community fundraising toolkit - umom new day centers · 1. what is a community fundraising (third...
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Community Fundraising Toolkit
UMOM NEW DAY CENTERS3333 East Van Buren Street
Phoenix, AZ 85008
UMOM.org
One of the ways we’re able to serve UMOM clients is with the proceeds raised though events and activities from community supporters like you.
We’re grateful to the many organizations who donate their time and talent to fundraise on our behalf – from individuals, families, neighborhood associations and faith groups to the business community – both small businesses and large corporations. We rely on your help as supporters and partners in our mission
to break the cycle of homelessness and couldn’t do it without you.
Amanda Montelongo-Fisher
Event [email protected]
602.362.5837
Thank you for generously offering to host a fundraiser to support th e families, women and youth experiencing
homelessness in our communi ty!
Our mission is to prevent and end homelessness with innovative strategies and housing solutions that meet the unique needs of each family and individual.
ABOUT UMOMEnd
Homelessness
CommunityVolunteers, Donors, Partners
Who we serve
How we do it
Did you know?
To learn more
UMOM runs a very lean and large organization with a professional staff of 305 and a volunteer workforce of over 2,000 annually. We have 16 programs, 5 emergency shelters and 300 units of affordable housing to address all the challenges our clients are facing. Community support and fundraising is vital to our ongoing success at meeting the needs of people experiencing homelessness in our community.
UMOM restores hope and rebuilds lives by providing shelter, services and housing for families, single women, youth and veterans experiencing homelessness.
Visit our website for details on the programs we provide and other ways to support UMOM clients and program needs.
UMOM.org
We’d love to give you a tour of the main campus and you can sign up for a tour here: umom.org/tourSee first hand how your help makes a difference!
77is the average
number of days that
families stay in shelter.
275adults found jobs through
our employment services last
year.
1,850households successfully exited our
program into permanent
housing last year.
400+women were
served at the Halle Women’s Center.
FAQSL et's get you started!
1. What is a Community Fundraising (Third Party) Event?
Businesses, organizations, community groups or individual hosts create an activity or event to raise money dedicated to UMOM clients. The activity or event is spearheaded, planned and held independently of any regulaly planned UMOM activities.
2. Why would I host a Community Fundraising Event?
We need your help – it is as simple as that. UMOM relies on community awareness and support to achieve our mission of preventing and ending homelessness through innovative strategies and housing solutions. It is only with your help that we’re able to continue serving these families, single women and youth each day.
3. I want to host an event but I’m not sure what to do. Here are just a few ideas of activities and events you could create in your community. These are certainly not the only ones, but merely a few ideas to get you started. Be creative and have fun!
Collect Donations: Have a pay for wearing jeans day at your office, create a family event to get your children involved, create a “challenge” where friends pledge support for every pound lost or mile walked.
Host a fundraiser: This could be a benefit concert, a bake sale, a car wash, dog walk, bowling tournament or donate a percentage of a restaurant night’s profits. Host a concession stand at a little league game or run a golf tournament
Party with a Purpose: Make your next event a “party with a purpose.” If you have an annual holiday event that could generate funds, designate UMOM. Your participants will have fun and feel good about making a difference for others. Birthday parties for your child where you request donations in lieu of gifts or private house parties that ask attendees for a gift are just some ideas to get you started.
4. What can UMOM do to help with my fundraiser?
UMOM is here to support you in making your event successful but there are limits to how we can help. We can offer printed materials about UMOM programs and services to share at your event, donation envelopes to help collect donations and templates to help you promote your event with social media posts. The event sponsor is responsible for underwriting any cost, printing materials, publicity and working at the event.
5. OK – I’m in and want to host an event, what are the next steps?
Please fill out the Events Proposal Form in this package and send your idea to Amanda Montelongo-Fisher at [email protected]. Amanda and her team will review your event to make sure it meets all the established UMOM guidelines. There is a list of them for you to review in this packet of information. She may call you with a few questions, to share previous success ideas or to help you brainstorm. Once your proposal is approved, you are ready to start planning and promoting your event!
SUCCESSFUL EVENTS
School FundraisersAfter volunteering with UMOM’s Read to Me Program, Rancho Solano Preparatory School’s NJHS wanted to do more to help the children they had interacted with while volunteering. The group decided to host a Walk- A-Thon at their school to raise funds for UMOM. Not only was this event a huge success, raising $1,143, it also taught the NJHS members about working together and communicating across groups to ensure a successful event. The funds collected from the Walk-A-Thon, provided about 81 youth with programming & services for one week.
Family Friendly FundraisersChloe wanted to find a way to help the single women at UMOM’s Diane and Bruce Halle Women’s Center. She decided to host a bake sale in her neighborhood on a busy Saturday morning. Chloe’s sweet and satisfying baked goods raised $328 which was able to provide food, shelter and programming for one week for one woman at the Halle Women’s Center.
Beneficiary EventsA company created a coupon code for guests to use when ordering pizza online. The coupon code gave them a discount off their meal and gave a portion of their meal’s proceeds to UMOM. The company’s efforts to support UMOM through Community Fundraising brought in $25k which in turn was able to provide 454 nights of shelter for families, single women and youth.
“Challenge” FundraisersAn organization held a Jeans Day campaign during which employees could donate $5 to UMOM and be able to wear jeans to work for the duration of the campaign. The employees raised $2,156 through this fundraiser providing approximately five families with food, shelter and programming for one week.
Th e best learning experience was discovering wh en working togeth er, th ey were able to pull off a fun and successful even t. Our members got to go on a tour of UMOM following th e Walk-A-Thon. It was a great experience for th em to see what th eir fundraising dollars did for th e
organization.-Walk-A-Thon,
Rancho Solano Prep
GUIDELINES
We are grateful for your support of UMOM clients through this activity/event.
These guidelines ensure that we can meet all insurance, legal, safety and local regulations. We need you to carefully review all of the items listed here before you hold your event. Let us know if you have any questions about complying with any of these guidelines.
A. The Sponsoring Organization must fill out and sign the Events Proposal Form that must then be approved by the events team UMOM.
B. The Sponsoring Organization will comply with all applicable laws during the planning, promotion, and conduct of the activity/event.
C. The Sponsoring Organization will obtain all necessary insurance, licenses, and permits especially those for raffles and/or games of chance (if applicable).
D. The Sponsoring Organization will indemnify and hold UMOM harmless from any and all claims of any kind or nature arising out of, or in any way related to, the sponsoring activity/event.
E. Any promotion of the event must avoid statement or appearance of UMOM endorsing any product, firm, organization, individual or service.
F. UMOM must approve all promotional materials, including but not limited to advertising, brochures, flyers, press releases prior to production and distribution.
G. UMOM should receive a list of targeted sponsors for the event before they are approached so we can minimize any overlap with other UMOM events or regular fundraising campaigns that may be underway.
H. UMOM does not loan or give out its existing mailing list for such activities/events and cannot guarantee social media for your event.
I. The Sponsoring Organization is responsible for securing any volunteers or possible staff required to operate the activity/event.
J. UMOM is not financially liable for any costs or expenses involved with the activity/event, unless expressly agreed in writing.
K. Under no circumstances would third party event revenue and expenses flow through UMOM books. Only the final net proceeds from the activity/event are to be processed by UMOM.
Nothing in this document shall be construed to authorize the Sponsoring Organization, or any of its employees or representatives, to act as an agent of UMOM New Day Centers (e.g. Sponsoring Organization may not open a bank account in UMOM’s name, etc.)
Please send your promotional materials proofs via email to: Amanda Montelongo-Fisher [email protected]
Third Party Guidelines
COMMUNITY EVENT FORM
Sponsoring Individual/Company/Organization Contact Information
Company/Organization: ___________________________________________________________________________________
Contact Name: _____________________________________________ Title: __________________________________________
Address: ___________________________________________________________________________________________________
City, State, Zip: _____________________________________________________________________________________________
Day Phone: _________________________________________________Cell: ___________________________________________
Email: ______________________________________________________________________________________________________
Proposed Event Idea/Information
Date & Time & Location: __________________________________________________________________________________
Name of Event: ___________________________________________________________________________________________
Description:
Will this be: A one-time special event? q Yes q No An ongoing event or promotion? q Yes q No An annual fundraiser? q Yes q No Would you like us to send a reminder to you next year? q Yes q No When? Month/Year____/____Your event’s fundraising goal is:q Under $500q $500-$1000q $1000 – $5000q $5000+
What % or amount of the proceeds will UMOM receive? q %100 Other ________%
How will you promote your activity/event?
q I have read and understand the UMOM community event guidelines for Third Party events.By: Event Approved by UMOM by:
_____________________________________________ ________________________________________________________
Name of Organization Representative Amanda Montelongo-FisherOrganization Name UMOM New Day CentersDate: ________ Date: ________
Events Proposal Form
Please send your promotional materials proofs via email to: Amanda Montelongo-Fisher [email protected]
RESOURCESTo help promote your event
Flyer Template
Receipt
Logo
Click to access the Facebook post
Click to access the Instagram post
Use these tweets to get your followers involved in #busyendinghomelessness with #UMOM!
Click to access the flyer template
Click to download a receipt
Click to access UMOM’s logos
• We’re #busyendinghomelessness in Maricopa County by putting the FUN in fundraiser. Join us at [LINK] to learn more. • How are you giving back to your community? Join #busyendinghomelessness today - [LINK]• Families stay in shelter at @UMOM for an average of 77 days. Join us in our mission to help them get back on their feet. #busyendinghomelessness• Let’s get #busyendinghomelessness! Join our event for @UMOM who helped almost 300 adults find jobs last year
Let’s Get Busy Ending Homelessness!
To get involved or learn more about UMOM, please visit
UMOM.org
EndHomelessness
CommunityDonors, Volunteers, Partners
INKIND DONATION RECEIPT
Thank you for supporting UMOM New Day Cen ters
Date of Donation: _________________________________ Are these items part of a donation drive? q Yes q No
Name: _____________________________________________ Email: _________________________________________________
Company: _________________________________________ Phone: ________________________________________________
Address: __________________________________________ City, State, Zip Code: __________________________________
Received by (PRINT): ______________________________ Signature: _____________________________________________
DESCRIPTION OF DONATED ITEM VALUE PROGRAM DISPOSITION
TOTAL DONOR’S VALUATION OF DONATION
UMOM NEW DAY CENTERS | 3333 East Van Buren Street | Phoenix, AZ 85008 | 602.275.7852 | UMOM.org
Please retain this form for tax purposes. The “fair market” value of items donated is tax-deductible, as allowed by law.
AFTER THE EVENTWrap Up and Results Form
Please provide us a brief summary of your event and how it went. How many people were involved, amount of funds you raised, and anything special you want to share with us. We love hearing your stories.
Share your photos with us! Please take lots of pictures so we can also thank and recognize you on social media. Sharing your event idea may give someone else the inspiration to get involved too.
Please provide us with the names and emails of your team, volunteers or sponsors so we can also thank them for their efforts and support. We will also send them some options of other ways they could get involved with UMOM if they wished to.
Let us know if you would like to know of other opportunities (hands on volunteering, tours, in-kind seasonal drives, meal service, reading to children, etc…) we offer to the community to help support our clients. You can also help UMOM every single day of the year by becoming a monthly donor.
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