copy reading & headline writing - copy (1).ppsx
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CopyreadingTRANSCRIPT
Copyreading & Headline Writing
Ana Marie Contreras-Calapit
Headlines… Persuade readers Break up the page Excite readers
GOOD HEADS DO THREE THINGS: Tell the reader what the story is about Give this information in quick and easy
form Entice the reader to follow the story and
“read all about it”CRHW prepared byAna Marie Contreras-Calapit
Use the present tense
Bohol food crisis fearedvs
Bohol dads fear food crisis
Microcredit access for Agri sector backedvs
Agri Party-list backs microcredit access
CRHW prepared byAna Marie Contreras-Calapit
Use the present tense
Clark Airport Dev’t Fund soughtvs
Solons bat for airport fund
Misuari trial transferred to Taguigvs
SC rmoves Misuari trial to Taguig
CRHW prepared byAna Marie Contreras-Calapit
Use the present tense
Services resumedvs
DFA reopens services
Ukay-Ukay traders chargedvs
Customs charge Ukay-Ukay traders
CRHW prepared byAna Marie Contreras-Calapit
Use the Present Tense
20 are hurt as trains crash
ASEAN, US hold special meeting
Drug sting nets 3
20 were hurt as trains crash
ASEAN, US special meeting held
3 drug pushers arrested CRHW prepared by
Ana Marie Contreras-Calapit
Use active voice
Polls decided by coin tossvs
Coin toss break poll ties
Whistle-blowers are sued by solonvs
Bong sues whistle-blowers
CRHW prepared byAna Marie Contreras-Calapit
Use active voice President’s DAP stand is backed by allies
vs Allies back Noy on DAP stand
Top police officials are sent back to school by NCRPO
vs NCRPO sends top police officials
back to school CRHW prepared byAna Marie Contreras-Calapit
Use active voice Man with P25-M shabu is arrested by police
vs Makati sting nets man with P25-M shabu
1 dead, 7 hurt in Zambo blastvs
Zambo blast kills 1, hurts 7CRHW prepared byAna Marie Contreras-Calapit
Use active voice
Bank manager is shot by masked
men Grocery robbed
by children Two jail guards
caught gambling fired
Masked men shoot bank manager
Children rob grocer
Chief fires gambling jail guards
CRHW prepared byAna Marie Contreras-Calapit
Future event – use infinitive ‘to’
P8 billion to solve Bataan flooding Surigao to boost seaweed industry DOJ panel to pursue raps vs Misuari et
al. CamSur power rates to increase in
December Japan to spend $500 million to fix
Fukushima leaksCRHW prepared byAna Marie Contreras-Calapit
Is, are, the & a
The mayor’s wife is hurt in a car crash
The forensic experts are in Manila
An American tourist is slain
Mayor’s wife hurt in car crash
Forensic experts arrive in Manila
Psycho slays American tourist
CRHW prepared byAna Marie Contreras-Calapit
Is, are, the & a The cop in a lawyer’s slay surrenders Cop in lawyer’s slay surrenders
The meteor showers are visible over PH Meteor showers visible over PH
5 soldiers are hurt in a clash with the NPA rebels
5 soldiers hurt in clash with NPA rebels
CRHW prepared byAna Marie Contreras-Calapit
Is, are, the & a A suspected bomb-maker is gunned down Cops kill suspected bomb-maker
The Comelec is urged to uphold the ouster of party-list groups
Poll watchdog urges Comelec to uphold ouster of party-list groups
A barangay captain is slain in Abra Hired guns slay village chief in Abra
CRHW prepared byAna Marie Contreras-Calapit
Omission that leads to ambiguity
President says good education is way to the top
CRHW prepared byAna Marie Contreras-Calapit
Labels
Tourism potentials P210 million to boost Davao tourism
Auxiliary services Civilian groups beef up Coast Guard
CRHW prepared byAna Marie Contreras-Calapit
Labels
Day-care upgrading Sarangani allots P2.5 million for day-
care centers
Tagum port P3 billion int’l port construction to start
in 2014
CRHW prepared byAna Marie Contreras-Calapit
Use verbs that paint a picture Typhoon Pablo hits
Northern Mindanao
Typhoon Pablo lashes Northern Mindanao
• Tubbataha mgmt: Chinese boat wrecked 4,000 sq m of reef
• ‘Yolanda’ roars toward Visayas• Cyclone wreaks havoc in India
CRHW prepared byAna Marie Contreras-Calapit
Avoid words that add nothing to the power of the headline
Valuable jewelry stolen
Big reduction in tax on beer
President’s SONA speech
Thieves grab 15,000 gems
Beer tax cut by 20 percent
President pledges better conditions for labor
CRHW prepared byAna Marie Contreras-Calapit
Avoid words that add nothing to the power of the headline
PLDT to expand fiber network investment in Bohol
PLDT to invest P1 billion in Bohol fiber network
6 administration senators DAP recipients
6 senators get P100 million each from DAP CRHW prepared by
Ana Marie Contreras-Calapit
Avoid words that add nothing to the power of the headline
Salcedo heads UN’s climate change body
Albay governor leads UN agency with $100 billion climate fund
Teachers say no to poll work 700 teachers shun poll duty
CRHW prepared byAna Marie Contreras-Calapit
Abbreviations Government – gov’t Department – dep’t Intramurals – intrams
Initials FED for the police means Firearms and
Explosives Division FED for economists mean Foreign
Exchange Division of banks or the US Federal Reserve
CRHW prepared byAna Marie Contreras-Calapit
Punctuations CommasRidiculousCouncilorCalls rates rise
FOR
Ridiculous,CouncilorCalls rates rise
DashWe will stay in power
—presidentWife tried to stab me
— court told
CRHW prepared byAna Marie Contreras-Calapit
Quotation marks: To indicate doubt
- ‘Dead’ man attends own funeral- ‘Lost’ boy safe in bed- Show ‘proof’ of corruption, senator
urges critics
CRHW prepared byAna Marie Contreras-Calapit
Simplicity is the key
Witnessed – saw Depart – go Consultations – talks Commence – start Purchase – buy Line-up – slate Recommend – urge Appropriate – due
CRHW prepared byAna Marie Contreras-Calapit
Verbal deadwood for the reason that - because a large proportion - many at the present time - now succumbed to injuries - died at an early date - soon is of the opinion that - believes In the neighborhood of - near In the event of - in case
CRHW prepared byAna Marie Contreras-Calapit
Verbal deadwood
In spite of the fact that- although Draw attention of - remind Tendered his resignation - resigned Affixed his signature - signed United in holy matrimony - married Held a conference - met Told his listeners - said
CRHW prepared byAna Marie Contreras-Calapit
Unit Counting
j i l t f - ½ J I L T F - 1 ? - 1 space - 1 All figures- 1 all small
letters-1 dash - 1 ½ small m, w- 1
½ M, W - 2 All caps except M W J I L T F – 1 ½
CRHW prepared byAna Marie Contreras-Calapit
Copy reading symbols
SYMBOL-Professor Juan Masipag
MEANINGAbbreviate
-Prof. Masipag Spell out word
- Bought ten cans Set in numerals
- 8 participants Spell out
CRHW prepared byAna Marie Contreras-Calapit
SYMBOL- Local govermnent
MEANINGTranspose letters
- Administration school Transpose words
- Manila, philippines Set in capitals
- She Edited the Set in lower case- occassion Delete letter
- The new recruits Delete & close up
- Pretty girlthe Insert word
- occurencer
Insert letterCRHW prepared byAna Marie Contreras-Calapit
SYMBOL
…over. He said
MEANING
Begin a new paragraph
anew dress separate
Gentle man Close up
Species Homo sapiens
Set in italics
CRHW prepared byAna Marie Contreras-Calapit
“
,‘
SYMBOL
Dr Juan Flavier
MEANING
Put period
Mary s book Insert apostrophe
“I don’t believe it,she said
Insert quotation mark
Los Angeles California Insert comma
six year old boy Insert hyphen- -CRHW prepared byAna Marie Contreras-Calapit