continued growth within video january-march 2005

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M A K E Y O U R N E T W O R K S M A R T E R Continued growth within Video January-March 2005 Ray Mauritsson, CEO

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Continued growth within Video January-March 2005. Ray Mauritsson, CEO. Q1, 2005 Highlights. Total growth, +15% Continued growth within Video, +35% Continued development of product portfolio Partner with HID New sales office in Canada. Axis’ two main product areas. - PowerPoint PPT Presentation

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Page 1: Continued growth within Video  January-March 2005

M A K E Y O U R N E T W O R K S M A R T E R

Continued growth within Video January-March 2005

Ray Mauritsson, CEO

Page 2: Continued growth within Video  January-March 2005

Q1, 2005 Highlights

Total growth, +15% Continued growth within Video,

+35% Continued development of product

portfolio Partner with HID New sales office in Canada

Page 3: Continued growth within Video  January-March 2005

Axis’ two main product areas

Network Video Solutions Worldwide #1 position Axis’ largest product area,

75% of sales Installed base of more

than 400,000 units

Network Print Servers Worldwide #2 position 22% of Axis’ sales Installed base of more

than 2,000,000 units

Page 4: Continued growth within Video  January-March 2005

Financial performance: Q1, 2005

Net sales: SEK 175 M (152) Operating profit: SEK 14 M (-5) Profit before tax: SEK 14 M (-5)

Note: 2004 figures IFRS adjusted

Page 5: Continued growth within Video  January-March 2005

Financial performance: Q1, 2005

Video grew 35% compared with Q1-2004

Weak development in Print

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Q1-2004 Q2-2004 Q3-2004 Q4-2004 Q1-2005

Other

Video

Page 6: Continued growth within Video  January-March 2005

EBIT by quarter

-10

-5

0

5

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15

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Q1 -04 Q2 -04 Q3 -04 Q4 -04 Q1-05

MkrQ1-05: Gross margin:

52.4% (49.3%) Operating margin:

8.0% (-3.5%) Profit margin:

7.9 % (-3.6%)

Note: 2004 figures IFRS adjusted

Page 7: Continued growth within Video  January-March 2005

Sales Q1, 2005

Print22%Print22%

Video75%

Video75%

Other3%

Other3% Americas

30%Americas

30%

EMEA46%

EMEA46%

Asia24%Asia24%

Page 8: Continued growth within Video  January-March 2005

New products, Q1

AXIS 211A AXIS 221 Day & Night

AXIS 240QAXIS 241QAAXIS 241SA

AXIS Camera Station

Page 9: Continued growth within Video  January-March 2005

AXIS Image Enhancer - Example

In the fog outside Axis, Lund

Page 10: Continued growth within Video  January-March 2005

Integrated systems

Develop industry’s first open interface and protocol standard (API)

Integrate video and passage control systems

Meet demands of security market

Page 11: Continued growth within Video  January-March 2005

Customer segments

Retail

Bank Transportation

Government Education

Industrial

Page 12: Continued growth within Video  January-March 2005

Customer case – Newport School, England

“Having the right infrastructure in place is vital for development of

innovative solutions. The combined solution,

should save the council more than75,000 pounds per year.”

~Phil Cox, Principal Consultant, Newport Council

Page 13: Continued growth within Video  January-March 2005

Technology shift is accelerating

Page 14: Continued growth within Video  January-March 2005

Video sales, 1998-2004

-98 -99 -00 -01 -02 -03 -040

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MSEK

Page 15: Continued growth within Video  January-March 2005

Outlook 2005

Outlook 2005 Continue the development of

partnerships An aggressive product road map

Long term goals (3-5 years) 20% average annual growth 10% profitability Equity ratio > 50%