content factory

3
The content factory Repurpose your content for increased ROI Andrew Leon Walker

Upload: andrew-walker

Post on 08-Aug-2015

95 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: Content factory

The content factoryRepurpose your content for increased ROI

Andrew Leon Walker

Page 2: Content factory

The Content Factory Process

Make it once, present it many times in many formats

White paperCase StudiesInterviewsVideosWebinarsE-mail copyBlog copyKeywordsPodcastsebooks

Content is packagedLayout & designImages & graphicsVideo editedTemplates & formats

Optmise for searchand share

Content is leveraged across different channels & media

SEOGoogle adwordsSocial mediaCampaigns planned

Page 3: Content factory

Any questions?Contact Rame Marketing

www.ramemarketing.co.uk

[email protected]: @ramemarketing

Facebook: Rame MarketingLinkedIn: Andrew Leon Walker