comm board sla presentation 3 final
DESCRIPTION
Metrograph TheaterTRANSCRIPT
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METROGRAPH
Community Board 3 PresentationOctober 19, 2015
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Metrograph, a prestige two screen movie house, opens February 2016. Metrograph will include a res-taurant, cinema-dedicated bookshop, café and lounge. Programming will feature world-class independent, international, repertory films, and exclusive premieres. Built in a historic warehouse at 7 Ludlow Street (at Ca-nal Street), Metrograph will be one of the rare theaters in the world with archive-quality 35mm film and state of the art digital projection.
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CONTENTS
CB3 Questionnaire
Signed Sitpulations
Proof of Posting
Floor Plans
Security Plan
Food Menu
Traffic Study
Architect Letter - Noise Plan
Landlord Letter
Community Partnerships
Team Bios
Additional Letters of Support
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Programmer at Large
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STIPULATIONS AGREEMENT
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Metrograph LoCatIoN
Stand alone building, 66’ wideNo residents upstairs
Large BrICK WaLL
No reSIDeNtS live across the street
7 LUDLOW LOCATION
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METROGRAPH SECURITY PLAN
The Metrograph security plan focuses on the different areas and spaces in and around the 7 Ludlow Street Building.
Exterior:
Building is designed so that all movie queuing is inside the lobby. There are no lines of patrons waiting outside the building to either purchase a ticket or wait for a performance to start. This is a critical element of the building design. Sufficient space has been allotted inside the lobby to accommodate customers waiting for performances, and all ticketing is reserved seating, so there are no "first come first served" lines. All customers have a seat assignment prior to showtime, which reduces crowding at the entrance.
The nature of the integrated customer experience at Metrograph - film showings, food offerings, bookshop - means that customers will not leave all at once after showtimes such as at a typical movie theater, but will enter and leave at varied times reducing high traffic rush moments on the street. On Sunday-Wednesday it is estimated that no security will be required outside on Ludlow Street. On Thursdays-Saturdays one security staff member will be posted at the entrance to ensure that customers entering and leaving the building remain quiet on the street.
Interior:
Inside the building, patrons will be greeted by staff at the Box Office - who can direct patrons to the Theaters, Concession Area (non alcohol beverages, and food items allowed inside the theaters), and to the Restaurant area.
The Concession Area: In addition to Popcorn, varied packaged candies, serves Non Alcoholic Beverages (Artisinal Soda, Cold Pressed Juices) in sealed bottles - which are clearly and identifiably different from the Restaurant's standard wine/beer/cocktail glassware.
The Restaurant Area Lobby: Serves full menu, targeted to movie patrons planning to see a film. All ID checking will be handled by the restaurant bartenders who are all trained in ID protocol. One security staff member will be posted at the Door to the Lobby Restaurant Area (on diagram - Guard Point 1). Their job is to verify that no Alcoholic Restaurant beverages are taken outside the restaurant area. Additionally, all Box Office and ticketing staff are trained to verify that no restaurant drinks are allowed inside the theater. Therefore there are two layers of security preventing Alcoholic drinks from entering the theaters.
The Restaurant Area Second Floor: Serves full menu at Tables, Couches, and at Bar. All ID checking will be handled by the restaurant bartenders at the Bar, and the servers at
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the tables who are all trained in ID Protocol. One security staff member will be posted near the Balcony entrance, and will ensure that no Alcohol Drinks are allowed into the Theater Balcony.
Emergency Exits:
Theater 1 and Theater 2 are accessible only to ticket holders who must pass through a restricted ticket entry point. Emergency Exit doors function only from within the theater/building in case of Emergency - and cannot be used to bypass security points to enter the building or theaters.
Staff:All Security and Staff are trained to provide a premium and elegant experience for Metrograph Patrons. This includes a high level of service to the Patrons, as well as neighbors, and the management of a quiet, elegant environment throughout the building and on Ludlow Street. The type of Patron for repertory and independent film screenings is expected to be generally quiet and non-disruptive, however all staff will be trained to quiet and/or politely remove any Patrons who are disruptive to the decorum of Metrograph.
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COMMISSARY MENUBREAKFAST
Breakfast sandwich boiled egg, sauce gribiche & watercress on roll $8frittata slice of zucchini, mint, basil & ricotta frittata slice $9
donuts glazed or jelly $6french Pastry croissant, almond croissant & pain au chocolat $5
cereal organic granola with milk (or almond milk) $5
ALL DAY WRITER’S MENU (to Be eaten with one hand while writing)
LUNCH & DINNER
SALADS & COLD PLATESParsonette Salad flat leaf parsley, bibb lettuce, chives, citronette dressing $11
Julius caesar kale, parmesan, anchovy $11smoked tongue beef tongue, sauce gribiche, caselvetrano olives, scallions $12
chicken roasted chicken salad, red onion, red grape, basil $12artichoke cold steamed artichoke, vinaigrette $12
melon & Bresaola cantaloupe, cured beef $11hearts of celery celery root rémoulade, capers, pickled shallots $11
SaNDWICheSa.l.t. avocado, lettuce, tomato, herbal mayonnaise, toasted 7-grain bread $10
reuBen corned Beef pickled cabbage, Russian dressing, rye bread $13cheese sandwich stracciatella, pickled beets, radishes, cress $12
the commissary hamBurger Pat LaFrieda blend,, lettuce, tomato, pickle $14merguez sausage sandwich halved merguez, watercress, herbal mayo, harissa oil, 7-grain bread $13
SoupS matzoh Ball like grandma used to make $10
Borscht vegetarian beet borscht, crème fraiche, dill $10
eNtreeS (15 MINuteS)chicken-in-Pot braised chicken sweet potato, fennel & ginger $18
Baked trout sorrel sauce, white wine $19sPaghetti a la dan dan lamb, chicken, Sichuan peppers, scallion $16
salmon mustard, capers, haricot verts $19eastern choice New York cut sirloin steak, French fries $22
kale chiPs $6fruit & nut Bar $6
PoPcorn “flight” $5Pickle Plate $5
Brain function smoothie with e3 $7crudité $6
aPPle slices nut Butter $6Vegan nori rolls $8
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VegetaBLeSchinese Broccoli garlic, sesame $8
creamed sPinach cardamom, nutmeg $8zucchini sPaghetti cold, raw zucchini, walnut pesto $8
cauliflower roasted cauliflower, raisins, pine nuts $7
potatoeSdeluxe Baked Idaho potato, crème fraîche, trout roe, herbs $6
french fries fries, herbs, aioli $8
DeSSerttáng candies $6
fruit cuP $6crePes $7
Pie à la mode $7
BeVerageS
CoCKtaILS
Espresso $3Americano $3
Latte $4Cappuccino $3.50Macchiato $3.50Cortado $3.50
Iced Coffee (cold brew) $3Iced Latte $4
Iced Cappuccino $3.50
MartiniManhattan
Old FashionedNegroni
Whiskey SmashSide CarSloe Gin
The Bees KneesBoulevardier
Dark & StormyFrench 75Margarita
Champagne CocktailBloody Mary
SazeracMint JulepPisco Sour
Whiskey Sour
Moscow MuleWhite RussianVieux Carré
MojitoSwizzle
Tom CollinsRum Punch
Singapore SlingThe Last Word
Belloque Teas $7Earl Grey $7
Chamomile $7Egyptian Mint $7
Rooibos $7China Green $7
PG Tips $5(All teas served in pot)
Ovaltine $5
Filtered Sparkling / Flat WaterHouse made green juice $8
Turmeric Tonic $5Fresh Ginger Soda $4
Freshly squeeze orange &grapefruit juices $5
Cola $3Ginger ale $3Root beer $3
Lemon/Lime $3
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STONEFIELD engineering & design
stonefieldeng.com 483 Broadway, 5th Floor, New York, NY 10013 917.289.1180 t. Corporate Headquarters & Mailing Address: 75 Orient Way, Suite 303, Rutherford, NJ 07070 201.340.4468 t. 201.340.4472 f.
October 15, 2015 Community Board 3, Manhattan 59 East 4th Street New York, NY 10003 RE: Traffic Assessment Letter Report
Proposed Movie House 7 Ludlow Street
New York, NY 10002 SE&D Job No. S-15158 Dear Members of Community Board 3:
Stonefield Engineering and Design, LLC (“Stonefield”) has prepared this Traffic Assessment Letter Report to evaluate existing vehicular and pedestrian traffic conditions and identify the potential impact that the proposed Movie House could have on the roadways, sidewalks, and curbsides in the nearby site vicinity. The subject property is located at 7 Ludlow Street in the Lower East Side of Manhattan, New York. The site location is shown on appended Figure 1. The subject property is designated as Block 298, Lot 28 on the New York City Department of Finance Tax Map. The site has approximately 60 feet of frontage along Ludlow Street. Under the proposed development program, the existing building would undergo exterior and interior renovations to provide a two (2)-screen movie house with accessory food and beverage services.
Site Location and Existing Conditions The subject property is located at 7 Ludlow Street, which is midblock on the west side of Ludlow
Street between Hester Street and Canal Street. Ludlow Street has a north-south orientation and extends between East Houston Street and Canal Street. Ludlow Street is classified as an Urban Minor Arterial and is under the jurisdiction of the New York City Department of Transportation. The roadway provides one (1) lane of one-way southbound-only travel. On-street parking is provided along the east side of the roadway. The west side of Ludlow is designated as “No Parking Anytime.” Sidewalk and curb are provided along both sides of the roadway. Ludlow Street intersects Canal Street to form an unsignalized T-intersection with the southbound approach of Ludlow Street operating under stop control.
The area is well served by public transportation via the F subway line at the Delancey Street Station, approximately 0.35 miles from the subject site and East Broadway Station approximately 0.10 miles from the subject site; the J, M, and Z subway lines at the Essex Street Station, approximately 0.35 miles from the subject site; and the B and D subway lines at the Grand Street Station, approximately 0.35 miles from the subject site. These subway stations are located within an approximately 10-minute walk from the subject site. Bus service is provided via the M9 bus at Essex Street and Broadway, approximately 0.10 miles from the subject site and the M14A bus at Grand Street and Essex Street, approximately 0.20 miles from the subject site. Please note, select bus service via the M15 bus is provided at Hester Street and Allen Street approximately 0.15 miles from the subject site. These bus stops are located within an approximately 5-minute walk from the subject site. The subject site is also proximate to several Citi Bike stations including the Canal Street and Rutgers Street Bike Station (28 bicycle docks), the Allen Street and Hester Street Bike Station (43 bicycle docks), the Pike Street
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October 15, 2015 Page 2 of 5
and East Broadway (24 bicycle docks), and the Forsyth Street and Canal Street (28 bicycle docks). These bicycle sharing facilities are located within an approximately 5-minute walk from the subject site.
Existing Vehicular and Pedestrian Traffic Volumes and Curbside Utilization A detailed field investigation was conducted during the typical weekend evening time periods to
evaluate existing traffic conditions and identify the specific hours when traffic activity on the adjacent roadways is at a maximum and could be potentially impacted by the development of the site. Manual turning movement counts, pedestrian counts, and continuous curbside utilization observations were conducted as part of this effort. Specifically, turning movement counts were collected at the intersection of Ludlow Street and Canal Street; pedestrian volumes were counted along the subject site frontage; and curbside utilization observations were conducted along both sides of Ludlow Street and the northerly side of Canal Street between Essex Street and Orchard Street. The field investigation was conducted on Friday, September 18, 2015, from 6:00 p.m. to 11:00 p.m. Additionally, an Automatic Traffic Recorder (ATR) was installed on Ludlow Street between Hester Street and Canal Street to measure continuous traffic volumes between Friday, September 11, 2015, and Saturday, September 19, 2015. Please refer to the appendix for the Automatic Traffic Recorder Data Summary.
The study period was chosen as it is representative of when the proposed movie house is anticipated to be most active. The traffic volume data was collected and analyzed to identify the design peak hour in accordance with 2010 Highway Capacity Manual (HCM) and recommended guidelines outlined by the Institute of Transportation Engineers (ITE). Based on the review of the count data, the Friday evening peak hour of vehicular traffic occurred from 8:00 p.m. to 9:00 p.m. and the Friday evening peak hour of pedestrian activity occurred from 6:45 p.m. to 7:45 p.m. The 2015 Existing Condition vehicular and pedestrian peak-hour traffic volumes are summarized on appended Figure 2.
The westerly side of Ludlow Street between Hester Street and Canal Street and the northerly side of Canal Street, west of Ludlow Street are designated as “No Parking Anytime.” On-street parking is available on the easterly side of Ludlow and the northerly side of Canal Street, east of Ludlow Street. These curbside parking stalls are metered between the hours of 9:00 a.m. and 7:00 p.m., Monday through Saturday. Stonefield observed that the northerly side of Canal Street was used for pick-up/drop-off activity and vehicles/taxis turned over every 6 minutes on average. The westerly side of Ludlow Street was not observed to exhibit parking, stopping, or standing during the study period whereas the easterly side of Ludlow Street was primarily used for long-term parking outside the hours of permitted metered parking.
Description of Operations The proposed development would consist of multiple operating elements, including two (2) movie screening rooms, a bar and restaurant, a lounge, and a bookstore. The movie screening rooms would have maximum seating capacities of 171 and 50 persons. Each theater would have six (6) shows daily with screenings approximately every two (2) hours. The show times would be staggered between the two (2) screening rooms in order to avoid simultaneous patron arrivals and departures. Please note, Metrograph plans to sell tickets via a mobile app, which would require patrons to purchase tickets ahead of time. All seats would be reserved in advance. The bar and restaurant component would be split between two levels with a maximum capacity of 70 persons on the lower level and 20 persons on the upper level. Based on consultations with Metrograph, it is anticipated that a peak of 15 employees would staff the development at one time.
Trip Generation To estimate the number of trips that would be generated by the proposed movie house, it is
conservatively assumed that each component of the movie house would operate at capacity. This assumption presents the worst-case scenario and is not anticipated to be a common occurrence. Based on consultations with Metrograph, Stonefield estimated patron arrivals and departures by hour as shown in appended Table A. The peak hour for the overall operation is anticipated to occur between 9:00 p.m. and 10:00 p.m., when an estimated 144 patrons would arrive and 134 patrons would depart over the course of the hour.
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Travel Demand Assumptions
Travel demand assumptions were made to estimate the number of vehicles associated with the projected number of patron trips. Modal splits were based on assumptions by Stonefield and support the likelihood of linked trips within the neighborhood. The resulting travel demand assumptions and forecasted trip generation are summarized in Tables 1 and 2, respectively. As patrons would likely utilize more than one (1) operating component (e.g., a moviegoer may patronize the food/beverage services and/or bookstore before or after the show time), a 40% trip credit was assumed in order to provide a realistic analysis.
TABLE 1 – TRAVEL DEMAND ASSUMPTIONS
Movie Theatre 1
Movie Theatre 2
Lower Level: Bar, Restaurant,
Lounge, Bookstore
Upper Level: Bar, Restaurant,
Lounge, Bookstore
Employee Staff
In Out In Out In Out In Out In Out
Peak-Hour Person Trips 163 131 2 2 59 70 17 20 0 0
Linked Trips 40% 40% 40% 40% N/A
Peak-Hour Person Trips to Account for linked trips
98 79 1 1 35 42 10 12 0 0
Modal Split Auto 10% 10% 5% 5% 5%
Taxi/Uber 20% 20% 15% 15% 5%
Subway 30% 30% 40% 40% 30%
Bus 5% 5% 5% 5% 15%
Walk/Bike/Other 35% 35% 35% 35% 45%
Total 100% 100% 100% 100% 100%
Vehicle Occupancy Auto 2.5 2.5 2.0 2.0 2.0
Taxi/Uber 2.5 2.5 2.0 2.0 2.0
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TABLE 2 – PEAK-HOUR TRIP GENERATION FORECAST
Person Trips by Mode
Movie Theatre 1
Movie Theatre 2
Lower Level: Bar, Restaurant,
Lounge, Bookstore
Upper Level: Bar, Restaurant,
Lounge, Bookstore
Employee Staff Total
In Out In Out In Out In Out In Out In Out
Auto 10 8 0 0 2 2 1 1 0 0 13 11
Taxi/Uber 20 16 0 0 5 6 2 2 0 0 27 24
Subway 29 24 0 0 14 17 4 5 0 0 47 46
Bus 5 4 0 0 2 2 1 1 0 0 8 7
Walk/Bike/Other 34 27 1 1 12 15 2 3 0 0 49 46
Total 98 79 1 1 35 42 10 12 0 0 144 134
Vehicle Occupancy
Auto 4 4 0 0 1 1 1 1 0 0 6 6
Taxi/Uber 8 7 0 0 3 3 1 1 0 0 12 11
Taxi/Uber Balanced 10 10 0 0 4 4 2 2 0 0 16 16
Total 14 14 0 0 5 5 3 3 0 0 22 22
Future Traffic Volumes Vehicular trip generation resulting from the proposed movie house would be relatively low based on
the preceding trip generation forecast. On Friday evenings, approximately 22 vehicles would arrive and 22 vehicles would depart during the anticipated peak hour, 9:00 p.m. to 10:00 p.m. This equates to approximately two (2) vehicles every three (3) minutes. Based on criteria specified in the 2014 CEQR Technical Manual, development projects that are anticipated to generate fewer than 50 peak-hour “new” vehicle trips are unlikely to create a significant traffic impact on the adjacent roadway network.
Pick-up/Drop-off Activity On-street parking is presently prohibited along the westerly Ludlow Street curb line between Canal
Street and Hester Street (approximately 400 feet). Additionally, the Ludlow Street frontage and the north side of Canal Street may be used for the loading/unloading of merchandise and passenger pick-up/drop-off. The existing curb-to-curb width of Ludlow Street and the parking prohibition on the westerly side of the roadway would allow for pick-up/drop-off to occur without negatively impacting continuous movement of through traffic. It is recommended that a movie house staff member be provided to help guide patron vehicles into and out of the pick-up/drop-off area and regulate taxi/Uber stops to be as short as possible.
Pedestrian Circulation The sidewalks in the site vicinity are relatively wide and can accommodate the increase in pedestrian
traffic generated by the subject site. With the mobile ticket purchasing app, building entrance operations would be streamlined and the first-floor lobby would keep patrons off the sidewalk. Additionally, in accordance with New York City Department of Buildings (NYCDOB) guidelines, queuing of patrons on the public sidewalk is not permitted.
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Parking
Although the proposed development is not anticipated to generate a significant amount of patrons that would drive private vehicles, the following list includes off-street parking facilities within 0.25 miles (an approximately 5-minute walk) of the subject site:
Chrystie Street between Canal Street and Hester Street – approximately 50 spaces
Monroe Street between Market Street and Pike Street – approximately 66 spaces
Forsyth Street between Canal Street and Division Street – approximately 80 spaces
Allen Street between Hester Street and Grand Street – approximately 200 spaces
Broome Street between Suffolk Street and Norfolk Street – approximately 294 spaces
Division Street and Market Street – approximately 300 spaces
Conclusions This report was prepared to examine the existing vehicular and pedestrian traffic conditions and
identify the potential impact that the proposed Movie House could have on the roadways, sidewalks, and curbsides in the nearby vicinity. The analysis findings, which have been based on industry-standard guidelines and conservatively consider the subject premises at full operating capacity, indicate that the proposed development would not have a significant impact on the vehicular and pedestrian traffic operations of the adjacent roadways, sidewalks, and curbsides in the nearby vicinity. A total of 12 new private-vehicle trips are anticipated to be generated during the peak hour, which would have a negligible effect on on-street parking and traffic operations. As a result of the existing “No Parking Anytime” regulation, taxis and Uber vehicles would have adequate curbside space to load and unload future patrons without obstructing through traffic on Ludlow Street.
Best regards,
Frank A. Filiciotto, PE Stonefield Engineering and Design, LLC cc: Ethan Rishon Oberman – Metrograph LLC Alexander Olch – Metrograph LLC S:\2015\S-15158 7 Ludlow Street Movie Theater\Reports\Letter Report.docx
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Proposed Movie House7 Ludlow Street
Manhattan, New York City, New YorkTraffic Study
FIGURE 1Site Location Map
SITE
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120 Canal Street 8
137 19
54
8 51
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84 P
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not to scale
FIGURE 22015 Existing Traffic
Volumes
Proposed Movie House7 Ludlow Street
Manhattan, New York City, New YorkTraffic Study
Division Street
Site
PM Peak Hour Vehicluar Volumes
Existing Roadway
LEGEND
PM Peak Hour Pedestrian Volumes
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ATR TRAFFIC COUNT SUMMARY - September 2015
SE&D Job #: S-15158
DATA COLLECTION LOCATIONS:
Ludlow Street between Canal Street and Hester Street
SUMMARY:
TIME PERIODLudlow StreetSouthbound
Weekday AM Peak Hour
(8:15 AM - 9:15 AM)171
Weekday Midday Peak Hour
(12:45 PM - 1:45 PM)208
Weekday PM Peak Hour
(2:15 PM - 3:15 PM)178
Weekday 24-Hour Total 2,732
Saturday Peak Hour
(2:00 PM - 3:00 PM)162
Saturday 24-Hour Total 2,822
Manhattan, New YorkProposed Movie House - 7 Ludlow Street
stonefieldeng.com 75 Orient Way, Suite 303, Rutherford, NJ 07070
201.340.4468 t. 201.340.4472 f.
STONEFIELD engineering & design
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31
LETTER FROM LANDLORD
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COMMUNITY PARTNERSHIPS
LES EMPLOYMENT NETWORK - to hire staff members from the Community
HENRY STREET SETTLEMENT -Free Screenings for Henry Street Clients-Film Mentoring Program-Connected Programming to Abrons Arts Center
COMMUNITY PROGRAMMING-Weekend Family Screenings for Children-Discounted Screenings for Seniors and Youth
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THE TEAM
aLeXaNDer oLCh - Founder, Chief Creative
FILM DIRECTOR - the Windmill Movie (2009) Film Forum, hBo, permanent Collection MoMa
DESIGNER - Collections sold at Bergdorf goodman, Bar-neys, Nordstrom, Colette paris, Isetan tokyo. Flagship Store at 14 orchard St NYC.
ON SCREEN-editor/post-production supervisor - DCp delivery, Dolby, film lab work.
Designing all interiors for Metrograph.
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JaKe perLIN - Artistic and Programming Director
Lincoln Center programmer &Director, Cinema Conservancy: presentBaMcinematek: 2004 to 2012 Film Forum: 2001 - 2004Cinema arts Centre: 2000 - 2001
Founder of the Film Desk, theatrical distributor of over twenty great films pre-viously unavailable by directors such as Chaplin, Godard, Antonioni, Rivette and Sontag, all receiving exclusive New York runs followed by national tour..
Director Cinema Conservancy which releases and preserves American inde-pendent films of social and historical im-portance. Editor of The Believer magazine's Film Is-sue dvd supplement.
Contributed programming for dozens of venues in the US and around the world, including Reina Sofia in Madrid.
aLeXaNDer oLCh - Founder, Chief Creative
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ethaN oBerMaN - CEO
CEO of two successful startups:Spideroak (2007 - 2014)omail (2001 - 2005)
omail (email marketing company)25+ employees
Spideroak become internationally rec-ognized in the privacy / security space - endorsed by edward Snowden40+ employees / contractorsInternationally recognized brandLeadership position within privacy / secu-rity industry
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aLIZa Ma - Head of Programming
Languages: english, Mandarin, Cantonese, Japanese
FILM Curator, Museum of the Moving Image 2013-presentFILM prograMMeS, toronto International Film Festival Cinema-theque 2010-2013
prior programming:• Assistant Programmer, Toronto International Film Festival, Midnight program: 2009-2010• Program advisor, Toronto Reel Asian Film Festival• Film Program Assistant and Donor Office Liaison (L.A. & Park City, Utah): 2009• Programming assistant and Assistant to Festival Director, AFI Film Festival (L.A.): 2008-2009• Images Festival (Toronto) 2007-2008
Writing & translation:• Reverse Shot (http://reverseshot.org/people/105/aliza-ma), CinemaScope (http://cinema-scope.com/author/aliza-ma/), a Century of Chinese Cinema tIFF Monograph (Mandarin to eng transla-tion and original essay, tIFF & NYFF, Jia Zhang-ke, published Interview translation, tsai Ming-liang, Live Interview & tIFF festival Q&as, Wang Bing
paSt FILM prograMS
Museum of the Moving Image as co-curator:• Ongoing: See It Big!, First Look annual international film festival, Masaki Kobayashi (retrospec-tive w/ tatsuya Nakadai in person), Spring 2015, tsai Ming-liang (full retrospective), Spring 2015, Chuck Jones, Winter 2014, Jean gremillon (full retrospective), Winter 2014, rouben Mamoulian (retrospective w/ panel discussion), Winter 2014, Law Kar-leung tribute, Fall 2014, Kenji Mizo-guchi (all surviving films on archival imported prints from Japan & US tour), Fall 2014, Les Blank (retrospective in collaboration w/ the academy), Summer 2014, patrick Lung-kung (retrospective with dirs. Lung Kung and tsui hark in person), Summer, 2014, howard hawks, Fall 2013, Claire Denis, Summer 2013, Wong Kar-wai (retrospective & NY premiere of the grandmaster), Sum-mer 2013
toronto International Film Festival & tIFF Cinematheque as assistant programmer:• Ongoing: monthly experimental film cycle The Free Screen, A Century of Chinese Cinema (68-film archival program & Int’l tour), Spring 2013, Raj Kapoor, Robert Bresson, Henri Georges Clou-zot, Italian Neorealism, Bertrand Tavernier, Sandrine Bonnaire, Alexei German, Seijun Suzuki & Nikkatsu Centenary, Werner Schroeder, rainer Werner Fassbinder, pier paolo pasolini, Catherine Breillat, 70mm festival, Nuit Blanche (12 hr silent film program with live music accompaniment), Joe Dante, homage to Xtream pictures, contemporary Chinese cinema, Lisandro alonso and Lucrecia Martel New argentine Film Spotlight
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arthur FourNIer - Bookshop Curator
Rare book dealer, archivist and appraiser with fifteen years of experi-ence in sales, marketing and media relations for leading academic publishers and cultural institutions, including the top psychology press in North America, a world-renowned research university and art galleries in New York and Chicago.
arthur FourNIer FINe & rare, LLCBrooklyn, NY. August 2013–Present.Full service company specializing in the appraisal and sale of books, manuscripts, archives & collections in all fields and genres, emphasis on cultural movements, disruptive technologies, societies in conflict, and global undergrounds.F.a. BerNett BooKS :: http://www.fabernett.comAssociate. Boston, MA. February 2009–October 2013.
guILForD preSS :: http://www.guilford.comStaff Writer & Publicist. New York, NY. November 2003–February 2009.
DeLaNo greeNIDge eDItIoNSDirector of Sales & Marketing. New York, NY. November 2001–October 2003.
Neue gaLerIe NeW YorK :: http://www.neuegalerie.orgMuseum Store Consultant. New York, NY. October 2001–July 2002.
uNIVerSItY oF ChICago :: http://www.uchicago.eduUniversity News Office Staff Writer. Chicago, IL. October 1999–June 2001.
hYDe parK art CeNter :: http://www.hydeparkart.orgExhibitions Coordinator. Chicago, IL. July 1995–June 1998.
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MIChaeL KoreSKY - Head of Marketing
the CrIterIoN CoLLeCtIoN New York, NYJanuary 2006–October 2015
reVerSe Shot (MuSeuM oF the MoVINg IMage) reverseshot.orgJanuary 2003–present• Founder, Co-Editor-in-Chief
FILM CoMMeNt New York, NYSeptember 2001–April 2005• Assistant Editor
INterVIeW New York, NYApril 2005–December 2005• Copy Chief
WrItINgCoNTEMpoRARY FILM DIRECToRS: TERENCE DAvIES • The first American book about the famed British film-maker, University of Illinois Press in September 2014, ESSENTIAL ART HoUSE: 50 YEARS oF JANUS FILMS • Deputy editor and contributing writer for the Criterion Collection publication celebrating the fiftieth anni-versary of its parent company, oLIvIER ASSAYAS • Chapter “Moving On: Une nouvelle vie” from upcoming book on the French director, published by Synema—Gesellschaft for Film and Media; edited by Kent Jones
• Published in the Village Voice, Cinemascope, Film Comment, Sight& Sound, Cineaste, The American Interest, Interview, Filmmaker, BAMCinematekPlaybill, Westchester Journal News• Online: indieWIRE, Moving Image Source, Stop Smiling• Co-curated ongoing “See It Big” series for the Museum of the Moving Image
Advisory Work (New York City), October 2011 – present• Guest speaker at “Project: New Cinephilia” at 2011 Edinburgh Film Festival, Special guest for interna-tionally renowned Bergman Week on Fårö Island, Sweden in 2008, Film series in partnership with the 92nd Street Y (2005, 2006, and 2011), and conducted associated Q&As with filmmakers, Served as feature-film juror at both 2011 RiverRun International Film Festival (Winston-Salem) and 2008 New-Fest (New York City), Guest speaker at 2012 and 2015 editions of the RiverRun International Film, Festival and at 2004 and 2005 festivals on European cinema at Guild Hall, East Hampton, Assistant 2003 Grand Marnier Film Fellowships Co-coordinator for Film Society of Lincoln Center Education
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JaKe KLeIN - Food & Beverage Consultant
Opened restaurants in Miami, Hong Kong, New York, Providence, Washington DC, and Singapore.
Currently Owener and Operator JAKE’S HANDCRAFTED 559 5th Ave, Brooklyn, NY 11215. Holder of full Liquor License.
In New York he has worked extensively with Dre Nieporent’s Myr-iad Restaurant Group - NOBU, MONTRECHET (now Batard), TRIBECA GRILL.
Former Executive Chef at MORRELL WINE BAR AND CAFé, in Rockefeller Center in Midtown Manhattan
In Hong Kong he became executive chef of the influential restaurant, MIAMI SPICE, which earned four star rating from the South China Post. His all-wood-fired restau-rant in Singapore was awarded four stars from the Straights Times.
In 1998 Jake opened the first restaurant of his own, JADA, in South Miami. The Miami Herald rated JADA “Exceptional” (the highest rating); John Mariani in Esquire Magazine declared Jake “one of the most exciting young talents to come along in a long time.”
Jake has worked with two Iron Chefs, as an apprentice to Masaharu Morimoto in New York and competed against Roksbura Michiba in Tokyo, and has appeared on the ABC Early Morning Show, New York 1, and the Tokyo Broadcasting System.
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DaNa VLaDIMIr - Head of Communications
DIRECTOR OF PUBLICITY, MAGNOLIA PICTURES New York, NY — June 2009-October 2015 Oversaw New York publicity for all Magnolia Pictures titles, served as head organizer for all New York related events, premieres and press days.
MARKETING/PUBLICITY ASSISTANT, IFC FILMS New York, NY— January 2009-June 2009
FASHION ASSISTANT, W MAGAzINE New York, NY — September 2007-December 2007
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ADDITIONAL LETTERS OF SUPPORT
10/14/2015 Edward Douglas (Guttmann) 27 Orchard Street #13 New York, NY 10002 Dear Members of Community Board 3,
I’ve lived at 27 Orchard Street for over 22 years and for 14 of those years, I’ve been a film critic for the website ComingSoon.net, a position that has gotten me quite a bit of acclaim, including a membership in the prestigious Broadcast Film Critics Association (who vote for the Critics’ Choice Awards every year).
As you might expect, I’m an avid fan of films, especially the long-standing tradition of seeing them as they’re meant to be seen—in a theater on the big screen with an audience of similar cinephiles. As a 22-year resident of the neighborhood, I’ve seen it going through many changes, but I’m also well aware of its history as a central focus of New York’s immigrant population going back over one hundred years. I’ve been absolutely thrilled to see the neighborhood bringing in a younger diverse crowd thanks to popular eateries like “Pies ‘n’ Thighs” and “Dimes.” I couldn’t be more excited to hear of the plans to open the Metrograph Theater on Ludlow Street, because it will give people more reason to come down to the neighborhood as a destination for their entertainment, which would be a huge boom for the businesses that already exist in the neighborhood. (Considering how many of them have closed down in the decades I’ve lived here, this neighborhood could really use a boost to help build upon what’s already been done.) New York has quite a few “arthouse” theaters already but the closest one to this area is the Landmark Sunshine on Houston Street, and in fact, there is only ONE movie theater BELOW Houston Street and that’s the Regal all the way over on Battery Park, which is 20 minutes by cab and longer by mass transportation.
The Lower East Side hasn’t had a movie theater in decades when the one on Grand Street closed down and to me, it’s a fantastic idea to have a place where people can congregate and enjoy films together. I’m especially intrigued by the prospect due to those involved with the project and their ability to bring acclaimed international directors to the neighborhood to show their films. Presumably, this would include filmmakers from places like China which would be of great interest to the neighborhood’s vast Chinese population who don’t get much geared towards them in terms of entertainment.
There really isn’t anything like what they have planned for the Metrograph anywhere in our neighborhood, the closest examples being Lincoln Center all the way uptown and the Brooklyn Academy of Music. I think having something like this in the neighborhood should help convince other business owners to make their way downtown to this rich historic neighborhood that I love so much.
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In conclusion, I’m very excited by the prospects that the Metrograph brings to the area in terms of offering cinema where people can experience film the way it’s meant to be seen as well as a café and bookshop where people can congregate and continue the conversation afterwards.
It’s a wonderful idea that has my full support and I’m sure my neighbors would agree. Sincerely, Edward Douglas (Guttmann) 27 Orchard Street #13 New York, NY 10002 917-705-2151
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October 16, 2015
Dear Members of Community Board 3, On behalf of Seward Park Co-op, we would like to strongly endorse Metrograph's application for an SLA license. Our community has long been underserved for movie theaters, as well as a place which can be a community center for the arts. We have met with the principals of Metrograph who are fellow local residents - living just down from the theater at 23 Ludlow. We have toured the space and are eager to see it open for business as soon as possible. The Metrograph plans to bring not only great cultivated programming, but also "family" programming on the weekends, during which parents can bring their children. This is especially important for our community which has so many young parents who strongly need local activities and destinations for their families. The prestige of the film programming - both independent film releases as well as older repertory movies - is especially appealing to us as a community. That we will have a serious, world class arts institution in our neighborhood is something we should be proud of and excited about. We strongly urge our fellow members of the community to support this project.
Sincerely Yours,
Seward Park Co-op Board of Directors
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Community Board 3 59 East 4th Street New York, NY October 19, 2015 Dear Members of Community Board 3, My name is Josephine Shokrian -- I’m a scenographer, film maker and long time New York City resident based in the Lower East Side. I am writing the community board as a neighbor of the proposed Metrograph Theater, which is 1 block from where I have my studio and residence. When the announcement had been made about the proposed theater, I was skeptical (as I’m critical of most new developments in downtown Manhattan, most especially within my neighborhood). But when I read who was behind the project, Jacob Perlin, the executive director of the Cinema Conservancy, a non profit film distribution, preservation and filmmaker consultancy in New York and the programmer-at-large fro the Film Society at Lincoln Center--I couldn’t be more thrilled. Perlin is one of the first people that I had met when moving to New York. I was warmly welcomed by a generous film enthusiast, who encouraged me to attend programs throughout the city. Over the years I’ve followed Perlin’s thought provoking programs and don’t think I’m alone in saying that he is held in high esteem amongst his collegues. Metrograph, the proposed cinema/bookstore/restaurant is first and foremost seems interested in forming a community around cinema and the preservation of cinema arts. The theater boasts having a 16mm and 35mm projector—when majority of theaters nationwide are being forced to switch over to industry standard DCP. And is committed to showing work in its original format—on film. As a filmmaker, this is both precious and essential as cinematic material is quickly becoming obsolete unless we strive to maintain, educate and support such arts. A space as such is interested in the promotion and encouragement both within its form and it’s language. Allowing for a place that is beyond the sphere of the theater and moving into a social environment that will encourage community and the exchange of ideas. And for once see in this a place that resembles the city I chose to live in. As we are all well aware, spaces for cultural institutions within Manhattan are quickly becoming far and few between. It is essential to cultivate and support such initiatives as Metrograph, as I have not doubt, they will respectfully preserve the integrity and vibrancy of what still remains downtown. This is a great undertaking, and I feel grateful that efforts are being put forward to envisioning such a space. Thank you for your time, Josephine Shokrian 185 East Broadway #2 New York, NY 10002
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! Eugene Lang College of Liberal Arts Department of Culture and Media 65 W. 11th Street New York, NY 10011 (212) 229-5100 newschool.edu
16 October 2015 Dear Members of Community Board 3: I am writing to support the Metrograph theater on the Lower East Side. As a professor at the New School and a critic for numerous arts and film publications, I am tremendously enthused that the neighborhood will have a vibrant, independent, and creative theater of its own. New York City has one of the strongest and most diverse film cultures in the world, and I believe the Lower East Side will benefit tremendously for having this creative outlet and cultural hub to highlight its rich historical traditions. I am further encouraged by the incredibly knowledgeable, imaginative, and hard-working individuals involved in making Metrograph happen. I have worked and watched movies with Michael Koresky for almost a decade, and more recently have had the benefit of the wonderful programming of Jake Perlin and Aliza Ma at the Film Society of Lincoln Center and the Museum of the Moving Image, respectively. They are all extraordinarily capable and well-connected, and I admired in all of them their attentiveness to world filmmaking and truly daring work. I see in their programming a strong commitment to the fullest range of what moving image media can be, and I eagerly anticipate their collaborative shaping of Metrograph as a model of what a film theater can be, and how it can serve and enrich its community. As someone who teaches close to the Lower East Side, I look forward to directing my students to Metrograph to both learn about the neighborhood and partake of the many resources the theater will provide. In addition to a state of the art theater, having a bookstore where my students can encounter important film scholarship and criticism, and a cafe and restaurant space to casually discuss work, is crucial. In my teaching I stress that cinema is a social activity, one that includes not only the experience of watching a film together in a theater, but also the spaces around the screening, whether the discussions that carry on well after the film has ended, or the book that someone will pore over for days to come. Metrograph will provide an important hub for the community, and it will furthermore build a new one built around the appreciation of cinema and the vital social activity that will develop around it.
Sincerely,
Dr. Genevieve Yue Assistant Professor in Culture and Media Eugene Lang College, The New School for Liberal Arts
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! ! ! ! ! ! ! ! ! !! "#$"%$&#"'! ()**!+),-.)/0!87 6th Ave., #1 Brooklyn, NY 11217 1)2/!3)45)/6!7*!87449:,0;!<72/=!>?!! My name is Jeff Reichert and I am an award-winning documentary filmmaker, critic, and distributor based in New York. I am writing to you today to express my wholehearted support for the Metrograph theater, an institution whose plans and progress I have followed with great interest since they were announced last summer. In my fifteen years of working in independent film distribution, I have had the opportunity to help bring to American audiences films like Man on Wire, Joan Rivers: A Piece of Work, The Invisible War, Short Term 12, Croupier and countless others. Central to all of those releases have been healthy openings in theaters in New York City that have helped propel media attention and positive word of mouth nationwide. New York is the single most important market for theatrical distribution—bar none—yet it remains a challenge to bring great films to theaters here because there are simply not enough screens. As a distributor, I celebrate the news of a new theater opening in the heart of the Lower East Side, and am excited by the amazing programming its renowned core team will surely bring to the neighborhood and the city. I can’t wait to book films I’m releasing with them. I also hope to exhibit some of my own creations there as well, should I be lucky enough. The Metrograph’s integration of a restaurant, café, and bookshop into the theatrical context will create something completely new in New York. It will be a Cinematheque more than just a theater, but a place where the community can gather in appreciation of one of our most vital art forms and seriously consider the medium. And also have quite a bit of fun. It will be a place where any filmmaker would be excited to have their work screened. The Lower East Side deserves its own theater, one whose team comes from the New York movie scene, cares about that scene and has great ideas for how to make it stronger. The Metrograph has that team, and feels poised to become the next in a line of legendary New York cinemas. @,:-)/)A;?! Jeff Reichert Filmmaker, Critic, Distributor!
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!
!!MILPA FILMS
107 N 9th STREET, #1 BROOKLYN, NY 11249
!
October 12, 2015 To the Members of Community Board 3, My name is David Riker and I am a writer and film director who has lived and worked in New York City for the past 25 years. I would like to express my strongest possible support for the Metrograph Cinema, and its extraordinary film programmers Jake Perlin and Aliza Ma. New York City does not need any more bars or nightclubs, as I know from first hand experience living in Williamsburg with my wife and two daughters. The proliferation of beerhouses and late night clubs has produced only more loud music, and streams of young people screaming at each other as they try to walk home late at night. But the Metrograph’s application for a liquor license should not be confused with such venues. Rather, I believe it should be recognized as a unique and special opportunity to create in the Lower East Side an extraordinary cultural venue with great relevance for local residents. The proposed Metrograph is best understood as a neighborhood Film Center in the tradition of those New York City cultural gems, the Lincoln Center’s Elinor Bunin Monroe Film Center, the BAM Cinématek, and the Museum of the Moving Image in Queens. No one should confuse a meal and a glass of wine at the Lincoln Center with a loud and rowdy bar or nightclub. Most importantly, I think it’s important to recognize the caliber of the people who are behind the Metrograph. To put it simply, Jake Perlin and Aliza Ma are internationally recognized in the world of cinema for their extraordinary experience and impeccable taste. They are literally the gold standard for an independent arthouse film center, with long trajectories of nurturing and promoting real cinema in New York. Their decision to open the Metrograph in the Lower East Side is reason for celebration! As a personal note, I would like to add that my film, LA CIUDAD (THE CITY), filmed in New York City in the 1990s with a cast of Latin American immigrants, would very nearly have vanished had Jake Perlin not offered to help in launching a preservation campaign in 2013. Thanks to Jake and his Cinema Conservancy we were able to restore and preserve the film and it is now playing again on screens in New York City, at precisely those institutions that he and Ms. Ma have so-long helped to lead: Lincoln Center and the Museum of the Moving Image. I applaud the Community Board’s efforts to limit the proliferation of drinking establishments in the residential neighborhoods of the Lower East Side. But I urge you to view the Metrograph for what it truly is: a world class cultural venue, created by veteran New York City film programmers who have long worked to nourish the city’s rich and diverse cultural life. Yours sincerely, David Riker