibitors receive the Green Package at no charge, but you can enhance your visibility with a Splash ad, alerts, banner ads, and several other unique opportunities.

8. OTC Show NewspaperThe Official OTC Show Newspaper, published by Hart Energy, will have exclusive distribution points in Reliant Center, Reliant Arena, official hotels, and the Hart booth. To ensure your message reaches OTC attendees, reserve your advertising space today! Space is limited and sells out quickly!

9. OTC-TVThis new sponsorship offers a number of specialized, highly efficient and cost-effective promotional video opportunities providing both an immediate and ongoing return on your investment. Screens will be placed in Reliant Center, Reliant Arena, and the OTC Parkway providing exposure throughout the venue with video sponsorships every hour.

10. Web Banner AdsPromote your company’s presence on the official OTC conference website before, during, and after the event. With over 160,000 impressions in April alone, attendees will be anticipating your company’s presence even before the conference. There are limited locations available so reserve your spot today!

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SponsorshipsAll sponsors, if confirmed prior to deadlines, are recognized in the website, preview, program, Proceedings, and on-site signage. The prior year’s sponsors will have the first opportunity to renew that particular sponsorship. Should a company not renew, the sponsorship will be available on a first-come, first-served basis. All artwork must be approved by OTC prior to implementation.

1. Annual OTC Dinner This event brings greater recognition to our industry colleagues who have made outstanding achievements to the offshore energy industry while raising funds for a worthy cause. Sponsorships offered at multiple levels.

2. Aisle SignsAisle signs are a simple and cost-effective way to broaden your company’s exposure across the exhibit halls. These signs are hung on every exhibition aisle in Reliant Center and Reliant Arena. Purchase a section that is near your booth, or purchase all of the sections for maximum exposure.

3. Carpet LogosAttendees do a lot of walking at OTC, and what better way to promote your company than to remind them about you as they walk! Carpet logos can be placed throughout Reliant Center and Reliant Arena anywhere except the main aisle.

4. Cell Phone Charging StationsReach attendees while they charge their cell phones. With a 37”LCD screen and charging tips for a wide variety of mobile devices, the charging stations contain two advertising components: an LCD screen capable of slide shows and video with sound; and an exterior decal for branding.

5. Coffee Cup SleevesThis sponsorship gives you the chance to reach a large audience. Your personalized coffee cup sleeve will provide a creative way to get your name out, and keep people safe at the same time.

6. Conference BagsPromote your company to thousands of attendees each day of the conference! Conference bags are a valuable commodity and an essential resource for the attendee experience. The conference bags will be distributed at various registration counters to the first 8,000 attendees.

7. Conference Preview This sponsorship offers an excellent way to get your message out to a global audience prior to OTC. The OTC Conference Preview is mailed to approximately 100,000 past attendees and OTC sponsoring organizations’ members in North America. This sponsor receives a full page ad and their logo on the cover artwork of the mailer.

8. Escalator Runners Because OTC activities take place on both levels of Reliant Center, four sets of escalators provide conference participants with access to the technical sessions on the second floor. As a sponsor of the escalator runners, your company receives recurring ads every 4 to 6 feet (depending on artwork) for approximately 80 feet of escalator space.

9. Exhibit Entrances At Reliant Center, five entrances lead conference participants from the lobby into the exhibition. At Reliant Arena, two entrances lead conference participants from the lobby into the exhibition. This is an ideal opportunity to promote your company on and off the exhibit floor and provides landmark recognition. As an exhibit entrance sponsor, your company receives three, four-sided column wraps and one 6’x10’ lobby banner.

10. Exhibit LocatorsReach attendees as they plan their way around the OTC exhibits before they arrive on site with the interactive Exhibit Locator. The interactive floor plan loads quickly offering a searchable exhibitor database on various criteria with bookmark capability. This pre-show planning tool also allows the attendees to print maps of the booths they have bookmarked ahead of time. These print-outs include your logo.

11. Gobos in Reliant Center LobbyGobos are visual, motion-activated displays of a company’s logo, which are projected on the walls of Reliant Center. Exact locations to be determined.

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12A and 12B. Indoor and Outdoor BannersIndoor and outdoor banners are a great way to inform OTC attendees where your booth is located and what you are promoting before they even get inside the exhibit floor. With various sizes and locations available, a banner will put your company first in mind as attendees begin their OTC experience.

13. International MailerThis sponsorship offers an excellent way to get your message out to a global audience prior to OTC. The OTC International Mailer is mailed to 50,000 international past attendees and OTC sponsoring organizations’ members. This sponsor receives a full page ad and their logo on the cover artwork of the mailer.

14. Internet StationsThe OTC Internet Station is a unique area on the second level of Reliant Center that allows conference participants to stay connected while attending OTC. As a sponsor, your company website is set as the default home page and screensaver. Exhibiting company provides the screensaver and URL.

15. LanyardsLanyards put your company’s name around the necks of thousands of attendees. OTC coordinates the on-site distribution of lanyards. As a sponsor, your company receives distribution of 10,000 lanyards with your company logo.

16. The Next Wave ProgramThe Next Wave program is the perfect opportunity for your company to make its presence known to future leaders in the E&P industry. This exciting program is designed for E&P professionals under the age of 35 who are looking to expand and grow their role within the industry. Your company can choose to sponsor The Next Wave luncheon, The Next Wave reception, or become the exclusive sponsor by sponsoring The Next Wave program. Show your company’s commitment to the success of the future leaders of the oil and gas industry and become a sponsor.

17. Topical Breakfasts and LuncheonsOTC’s topical breakfasts and luncheons offer top executives from major IOCs, NOCs and independent operators. Presentations cover a wide variety of management, implementation, research, and technology-related issues. Select a breakfast or luncheon and reach an average of 200 dedicated professionals within your target market. As a sponsor, your company will receive your logo displayed on signage, 1 reserved table (seats 10), 40 guest card registrations, company logo tent card displayed at each table, and an area to display your promotional materials. With many breakfasts and luncheons taking place each day of the conference, you are sure to find the perfect one for your company to sponsor.

18. Wi-FiOTC offers its attendees the opportunity to connect to the internet with their own computers by purchasing daily or hourly Wi-Fi access in the common areas of Reliant Park. Your marketing profile and URL link will be displayed on four web pages while attendees and other event participants go through the process of setting up and/or using a wireless account in the facility. When your marketing profile is clicked, your website will open up a window to allow attendees to visit your site and view all content hosted on that server, even if they have not purchased wireless service.

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New sponsorship opportunities at otc 2014!Help attendees take a break at OTC. We will offer company signage around new rest stop benches and cell phone charging stations. Additional details will be available soon at www.otcnet.org/2014.


Put the spotlight on Your New technologyThe Spotlight on New Technology program is designed specifically for OTC exhibitors to showcase their most recent, noteworthy technologies.

to be considered for the spotlight on New technology Program, technology must meet four criteria:

1. New and innovative

2. Proven

3. Broad industry appeal

4. Significant industry impact

submit Your ApplicationIf your company is exhibiting at OTC and your technology merits the spotlight, prepare your application now.

• The deadline for applications is 6 January 2014.

• Applications and instructions for submitting your applications online are available at www.otcnet.org/2014.

• To qualify, applications must be thoroughly completed and include the USD 2,000 entry fee.

• Entries are limited to two per exhibiting company.

• Entries must include a company logo, completed form, and high-resolution graphic of the technology.

• Companies will be notified in late February 2014.

benefits of ParticipationCompanies chosen to receive the Spotlight on New Technology Award receive.

• Acknowledgement in an OTC press release.

• Advanced recognition on the OTC website.

• Acknowledgement at an on-site awards event with press invited.

• Recognition in a special four-color, multi-page section of the OTC conference program.

• A special emblem of recognition for your company’s booth to designate selection.

• Special signage at your booth on the exhibit floor.

About otc

The Offshore Technology Conference (OTC) is where energy professionals meet to exchange ideas and opinions to advance scientific and technical knowledge for offshore resources and environmental matters.

Founded in 1969, OTC’s flagship conference is held annually in Houston. OTC has expanded technically and globally with the Arctic Technology Conference, OTC Brasil, and OTC Asia.

otc Exhibit sales Department

222 Palisades Creek DriveRichardson, Texas 75080 USA

PO Box 833868Richardson, Texas 75083-3868 USA

T: +1.972.952.9494F: +1.972.952.9397e: [email protected]

otc sales contacts

Companies A–E

Joan [email protected]

Companies F–Pd Companies Pe–Z

Kirk [email protected]

OTC Sales Senior Manager

craig W. [email protected]

OTC Organizations Sponsoring Organizations

®

American Association of Petroleum Geologists

American Institute of Chemical Engineers

American Institute of Mining, Metallurgical, and Petroleum

Engineers

American Society of Civil Engineers

ASME International Petroleum Technology

Institute

Institute of Electrical and Electronics Engineers, Oceanic

and Engineering Society

Marine Technology Society Society of Exploration Geophysicists

Society for Mining, Metallurgy, and Exploration

The Society of Naval Architects and Marine

Engineers

Society of Petroleum Engineers

The Minerals, Metals and Materials Society

Supporting Organizations

American Association of Drilling Engineers

American Petroleum Institute

Association of Energy Service Companies

ASTM International Independent Petroleum Association of America

Institute of Marine Engineering, Science and

Technology

International Marine Contractors Association

International Society of Automation

National Ocean Industries Association

Research Partnership to Secure Energy for America

Regional Sponsoring Organization

Brazilian Petroleum, Gas and Biofuels Institute

Endorsing Organizations

International Association of Drilling Contractors

Petroleum Equipment Suppliers Association

dotillio

Text Box

+1.713.457.6877 [email protected]

come together - offshore technology conference2014.otcnet.org/documents/14otc_prospectus_web.pdf ·...

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