consumer perceived value

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Construct of Consumer Perceived Value 1. Increasing customer perception of value in 2. Suitability for word of mouth marketing 3. Enhancing customer participation 4. Ease of navigation 5. Ease of registration 6. Ease of accessibility 7. Increasing customer knowledge of product 8. Garnering traffic 9. Facilitating communication 10. Congeniality of environment 11. Customer centricity 12. Help build a community of customers

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Consumer Perceived Value

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Page 1: Consumer Perceived Value

Construct of Consumer Perceived Value1. Increasing customer perception of value in2. Suitability for word of mouth marketing 3. Enhancing customer participation 4. Ease of navigation 5. Ease of registration6. Ease of accessibility 7. Increasing customer knowledge of product8. Garnering traffic 9. Facilitating communication 10. Congeniality of environment 11. Customer centricity 12. Help build a community of customers