copyright © 2010 neale g. o'connor. all rights reserved. week 1 overview of course
TRANSCRIPT
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 1Overview of course
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Assessment
• Learning Philosophy
• Resources on the Web
• Photo & Job details
• Introduction to Scientific Research
Week 1
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AssessmentAssessment
Activity Marks Due date
Research Factory Visit 10 Week 5
3 class quizzes 20 Week 2 to Week 11
SPSS x Statistics Exercise 10 Week 11
Proposal 40 Week 4,8,13
Attendance/ Critical Thinking/ Creativity Questions
20 Week 1 to 13
Week 1
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Classroom PhilosophyClassroom Philosophy
• The big picture is more important than the details but the details are very important
• Learning is sacrosanct more important than teaching more important than grades
• I am responsible for teaching we are responsible for learning Student excel and learn, not because they are told to,
but because they want to
Week 1
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Your GoalYour Goal
• Why MAIA?• What do you expect from IMA?• What goals so you have?
– Academic goal– Personal goal
• Weaknesses
Week 1
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FAILCOMMITMENT
WEAKNESS
FOCUS
SUCCESS
Life Cycle Of LearningLife Cycle Of Learning
Week 1
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FAIL
Life Cycle Of LearningLife Cycle Of Learning
Week 1
WEAKNESS-Time management
-Afraid of what others think-Difficult to understand
English etc
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FAIL
WEAKNESS
Life Cycle Of LearningLife Cycle Of Learning
Week 1
FOCUS-I want to be the best
-I want to be a learning care giver to class
-I want to learn something practical for my job/career
-I want to overcome my weakness in …etc..
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FAIL
WEAKNESS
FOCUS
Life Cycle Of LearningLife Cycle Of Learning
Week 1
COMMITMENT_________________________________________________________________________________________________________
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In this Research Methods CourseIn this Research Methods CourseYou will leave your comfort zoneYou will leave your comfort zone
• Weakness- Time management- Afraid of reputation – what others think
• Focus– I want to be a learning care giver for the class– I want to be a leader of the class– I want to be the best, top of class– I want to apply what I learn to my work place (I want to make my
learning count!)
• Commit– Record lectures– Be proactive, speak up, ask questions (be the first to do something)
- Care about what others think, but moderate this with caring about what you (and the class) can learn
Week 1
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
In this Research Methods CourseIn this Research Methods CourseYou will leave your comfort zoneYou will leave your comfort zone
• Weakness- Time management- Afraid of reputation – what others think
• Focus– I want to be a learning care giver for the class– I want to be a leader of the class– I want to be the best, top of class– I want to apply what I learn to my work place (I want to make my
learning count!)
• Commit– Record lectures– Be proactive, speak up, ask questions (be the first to do something)
- Care about what others think, but moderate this with caring about what you (and the class) can learn
Week 1
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Resources on the Web Resources on the Web
• Ricebox.com & Brainlid.com– Teaching
• Research Methods
• Read 1999 Research Method Message Board
• Yahoo groups – Subscribe to Yahoo groups– Join my group - Research Method 2002
• Search: “ResearchMethod2002”
Week 1
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Resources on the Web Resources on the Web Figure 1. www.Ricebox.com - Asia Links.
www.Brainlid.com - Business Learning ideas and Links
Week 1
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Week 1
• Ask Questions
• Answer Questions
• Post files for you to download
• Read 1999 Research Method Message Board
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Photo & Job Details
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Week 1
Week 1Introduction
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Introduction to Scientific ResearchIntroduction to Scientific Research
• What is Scientific Research ??
• Tree of Knowledge
• Finding a topic of interest
• Library work – the academic literature
Week 1
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Please choose two classmates to work through this example with:
First read and think about the question.
1. What external sources of information do you access for your job? List 5 sources of information (be specific – for example which newspaper, which web stie?)
2. Why are these sources important for your current job?
3. To what extent will an article or data you read from these sources will be important in five years time?
a. No value
b. Little value
c. Some value
d. Great value
e. Enormous value
Week 1
Task 1: What is Scientific Research?Task 1: What is Scientific Research?
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Task 1: What is Scientific Research?Task 1: What is Scientific Research?
4. What is scientific research?
5. Why is research important?
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• Trying to find out something new– Numerous observations, trends, relationships
• Attempting to add to previous knowledge– Building blocks
• Using methods that help prove what we think or expect to see.
Week 1
What is Scientific Research?What is Scientific Research?
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What is Scientific Research?What is Scientific Research?
1.Theory and timelessness- Theories versus journalism
2.Building blocks- Can we build (replicate, reproduce and add to) on
the results?
Is polling scientific research?- What do we learn? - Can we build on the results?- Is what we learn actionable in the future?
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• Building blocks approach– Keep your project narrow and focused– Not too many variables – You do not have a lifetime to do a research
project. – Do a little bit, let other researchers add to
your results. – Be a building block, don’t try and create
the wall yourself
Week 1
Tree of KnowledgeTree of Knowledge
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Figure 1. Tree of KnowledgeFigure 1. Tree of Knowledge- Knowledge Building Blocks- Knowledge Building Blocks
Week 1
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Figure 2. Tree of Knowledge Figure 2. Tree of Knowledge – – Theory is the GlueTheory is the Glue
KnowledgeUnderstanding about relationship b/w
Variables & time
InformationSummaries of Data
-Means-Averages
Data
Theory Concepts
Organize the data
Week 1
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Figure 3. Research Questions & the Cycle of Knowledge BuildingFigure 3. Research Questions & the Cycle of Knowledge Building
Theory Conditions
ActualConditions
TheoreticalPractice
ActualPractice
1. IndirectQuestions
3. DirectQuestions
2. Hypotheses
GA
P (Y
es or No)
Theoretical ContributionType Report
4. If yes, why the GAP?5. Add to existing knowledge
Consulting Type Report4. Cost-Benefit Analysis
5. Recommended Practice
Week 1
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• Drawing on your comparative advantage• Look at practice• Review past MAIA projects• Consultation with potential supervisor• Where do I start
Week 1
Finding a topic of interestFinding a topic of interest
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Research Methods
What is in your
that matters!
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1. What is your Career of Interest?- What specific knowledge & skills do you need for your
career?
Finding a topic
1. Your Career of Interest____________________________________________________________________________________________________________________________________________________________________________________
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1. What is your Career of Interest?- What specific knowledge & skills do you need for your
career?
Finding a topic?
1.Your
Career of
Interest
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2. Given your career of interest & knowledge
required:- What professional journal articles can you find that are
directly relevant to you moving ahead in your career
Finding a topic
2. Five Relevant Professional Journal Articles____________________________________________________________________________________________________________________________________________________________________________________
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2. Given your career of interest & knowledge
required:- What professional journal articles can you find that are
directly relevant to you moving ahead in your career
Finding a topic?
1.Your
Career of
Interest
2. Five
Relevant Professional
Journal Articles
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Finding a topic
3. Scientific Research Articles____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
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Finding a topic?
1.Your
Career of
Interest
3.Scientific ResearchArticles
2.Five
RelevantProfessional
JournalArticles
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Your Research Proposal Your Research Proposal – Where is it headed?– Where is it headed?
Concerns of other people
Add value to your career
What is in your Heart?
Become a Novelist
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Task 2: Your Comparative AdvantageTask 2: Your Comparative Advantage
• Topic of interest evaluation– Your comparative advantage– Research interest– Learning objective
Week 1
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1. Draw an organization chart and circle the key personnel in charge of the following decisions in your company (also indicate the extent to which rules and procedures are documented):
• Development of new products and services
• Pricing decisions
• Sourcing of inputs
• The hiring and firing of managerial personnel
• Selection of large investments
• Allocating budget among alternate uses – Performance Evaluation
2. How structured and centralized is your company?
Task 3: Your OrganizationTask 3: Your Organization
Week 1
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3. Do you consider the nature of the controls in your company to Western/Hong Kong/Chinese orientated? If so, what are the costs/benefits associated with the controls in place?
4. If your company is controlled partly by international interests, to what extent do the controls reflect the management style of the international party. Or, do you consider the controls to be more local or global in nature?
5. Get information off the internet about your: competitors, markets, suppliers, distributors (any one or two of the above).
Task 3: Your OrganizationTask 3: Your Organization
Week 1
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Week 2Library Visits
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• Task 1 to 3 – Present/Submit
• Factory Visit – Week 6
• Library Visit – Week 2
Week 2
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• Be excited
• Find out who the guru is?
• Find the key articles
Week 2
Library VisitLibrary Visit
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1. Subject Management Accounting Financial Accounting Auditing Taxation
3. Get Book/Article Electronic-online Library shelf
2. Database BPO-Electronic Reference library
(ERL)Database
Proquest Database
Figure 4. Library Visit Flow ChartFigure 4. Library Visit Flow Chart
Week 2
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1. Visit your college or university library, and locate article from a professional journal tat describes a research study. From the description of how scientific inquiry takes place (which you read about in this chapter), answer the following:
a. What is the primary question posed by the study?
b. What important factors are identified?
c. Is there an hypothesis stated? If so, what is it?
d. Describe the way the information was collected.
e. How could the results of the study affect the originally posed hypothesis?
• Obtain five professional or academic articles that may be related to your topic of interest.
• Note key issues, structure, methods employed in past MAIA projects.
Task 4: Library VisitTask 4: Library Visit
Week 2
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Week 3The Research Process
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• Recap– Factory Visit Update – What is Research
• The research process
• Structuring the research proposal
Week 3
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1. Variables
2. Hypotheses
3. Samples, Population and Concept of significance
4. Criteria for Judging a Research Study
5. Ethical principles
Week 3
The Research ProcessThe Research Process
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a. Dependent Variables
A dependent variable represents the outcomes of a research study. For example, if you measure the difference between two groups of adults on how well they can remember a set of 10 single digits after a 5-hour period, the number of digits remembered is the dependent variable.
Week 3
1. Variables1. Variables
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b. Independent Variables
An independent variable represents the treatments or conditions that the researcher controls to test their effects on some outcome. An independent variable is also known as a treatment variable, and it is within this context that the term is most often used. An independent variable is manipulated in the course of an experiment to understand the effects of this manipulation on the dependent variable.
Week 3
1. Variables1. Variables
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c. Other Important Types of Variables
1. Control Variable
2. Extraneous Variable
3. Moderator Variable
Week 3
1. Variables1. Variables
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Figure 5. Variable Focus-Stages of Evidence Development
Exogenous
Variables
- Environment
- Institutional
- Market
Accounting
Variables
- Management
- Financial
- Auditing
- Tax
Outcome Variables
- Individual
- Organization
- Market
Performance
Exploratory Refined
Week 3
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Tax UniverseTax Universe
Political Risk
Factor Advantages
CountryCountry/Jurisdiction /Jurisdiction
ContextContext
- Political Risk
- Factor Advantages
Government ToolsGovernment Tools
1. Fiscal Tools• Tax System• Other Incentives
2. Monetary Tools• Interest Rates• Currency Stability
Taxpayer Taxpayer BehaviorBehavior
- Foreign Direct Investment
- Export Growth- Tax Loopholes and
Arrangements
Government Policy Taxpayer
How the government can use tax & other tools to achieve objectives
1. Economic Growth
2. Stability
- Domestic Business
- International Business
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A good hypothesis provides a transition from a problem statement into a form that is more amenable to testing using the research methods discussed.
Week 3
2. Hypotheses2. Hypotheses
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a. The Null Hypothesis What are the basic purposes of the null hypothesis? The null acts as both a starting point and as a benchmark against which the actual outcomes of a study will be measured.
Week 3
Null Hypothesis
Population
2. Hypotheses2. Hypotheses
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Purpose of a null hypothesis
– The null hypothesis acts as a starting point since it is the state of affairs that is accepted as true in the absence of other information.
– The null hypothesis provides a benchmark against which observed outcomes can be compared to see if these differences are due to chance or some other factor.
For example:
H1: There is no relationship between directors shareholding and disclosure or market performance.
H2: There is no relationship between size and adoption of more formal incentive systems in China SOEs
H3: There is no relationship between nationality and mode of FDI in China.
Week 3
2. Hypotheses2. Hypotheses
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b. The Research HypothesisWhile a null hypothesis is a statement of no relationship between variables, a research hypothesis is a definite statement of the relationship between two variables.
For example:
H1: There is a relationship between market competition and adoption of formal incentive systems
H2: There is a relationship between market-based compensation systems and firm’s Investment Opportunity Set (IOS)
Week 3
2. Hypotheses2. Hypotheses
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b. The Research Hypothesis
Week 3
Null Hypothesis
Population
SampleSample
Research Hypothesis
2. Hypotheses2. Hypotheses
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c. Difference between Null Hypothesis and the
Research Hypothesis1. the two differ in that one (the null hypothesis) states there is no relationship
between variables (an equality) while the other (the research hypotheses) does.
2. null hypotheses always refer to the population whereas research hypotheses
always refer to the sample.
3. since the entire population cannot be directly tested, you can never really say that there is actually no difference between groups on a specified dependent variable (if you accept the null hypotheses). Rather, you have to infer it (indirectly) from the results of the test of the research hypothesis, which is based on the sample. Hence, the null hypothesis must be indirectly tested while the research hypothesis is directly tested.
Week 3
2. Hypotheses2. Hypotheses
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Week 3
Hypotheses
Type of Accounting Research
Managerial Financial, Auditing
Null Hypotheses There is no relationship between adoption of formal control systems and Chinese SOE performance.
There is no relationship between presence of audit committee and market performance in high insider-owned companies in HK
Research Hypotheses
There is a positive relationship between adoption of formal control systems and Chinese SOE performance.
There is a positive relationship between presence of audit committee and market performance in high insider owned companies in HK
2. Hypotheses2. Hypotheses
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d. What Makes a Good Hypothesis?In sum, complete and well-written hypotheses
should:
– Be stated in declarative form
– Posit a relationship between variables
– Reflect a theory or a body of literature that
they are based on
– Be brief and to the point, and
– Be testable
Week 3
2. Hypotheses2. Hypotheses
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3. Samples, Population & 3. Samples, Population &
Concept of SignificanceConcept of Significance
Week 3
Population
Level
Type of Accounting Research
Managerial, Tax Financial, Auditing
Institutional
- Can we generalize to
another province or country?
Depends on:
Government tax laws Laws on Foreign Direct Investment (FDI), Merger and Acquisition (M&A) behavior
Depends on:
Security and Professional Accounting body laws
Laws on M&A
Organizational
- Can we generalize to
another organization?
Type of legal entity Type of legal entity
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Week 3
Topic Population
China SOE reform China – if the research focuses on reform factors peculiar to China –
e.g. communist party membership
Hong Kong Directors insider Shareholding
Hong Kong – if HK exhibits insider trading and disclosure laws that are specific to HK (and not to the USA)
3. Samples, Population & 3. Samples, Population &
Concept of SignificanceConcept of Significance
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a. The Review of Previous Research
b. The Problem and Purpose
c. The Hypothesis
d. The Method
e. The Sample
f. Results and Discussion
g. References
h. General Comments About the Report
Week 3
4. Criteria for Judging 4. Criteria for Judging
a Research Studya Research Study
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1. Reading research
2. Research question and motivation
3. Literature review
4. Theory development
Week 3
Structuring the research proposalStructuring the research proposal
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• Terminology
• Reading purpose
• Article critique
Week 3
1. Reading Research1. Reading Research
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•Research Questions • Ideal question
– Can you answer the question with yes or no?
• More complex questions– Can you answer the question with a list of
factors etc.
• Look at prior MAIA projects
Week 3
2. Research Question and Motivation2. Research Question and Motivation
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Examples of basic research questions
- What is the difference in SOE vs non SOE managers’ perception of incentive schemes?
- What factors are driving the success of modern day JVs in china?
- What differences exist in JV success factors between two industries?
- What factors precipitate the dissolution of family based governance structures in HK?
- What factors reinforce the existence of family based governance structures in HK?
- What factors precipitate the adoption of IAS by some H-share companies?
Week 3
Task 5: Research QuestionsTask 5: Research Questions
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Week 3
What is the focus of your
Research?
We want toUnderstandBehaviour?
Policy Relevance
Market/ Private
Relevance
ConsultingWhat is your objective?
Theory that explainsthe objective
ConsultingWhat is your objective?
Theory that explainsthe objective
Delineating your Research Rationale and Method
Generate Expectations
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Delineating your Research Rationale and Method
Observe Behaviour
Why did you behave in certain way?
Why did you behave in certain way?
Observe Behaviour
Observe Behaviour
ProblemCannot/ difficult toverify
Problem1. Political Bias2. Info Asymmetry
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• What are the current building blocks in the research wall of your topic?
• Which blocks are missing?
• Why are they missing?
Week 3
3. Literature Review3. Literature Review
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Table 1. Literature Review Template – Stage OneTable 1. Literature Review Template – Stage One
Article Type of study
Basic research
question
Sample Nations implicated,sectors
compared, timeframe
Results
1.
2.
3.
4.
Week 3
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Table 2. Literature Review –Categorizing Articles across Table 2. Literature Review –Categorizing Articles across different stage of evidence developmentdifferent stage of evidence development
Major
Contextual
Variable of generalization
e.g. Country
Evidence
Theoretical Empirical
Hong Kong
China
1. 2.
U. S. A 3. 4.
Week 3
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• Stages of evidence development
Week 3
3. Literature Review3. Literature Review
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EvidenceMajorContextualVariable
of generalizatione.g. Country Theoretical Empirical
Hong KongChina
Large Scale Study
Case Study
U.S.A
Large Scale Study
Case Study
ManagementAccountingResearch
CapitalMarketsResearch
Figure 10. Literature Review-
Stages of Evidence Development
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Week 3
Article Type of study
Basic research question
SampleNations implicated, sectors compared,
timeframe etc
Results
1.
2.
• Literature Review Template
– Stage One – Summary of the literature
Task 6a: Literature ReviewTask 6a: Literature Review
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Week 3
• Literature Review Template
Task 6b: Literature ReviewTask 6b: Literature Review
Stage Two – Critique of Literature
Theory Model Method
What contending theories exist, that haven’t been explored? What insights may a contending theory bring to the research question at hand?
What variables have yet to be incorporated into the model (omitted variables)?
Are these variables, dependent independent, moderating, or intervening?
What alternative methods exist to examine the research question?
What new insights will an alternative method provide in answering the research question?
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• Theory defined• Methodological purpose of research• Research Questions and the Cycle of
Knowledge Building • Theory planning worksheet
Week 3
4. Theory Development4. Theory Development
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• Theory defined
– What is theory?
– Why is theory important?
– Give an example?
• Methodological purpose of research– Exploratory study or theory based study
– Theory development or theory testing
• Specifying a model
Week 3
4. Theory Development4. Theory Development
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Figure 15. Some approaches to case study in Management Figure 15. Some approaches to case study in Management AccountingAccounting
Prescriptive approachFocus on the optimal decisions
that would be made if idealinformation was provided
Grounded theory approachFocus on the decision making
process. Draw insights from anindigenous setting by focusing on
the process of making the decision itself
Organizational change Approach
Draw insights from an indigenoussetting by comparison to a
previous point in time, say before a particular even that is thought tohave an impact on management
decision making
Comparative approachDraw insights from an indigenous setting by
comparison to processes, phenomena in another country
What angle is your study going to take?
Week 9
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Figure 8. Research Questions & the Cycle of Knowledge BuildingFigure 8. Research Questions & the Cycle of Knowledge Building
Theory Conditions
ActualConditions
TheoreticalPractice
ActualPractice
1. IndirectQuestions
3. DirectQuestions
2. Hypotheses
GA
P (Y
es or No)
Theoretical ContributionType Report
4. If yes, why the GAP?5. Add to existing knowledge
Consulting Type Report4. Cost-Benefit Analysis
5. Recommended Practice
Week 3
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ManagementAccounting Tool
Transfer pricing Strategic management
accounting Capital investment andpolitical risk analysis
Activity Based CostingBudgeting and control Performance evaluation
Decision making role of managementCorporate FinancingCapital InvestmentTax minimizationProfit repatriationProduct pricing
Customer profitability analysisManagement Control
– Decision Making Focus – Step 1
Must focus on the decisions made by management (because management accounting serves to provide information for managerial decision making).
Which Management Accounting Tool is likely to play a key role in the Decision making role of management Chosen?
Week 2
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TheoryInt’l Trade theory (OLI Model)
Strategic Planning (Porter, 1985)Boston MatrixAgency theory
Transactions cost theoryInstitutional theory
Resource-based theory
Decision making role of managementCorporate FinancingCapital InvestmentTax minimizationProfit repatriationProduct pricing
Customer profitability analysisManagement Control
Theory is called upon to give structure to the factors, issues associated with the decision. Then the relevant management accounting tool can be called upon to see what (if any) and the nature of the role played.
Week 2
ManagementAccounting Tool
Transfer pricing Strategic management
accounting Capital investment andpolitical risk analysis
Activity Based CostingBudgeting and control Performance evaluation
– Decision Making Focus – Step 2
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
TheoryInt’l Trade theory (OLI Model)
Strategic Planning (Porter, 1985)Boston MatrixAgency theory
Transactions cost theoryInstitutional theory
Resource-based theory
Decision making role of managementCorporate FinancingCapital InvestmentTax minimizationProfit repatriationProduct pricing
Customer profitability analysisManagement Control
What contextual factors are likely to influence the use/non-use of management accounting tool?
Week 2
ManagementAccounting Tool
Transfer pricing Strategic management
accounting Capital investment andpolitical risk analysis
Activity Based CostingBudgeting and control Performance evaluation
Contextual (independent)
Variables1.Institutional
2.Environmental3.Organizational
4.Individual
– Decision Making Focus – Step 3
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Theory
________________________________________________________________________________________________________________________
Decision making role of management
________________________________________________________________________________________________________________________
– Decision Making Focus – Summary
Note some areas you have an interest in exploring for your case study
Week 2
ManagementAccounting Tool
__________________________________________________________________________________________________________________
Contextual (independent)
Variables________________________________________________________________________________________________________________________
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Linking theory with Costs/ Benefits
Costs & Benefits
Dependent VariablesIndependent Variables
Management Decisions
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Linking theory with Costs/ Benefits
Dependent Variables
Management Decisions
Management Accounting System
Management Decisions about resources help us focus on exactly what information is needed to make more timely and/or more accurate decisions.For example performance evaluation of customer service and sales staff.
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Linking theory with Costs/ Benefits
These variables are first highlighted by the theory used to examine the information needs of management pertaining to specific decisions. For example, decisions about performance evaluation may invoke agency theory which helps us to identify several independent variables that may be relevant to the information needed to be provided by the management accounting system. Such variables could be a) decentralization, b) competition, c) size, d) culture etc.
Independent Variables
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Linking theory with Costs/ Benefits
Costs & Benefits
Costs Relate specifically toa) Implementation and b) MaintenanceKnowledge of relevant independent variables will help you tabulate these costs. For example, in more decentralized firms the costs of monitoring performance are likely to be higher because of the greater information asymmetry. Implementing a system that gathers performance data may cause great rebellion among affected staff. Higher socialization (training) and consultancy costs may be incurred.
Benefits- Help management make more accurate, on-time decisions about a) moving, b) removing or c) adding resourcesMore decentralized firms may obtain greater benefits from a system that gathers more detailed performance data – so you can better monitor and motivate staff. That is management have more accurate information where to allocate sales staff, which sales staff to remove and move etc.
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Tax UniverseTax Universe
Political Risk
Factor Advantages
CountryCountry/Jurisdiction /Jurisdiction
ContextContext
- Political Risk
- Factor Advantages
Government ToolsGovernment Tools
1. Fiscal Tools• Tax System• Other Incentives
2. Monetary Tools• Interest Rates• Currency Stability
Taxpayer Taxpayer BehaviorBehavior
- Foreign Direct Investment
- Export Growth- Tax Loopholes and
Arrangements
Government Policy Taxpayer
How the government can use tax & other tools to achieve objectives
1. Economic Growth
2. Stability
- Domestic Business
- International Business
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 7a: Theory DevelopmentTask 7a: Theory Development
Note some areas you have an interest in exploring for your proposal
1. Stakeholder interest in your study
___________________________________________________
2. Objective criterion(dependent variable)____________________________________________________________________
3. Theory____________________________________________________________________
4. Contextual (independent) Variables
____________________________________________________________________
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Theory Planning worksheet– Accounting activity
– Role of the activity
– Examples of applicable Theory
– Literature on theory
– Literature on applying the theory
Week 3
4. Theory Development4. Theory Development
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 7b: Theory DevelopmentTask 7b: Theory Development
Table 3. Theory - structure literature review planning worksheet Table 3. Theory - structure literature review planning worksheet for Management Accountingfor Management Accounting
Management Accounting Tools
Role of the tool Examples of Applicable Theory or Model
Literature theory
Literature on applying the theory
Example
Transfer pricing
Strategic management accounting
Capital investment and political risk analysis Activity Based Costing
Budgeting and control Performance evaluation
Tax minimisation
Profit repatriation
Capital Investment
Product pricing
Customer profitability analysis
Management Control
Int'l Trade theory (OLI Model)
Int' Trade Theory (OLI Model)
Int'l Trade Theory (OLI Model)
Transactions costs
Economics (Porters Model)
Economics (Porters Model)
Agency theory/Transactions cost theory
Week 3
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 4Communicating the
Message
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Variables
2. Hypotheses
3. Samples, Population and Concept of significance
4. Criteria for Judging a Research Study
5. Ethical principles
RECAP – The Research ProcessRECAP – The Research Process
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Components of the thesis proposal
2. Structuring your writing
3. Diagramming your ideas
4. Presentation Guidelines
5. Referencing & Style
Week 4
Communicating the MessageCommunicating the Message
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Introduction
2. Literature review
3. Theory
4. Method (proposed)
Week 4
1. Components of the thesis proposal1. Components of the thesis proposal
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Focus on structure
2. Force the issue – “this is an important topic” then go and tell the reader why.
3. Each paragraph must contain some gold
4. Set a heading for the first of a group of paragraphs
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Focus on temporal relationship (time)
2. Focus on level relationship (organization versus individual level)
3. What is causing what?
4. What is related to what?
Week 4
3. Diagramming your Ideas3. Diagramming your Ideas
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Problems faced by Joint
venture Managers
Andersen Consulting (1995
Business Vision and Strategy
Strength of Partner Relations
Choosing the Right Partner
Strategic Objectives
Ensuring the alignment of the
Partner strategies
Cost Controls
Human Resources
Product Quality
Product Pricing
Competitive Cost Structure
Maintaining a competitive cost
Structure of the JV under various
host PRC government policy and
foreign exchange scenarios.
Control System
The lack of business and
Management control over the
internal operations of the joint venture
Joint Venture
Performance
Main Challenges
drawn from the case study
Figure 2. Bargaining Power in China and the Mode of Governance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
JV. But Chinese prefer to have
Management control MOFE
MOFE JV. Foreign prefer to
Have management control
MOFE
WOFE
Foreigner BP
Low HighChinese BP
High
Low
Key Issues
1. Perceptions of each others contributions to the JV, are determined by previous experience and the initiation of the JV.
2. Prior experience, which influences the foreign partners dependence on the environment and perception of opportunistic behaviour.
Figure 3. Framework for Bargaining Power and Mode of Governance for Foreign Investment in China
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
FOREIGN PARTNER’S BARGAINING
POWER
CHINESE PARTNER’SBARGAINING
POWER
MODE OFGOVERNANCE
PRIOR JVEXPERIENCE
CENTRALGOVERNMENT
INITIATION
SIZE STRATEGICINDUSTRY
PERCEPTIONS OF OPPORTUNITIC
BEHAVIOUR
Figure 4. Framework for your study
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
CONTROL -MECHANISMS -EXTENT -SCOPE
PERORMANCE
COMMITMENT -$$$ -%EQUITY -STAFF
TRUSTPERCEPTION OFOPPORTUNISIC
BEHAVIOUR
PARTNER SELECTIONGUANXI RELATION
LOCATION
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
A: THE STRATEGIC IMPORTANCEOF EAST ASIA
B: THE INFLUENCE OF NATIONALCULTURE ON THE USE OF CONTROL
STYSTEM
East Asian versus Western nationComparisons most commonly employed
Local firms in each nation most commonly surveyed
No major study has examined the influence of Different national cultures among East Asian
Nations on the use of control systems
CULTURAL VERSUS NON-CULTURAL EXPLANATIONS
Motivation to examine the relative influence of East Asian cultural differences andTask difficulty on the use of budget emphasis in superior evaluative style
BASIC RESEARCH QUESTIONS
How do individualism and uncertainty avoidance affect the relationshipBetween budget emphasis, task difficulty and job-related outcomes?
C: THE INFLUENCE OF NON-CULTURALVARIABLES
The influence of task difficulty on the use of budget emphasis in superior evaluative style
Only tested in the Western nation context
Figure 1. Motivation for the study
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NON-CULTURAL VARIABLETask Difficulty
CULTURAL VARIABLESIndividualism
Uncertainty avoidance
OUTCOME VARIABLESSubordinate managerJob-related tension
Role ambiguity and job performance
MANAGEMENT CONTROLSYSTEM VARIABLE
Budget Emphasis in superiorPerformance evaluation style
Figure 2. Framework for the study
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Foreign subsidiaries of Between-firm differences MNCs A versus C
B versus D
Local firms - indicates national cultural differences
Singapore South Korea
Cultural dimension Cultural dimensionscore A score B
Cultural dimension Cultural dimension score C score D
Between-nation differencesA versus BC versus D
- indicates national cultural differences
Figure 2. Framework for the study
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Week 4
4. Presentation guidelines4. Presentation guidelinesPresentation guidelines
Preparation
1. AudienceWho is my audience? Motivate the audience
They have a) low, b) medium, c) high knowledge of my topic? Ask a question to the audience. Put the audience into the picture
2. ThemeHave an overriding theme.
What are two or three main points do you want to communicate? Repeat it often is different words
3. TimeHave I planned my time well?
Practice your presentation. Plan to finish before time
4. Cue cards - One card for each paragraph, each point
Use overhead, power point to illustrate diagrams
5. Group presentation – present as a group
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 4
4. Presentation guidelines4. Presentation guidelines Presentation
1. Relax - Stand, breathe deeply - Try humor and put the audience (and yourself) at ease. Make it less formal.
2. Look - at the audience one by one as you speak - Give them the feeling that you are having a conversation with them
Repeat the theme in different words a thousand (a little exaggerated) times
3. Speak - one statement at a time – stop – wait then show data to support.
Aim to say less and show more. Let the data, diagram speak more loudly than you
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Times new roman
2. 11 point font – use double space if requested, for purpose of receiving feedback
3. Reference fully – Author, date system- O’Connor (1999) said this …..
- It was said that,”….” (O’Connor (1999)
- Chow, O’Connor and Wu, 2000 = Chow et al., 2000
- Chow, O’Connor and Wu (2000) = Chow et al. (2000)
- follow Accounting, Organizations and Society Journal.
4. Must title all Tables, and refer to them in the text.
5. Consistency is most important
Week 4
5. Referencing & Style5. Referencing & Style
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 4
Errors
Consistency Yes No
Yes 1. Student doesn’t know correct way
2. Student knows the correct way
No 3. Student:
a) doesn’t know correct way
b) doesn’t care Since the reader cannot know whether it is a) or b) above,
then must assume b)
4. Student knows the correct way
5. Referencing & Style5. Referencing & Style
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Table 9. Case Study Proposal Planning WorksheetTable 9. Case Study Proposal Planning Worksheet
Topic (Examples) Research Question
Motivation Data Source/s
Product costing - Activity Based Costing
Transfer pricing
Strategic management accounting
Capital investment and political risk analysis Budgeting and control Performance evaluation
General: What are the costs and benefits of?
Specific: Relate the management accounting tool to a specific problem, or area in the firm
Cite evidence that some problem or gap exists in the management information needs in the organization.
Primary: Interviews
Secondary: Public, newspaper clippings
Week 3
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. One page diagram of proposed framework for the case study – that can include the research question, theory implicated, and data source.
2. Draw a diagram of the motivation of your proposal.
3. Draw a diagram of the framework for your proposal.
4. One page detailing the nature and source of data you expect to obtain.
Task 8: Research ProposalTask 8: Research Proposal
Week 5
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 5Research Proposal
Presentation
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Task 9:Present research proposalTask 9:Present research proposal
• Brief research proposal
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 6Doing the Research –
Design & Implementation
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Fitness for the purpose and Diagnostic tests
2. Designing, selecting and Adapting Measures
3. Sampling – Selecting organizations and respondents
4. Data Collection, Questionnaire Administration
5. Questionnaire design and wording
6. Case study method
7. Design issues in international accounting research
Week 6
Doing the ResearchDoing the Research
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 9. Making your data Fit for the Purpose Figure 9. Making your data Fit for the Purpose of testing your hypotheses?of testing your hypotheses?
Hypotheses Testing
Diagnostic Tests
Are the diagnostic qualities of the
data of acceptable standard?
Reliability Validity Statistical Method Assumptions
Depends on the level of measurement
Ratio Internal Ordinal Nominal
Sampling error
Does the data compare with descriptive statistics from other sources?
Mean,Mode, Median Range
Depends on sample size determinants
Populations Methods Variables Statistical Model
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Reliability
• Validity
Week 6
Task 10: Diagnostic testsTask 10: Diagnostic tests
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• The Measurement Process– What is measurement?
– What are levels of Measurement?•Nominal
•Ordinal
•Interval
•Ratio
• Variable Selection (Task 13)– What variables are to be measured
– How will variables be measured?
Week 6
2. Designing, Selecting and Adapting 2. Designing, Selecting and Adapting MeasuresMeasures
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Diagnostic Issues – Reliability
• When a test measures the same thing more than once and results in the same outcome.
– Validity• Are we measuring what we think we are measuring?
Week 6
2. Designing, Selecting and Adapting 2. Designing, Selecting and Adapting MeasuresMeasures
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 11: Variable SelectionTask 11: Variable Selection
Week 6
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Interview an active researcher on your campus, and ask about his or her research activities including:
a. the focus of his or her research interests,
b. Why he or she is interested in this area,
c. what the most exciting part of the research is,
d. what the least exciting part of the research is, and what impact
results of the research may have on his or her particular
discipline
Task 8: Factory VisitTask 8: Factory Visit– Phase One– Phase One
Week 3
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• What topic are you interested in?• Contact Researcher in Week 6• First hour of week 6 – Factory visits• Week 6 & 7 – Prepare a critique of
article
Week 2
Factory VisitFactory Visit
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Presentations– Graded on the ability to to generate
class interaction– Class – seek knowledge,
understanding– Participation by all group members
Week 2
Factory VisitFactory Visit
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• Preparing a critique of your article– Research question– Motivation– Literature review– Theory– Method
Week 2
Factory VisitFactory Visit
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. What is the primary question posed by the study?
2. What important factors are identified?
3. Is there an hypothesis stated? If so, what is it, what are they?
4. Describe the way the information was collected
5. How do the results support the original proposed hypothesis?
Week 2
Factory VisitFactory Visit
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 7 Doing the Research -
Sampling and Generalizability
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. What is the purpose of sampling?
2. What is the ideal type of sampling technique?
Week 7
3. Sampling – Selecting Organizations 3. Sampling – Selecting Organizations and Respondentsand Respondents
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• (see page 94 of Salkind, 2000)
– Random Sampling•Systematic
•Stratified – where certain population characteristics are relevant to your research question.
•Cluster
– Non-probability Sampling Strategies•Convenience
•Quota
Week 7
3. Sampling – Selecting Organizations 3. Sampling – Selecting Organizations and Respondentsand Respondents
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• (see page 94 of Salkind, 2000)
– What is Sampling Error?
– How large should your sample be?• Size of population (CPAs in Hong Kong < CPAs in
China
• Research method – Archival Study > Survey > Case Study
• Variables – 10 Variables > 3 Variables
• Statistical Model – Chi-square test < ANOVA = Multiple Regression < Structural Path Model < Structural Measurement Model
Week 7
3. Sampling – Selecting Organizations 3. Sampling – Selecting Organizations and Respondentsand Respondents
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Population of interest
• Controlling other variables
• Obtaining organizational support
• Getting right people to answer
Week 7
3. Sampling – Selecting Organizations 3. Sampling – Selecting Organizations and Respondentsand Respondents
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Diagram showing the relationship of Diagram showing the relationship of Research type to Sample sizeResearch type to Sample size
Focus on Purpose
Focus on
Economic
Consequences
Refined
Research
Exploratory
Research
Low High
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Research Plan undertaken for O’Connor, N.G. (1995) “The influence of organizational culture on the use of budget participation by Singaporean-Chinese managers”, Accounting Organizations and Society
1. List of MNCS & other ORGS - Obtain details from trade directories
2. Ring contact in directory
Confirm names, phone numbers and address
Ring contact, top management, director, president.
Most likely you will be referred to HRM or Fin. Manager
Fax or Send out letter, via fax to this manager
Follow up and make appointment
If unable to make appointment
Confirm with manager that he knows who to give the questionnaire to.
Send letters and questionnaire through mail
3. Interview
Tell them what you are doing
Show questionnaire, particularly section C on performance evaluation criteria
View the org. chart and select level of manager to fill out the questionnaire.
Hand out package with questionnaires - say 5 - 8 questionnaires for each company.
4. Follow up about three weeks later. Were he able to hand out all the questionnaires.
5. Coding - On reply paid envelope - Stamps
Your address
6. Use Dictaphone to record your memory of the interview immediately after the event.
7. Use cards system to record notes that come out of each interview.
Week 7
3. Sampling – Selecting Organizations 3. Sampling – Selecting Organizations and Respondentsand Respondents
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Research life cycle
• Data collection methods
• Definition and Characteristics of survey and experimental research
• Survey versus experimental research
• Causal Evidence versus Correlational Evidence
• Purposes of pilot study
• Overcoming weaknesses of mail questionnaire
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Research life cycle– Need to be aware of the current stage of research in your
topic area.
– For example:-• Management Accounting Research in China – Exploratory
• Capital Markets Research in China – Exploratory
• Capital Markets Research in USA - Developed
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Variable focus – stages of evidence development
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 10. Literature Review -Stages of Evidence Development
EvidenceMajorContextualVariable
of generalizatione.g. Country Theoretical Empirical
Hong KongChina
Large Scale Study
Case Study
U.S.A
Large Scale Study
Case Study
ManagementAccountingResearch
CapitalMarketsResearch
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 11. Variable Focus - Stages of Evidence Development
Outcome Variables
-- Individual - Organization - Market - Performance
ExogenousVariables
- Environment- Institutional- Market
Accounting Variables
-Management- Financial- Auditing- Tax
Exploratory Refined
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 12. Locating your research in the literature- Example using Management Accounting System
2
1Is there sufficient Exploratory Literature?
No
Why do we see?(Purpose of Management Accounting System)
Yes
What do we see?(Nature of Management Accounting System)
a. Explore - Case Study / Fieldwork - Generate testable propositions
of Factors influencing Management Accounting System
b. Formal - Large Scale Survey - Test formal Hypothesis
Is there sufficient Formal Literature?
No
Yes
Week 7
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Definition and characteristics of survey research– The planned collection of data for the purposes of:
• Describing
• Analysing
– Characteristics of survey research
– Stages of survey research
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Stages of Survey Research*1. Aims and hypotheses
2. Relevant literature, discussions
3. Study design
– formulation of specific hypotheses
4. Designing, selecting, adapting measures (pilot study)
5. Sampling (selecting organizations and respondents)
6. Field work
– data collection
– questionnaire administration (mail - personal - telephone)
7. Processing, coding
8. Diagnostics, analysis
9. Hypotheses testing
10. Write-up
*OPPENHEIN (1966, pp.1-2)Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Data collection methods– Lab Experiments
– Field Study• Survey (Soon and Huat, 1999; O’Connor CERG Proposal, 2000)
• Experiments (Brownell, 1980)
– Case Study (O’Connor, Chow and Wu, 2000).
– Archival Study (Tse and Yau, 1998).
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Table 5. Advantages & limitations of survey methodsTable 5. Advantages & limitations of survey methods
Dimension of Comparison Mailed
Questionnaire
Personal
Interview
Telephone
Interview
Cost Low High Moderate
Data Quality
Response Rate Low High Moderate to high
Respondent Motivation Low High High
Interviewer Bias None Moderate Low
Immediate Response Low Moderate High
Week 7
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Dimension of Comparison Mailed
Questionnaire
Personal
Interview
Telephone
Interview
Possible Interview Length Short Very long ;long
Ability to clarify and probe Noun High High
Ability to use visual aids Some (e.g. Map) High Noun
Interview supervision -- Low High
Anonymity High Low Low
Dependence on respondent’s reading and writing ability
High Noun Noun
Control of context and question order Noun High High
Week 7
Table 5. Advantages & limitations of survey methodsTable 5. Advantages & limitations of survey methods
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Survey vs. Experimental Research
Table 6: Internal and external validity across research methods
Week 7
Research criteria Research method
Experiments Surveys Case studies
Internal validity ?
?
External validity ?
?
?
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Causal Evidence versus Correlational Evidence– Does fire damage cause the number of trucks to be sent
to fires?
– What is the extraneous variable?
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 13. Correlation & causation: The Fire Example
All Fires
hi
damage
lo
= hi
damage
hi
damage+
Situation
Fires of Less Severity Fires of Greater Severity
lo lo
No. of TrucksNo. of Trucks No. of Trucks
few many few many few many
The positive relationship between the amount of damage and number of trucks. (Most fires are characterised by little damage and few trucks or by much damageand many trucks).
No relationship between the amount of damage and number of trucks. (Most fires are characterised by low damage and few trucks).
No relationship between the amount of damage and number of trucks. (Most firesare characterised by high damage and many trucks).
Week 7
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Purposes of pilot study–How long questionnaire takes to complete
• Recognise poor questions
• “don’t know” responses
• qualifications to response
–Unanswered questions
–Examine new or adapted measurement instruments
–Conversion of open-ended to closed questions
–Generation of propositions, categories, questions
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Overcoming weaknesses of mail questionnaire– Organizational sponsorship
– Respondent identification and approach
– Topicality/importance of issue
– Questionnaire design and length
– Anonymity and confidentiality
– Provision of stamped, pre-addressed return envelopes
– Time of year
– Promise of feedback
– Non-respondent follow-up
– Polar reversed questions
Week 7
4. Data Collection, 4. Data Collection, Questionnaire AdministrationQuestionnaire Administration
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 13: Data Collection MethodsTask 13: Data Collection Methods
Week 7
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 8Factory Visit Presentations
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Graded on the ability to to generate class
interaction• Class – seek knowledge, understanding• Participation by all group members
Week 5
Factory Visit PresentationsFactory Visit Presentations
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Critical Review of Factory Visit Article1. Basic research question
2. Basic motivation
3. Theory used
4. Identify the independent and dependent variables
5. Draw a model of the research study
6. For each dependent variable, specify how it is going to be measured and whether it is clearly defined
• For each independent variable, identify the number of levels of that variable. What other independent variables would you find of interest to study?
Task 9: Factory Visit Task 9: Factory Visit
(Phase Two)(Phase Two)
Week 5
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 9Doing the Research – Questionnaire design
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Keep questionnaire as short as possible
• Pay attention to sequence of questions
• Group related questions together
• Introduce questions and state instructions clearly
• Ensure questions are able to be answered by respondent without too much effort
• Restrict each question to one idea only
• Avoid leading questions and loaded words
• Use appropriate language and unambiguous terms
• Allow a complete range of responses
• Choose between open-ended and Closed-ended questions
• Vary the format if possible
Week 8
5. Questionnaire design and question 5. Questionnaire design and question wordingwording
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Tests and their development• Types of tests• Observational Techniques• Questionnaires• The Importance of the cover letter
5. Questionnaire design and question 5. Questionnaire design and question wordingwording
Week 8
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Identify questionnaire items with model constructs
• Reliability concerns:-– Acquiescence bias
– Social desirability bias
– Response set
• Validity concerns:-– Face validity
– Convergent validity
– Discriminant validity
Week 8
5. Questionnaire design and question 5. Questionnaire design and question wordingwording
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Other issues in measurement– Measuring Change
– Measuring relationships vs measuring variables
• Multiple measures of constructs– Convergent validity
• Actual variable measure examples– Information asymmetry
– Competition
– Management Style
– Human Asset Specificity
– Management Accounting Tools
Week 8
5. Questionnaire design and question 5. Questionnaire design and question wordingwording
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 15: QuestionnaireTask 15: Questionnaire
• Task 14 - Questionnaire– Write a 7-item questionnaire (using Likert type items) that – measures:– a) Auditor judgment– b) Employer attitude towards laying off staff– c) Joint venture partner’s perception of the other
partner’s – opportunistic behaviour– d) MNC manager attitude towards a particular tax policy– e) Choose another variable.
– Be sure that you use both positive and negative statements and that all the items are simply enough stated that they can easily be answered. Also be sure to include a set of instructions.
Week 8
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• What constitutes international accounting research?
• Studying cultural differences
• Level of measurement
• Studying change
Week 9
7. Design issues in International 7. Design issues in International Accounting ResearchAccounting Research
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 10Data Collection &
Descriptive Statistics
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Analyzing the data – tests of significance. Reporting what you see
• Using Statistical Package for Social Sciences (SPSSx)
Week 10
Data Collection and Data Collection and Descriptive StatisticsDescriptive Statistics
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
1. Constructing Data Collection Forms
2. Coding Data
3. Descriptive Statistics
– Measures of Central Tendency
– Measures of Variability
4. Understanding Distributions
– Normal, or Bell-Shaped Curve
– The Mean and Standard deviation
– Standard Scores: Computing and Using z Scores
Week 10
Analyzing the data – tests of Analyzing the data – tests of significancesignificance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Constructing Data Collection Forms– Cases – one for each row
• Coding Data – See survey for Chow et al Study
Week 10
Analyzing the data – tests of Analyzing the data – tests of significancesignificance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Descriptive Statistics– The role of Descriptive Statistics
• Does the data reflect reality? – looking at the descriptive statistics allows you to make quick comparisons with averages from other sources.
• Does the data violate any assumptions of the statistical model used to determine inferences between the sample and population?
– For example, a common assumption in parametric statistics is that the data is normally distributed around the mean.
• Together with sampling and diagnostic tests, Is the data fit to analyse with the proposed statistical method?
Week 10
Analyzing the data – tests of Analyzing the data – tests of significancesignificance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Descriptive Statistics– Measures of Central Tendency
• Mean, Median and Mode– Use the measure that best represents the data (see page
153).
– Mean is most common measure – when normal distribution exists.
• Measures of Variability– The Range
– The Standard Deviation
»The average amount that each of the individual scores varies from the mean of the set of scores.
Week 10
Analyzing the data – tests of Analyzing the data – tests of significancesignificance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Understanding Distributions– Normal, or Bell-Shaped Curve
– The Mean and Standard deviation• Standard deviation - % space under normal curve.
» 1sd = 68%
» 2sd = 96%
» 3 sd = 99%
– Standard Scores: Computing and Using z Scores
Week 10
Analyzing the data – tests of Analyzing the data – tests of significancesignificance
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 11SPSSx Exercise
Introduction
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Learning Objective of Session
• Review of Sampling and Diagnostic tests–Pyramid of fitness
–Descriptive statistics
• Introduction to SPSSx– SPSSx versus SAS
– Entering data in SPSSx
– Overview of tools
– Descriptive Statistics
– Diagnostic tests
– Hypotheses tests
• ConclusionWeek 11
Using Statistical Package Using Statistical Package
for Social Sciences (SPSSx)for Social Sciences (SPSSx)
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Understand the importance of data quality, via several statistical tests
• Learn how to import an Excel file into SPSSx
• Learn how to calculate a number of descriptive statistics
• Learn how to run some basic diagnostic tests• Learn how to run a basic multiple regression
Week 11
Learning Objective of SessionLearning Objective of Session
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Figure 17. Is Your Data Fit for the Purpose of Testing Your Hypotheses?Figure 17. Is Your Data Fit for the Purpose of Testing Your Hypotheses?
Hypotheses Testing
Diagnostic Tests
Are the diagnostic qualities of the
data pf acceptable standard?
Reliability Validity Statistical Method Assumptions
Depends on the level of measurement
Ratio Internal Ordinal Nominal
Sampling error
Does the data compare with descriptive statistics from other sources?
Mean,Mode, Median Range
Depends on sample size determinants
Populations Methods Variables Statistical Model
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Descriptive Statistics– The role of Descriptive Statistics
• Does the data reflect reality? – looking at the descriptive statistics allows you to make quick comparisons with averages from other sources.
• Does the data violate any assumptions of the statistical model used to determine inferences between the sample and population?
–For example, a common assumption in parametric statistics is that the data is normally distributed around the mean.
• Together with sampling and diagnostic tests, Is the data fit to analyse with the proposed statistical method?
Week 11
Review of Sampling and Diagnostic Review of Sampling and Diagnostic TestsTests
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• SPSSx versus SAS
Week 11
SPSSx SAS
1. Syntax and Windows interface
2. Handles most types of databases, although syntax maybe limited.
3. Very popular use by marketing research agencies (eg AC Nelson).
1. Syntax interface only
2. More powerful syntax allows the processing of the largest of databases.
3. Very popular use by capital markets researchers.
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Entering data in SPSSx– Manual entering
– Import from another database language – eg EXCEL
– Excel must be in version 2.1 or less. SPSSx cannot import from later versions of Excel.
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Overview of tools– Data
•Insert variable, Sort, Transpose, Split file
•Select cases
– Transform•Compute, recode, create missing values
– Analyze•Descriptive statistics
•Correlate, Regression
•Data reduction (Factor analysis)
•Scale (reliability tests)
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Descriptive tests– Frequencies
• Useful for exploring the representation of various nominal groupings. Eg industry, manager function.
SPSSx Task 1• Compute a frequency list for:
– Industry representation
– Manager function
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Descriptive tests– Descriptives
• Mean, median, mode
• Range
• Standard deviation
SPSSx Task 2 • Compute descriptive statistics for:
– items listed in Table 2:
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Diagnostic tests– Reliability analysis
• Looking for Cronbach Alpha score of at least 0.70 (means that 70% of item variance captures the variance of the construct you are measuring (ie 30% of variance is error).
– Correlation analysis• Looking for possible multicollinearity between the
independent variables. Low multicollinearity may be a sign of discriminate validity
– Normal distribution• Skewness – indicator of non-normal distribution
• Mean, median and mode
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Diagnostic tests
SPSSx Task 3• Reliability analysis
Compute Cronbach Alpha scores for model variables in Table 2.
• Correlation analysisCompute correlations between decision rights and objective performance measures.
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Factor Analysis– Allows you to view the structure of relationships
between items for the purpose of determining commonality between them.
Week 11
Another Exploratory analysis toolAnother Exploratory analysis tool
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Table 10. Rotated Factor Loadings From Milani Measure
ITEM Fact 1 Fact 2 COMM
Extent of involvement in budget setting
0.824 0.166 0.707Reasoning given by superior for budget
revisions 0.091 0.961 0.932
Frequency of giving opinions to superiors
about the budget 0.736 -0.246 0.602
Degree of influence of input to
Budget 0.860 0.214 0.785
Frequency of being asked for opinions about budget by
superior
0.902 0.001 0.814
Eigenvalues3.652 1.037
Explained variance60.9% 17.2% 78.1%
Week 11
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Hypothesis tests– Comparison of Means
• Used to explore and test for differences between two groups. E.g. Service versus manufacturing, production versus marketing functions
– Basic Analysis of Variance (ANOVA)• Assumptions about quality of the measurement are not as
strong as those required for multiple regression. Eg. ANOVA is more appropriate when nominal and ordinal measures are used.
– Regression analysis• 6 major assumptions – Two of which are the normal
distribution and low multi-collinearity between the independent variables.
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Hypothesis tests - SPSSx Task 4Regress “merit-based reward gap” on – decision rights
– contract term
– objective performance measures
– merit-based promotion
– stock market listing
– joint venture experience
– competition
– size
– age
– communist party control over decision rights
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
• Conclusion– Understand the importance of data quality, via
several statistical tests
– Learn how to import an Excel file into SPSSx
– Learn how to calculate a number of descriptive statistics
– Learn how to run some basic diagnostic tests
– Learn how to run a basic multiple regression
Week 11
Introduction to SPSSxIntroduction to SPSSx
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 16: SPSSx ExerciseTask 16: SPSSx Exercise
Week 11
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 12 & 13 Presentations
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• Learning Objective of Session• Final Proposal guidelines• Teaching evaluation• Return past assignment•Revise the process of conducting simple diagnostic tests•Learn how to run a basic multiple regression
Week 12
Final Proposal GuidelinesFinal Proposal Guidelines
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Week 12
One Electronic File on Disk
RMA-Subject-Your English name (one Word document file)
Body 2. Times new roman, 11 pnt font, 1.5 lines spacing
3. Formatting follows Accounting Organizations and Society
4. All Tables and diagrams with a centre label
5. All tables and figure referred to in the text
6. Research question clearly stated up front
7. Motivation diagram revised from proposal
8. Motivation has 3 references 1998-2000 and Trend data
9. Table 7b and discussion complete
10. Theoretical framework and discussion complete
11. Hypotheses complete
12. Proposed method complete
Appendix 14. Task 7a Literature review table
15. Research Instrument
Section Details Check
Cover page
1. Name, Mobile phone number and Filename:
13. 1 have run spellchecker over the entire document
16. Previous submitted proposal – with my comments and your response
Final Proposal GuidelinesFinal Proposal Guidelines
COPYRIGHT © 2010 Neale G. O'Connor. All rights reserved.
Task 17: Final PresentationsTask 17: Final Presentations
Week 13