COMMUNICATION NETWORKS

Importance of Networks

• Systems of interconnected units– to structure information exchange

• All groups function as networks– understanding of how networks function

• Important to understand and use– to work within and manage networks

Formal vs. Informal

Formal Networks Informal Networks

FORMAL NETWORKS

Characteristics of Formal Networks

• Typically vertical

• Follow the authority chain

• Limited to task-related communications

Formal Networks

The chain rigidly follows the formal chain of command.

Formal Networks

The wheel relies on the leader to act as the central conduit for all the group’s communication.

Formal Networks

The all-channel network permits all group members to communicate actively with each other.

Example of a Formal Network

Formal networks structure is a base for most modern organizations.

Example of a Formal Network

Governments are structured according to formal networks principles.

Let’s give it a try…

Formal chain of command

Relies on the leader behind the wheel

Group members to communicate actively

INFORMAL NETWORKS

Example of an Informal Network

Characteristics of Informal Networks

• Free to move in any direction

• Able to skip authority levels

• Satisfy group members’ social needs

• Helps with task accomplishments

Example of an Informal Network

• Grapevine– Not controlled by the management– Trusted more by employees– Is used to serve self-interest of members

Example of an Informal Network

• Social Networking– External rather than internal– Distribute and find information– Share and discuss– Connecting and growing

Social Networks Examples Online

INTERRELATIONS

Comparing the two

http://www.mckinseyquarterly.com/article_page.aspx?ar=2051

Example of an Interrelated Network

Multi-level marketing structures include both formal and informal networks.

Summary of Finding

• Every formal includes an informal

• Not all informal include formal

• Knowing types of networks is great

• Understanding the correlation is great

• Using this knowledge to facilitate communication in your company is huge

• Growing vs. making stronger networks

Alex should be over 10 minutes by now. Somebody, please stop him.

Questions?