cosma 369° proximity solutions - eng

Proximity Solutions

+About us

COSma 369° is start up company

that aims to Research and Develop

Products and Services

in the social innovation’ s field

08/11/2014COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

2

+Our soul

COSma 369°

Converge – Orient – Support – Maintain - Achieve

the Ideas and Business Goals,

Towards a Sustainable Social Innovation

through Technology evolution human and not-human

Above the limit……. 360° 369° !!

08/11/2014COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

3

+What we do

COSma369° Reserach – Design – Develop

Product and Services’s solutions

in the following areas of

Social Innovation:

Proximity Solutions

Social Intelligence

Wearable Technology

08/11/2014

4

COSma369° Convergence Ideas @ Technology - © Copyright 2012 – All rights Reserved

Proximity Marketing’s product and services

Analysis and Services in the Social Media Strategy

Wearable technologies aimed at improving the lives of individuals

+Where we are

08/11/2014

5

C/o Impact Hub

8 Paolo Sarpi street

20154 Milan

Italy


+Proximity solutions

The proximity solution is a marketing technique which operates in

a given territory taking advantage of visual communication and

mobile technologies to promote

the sales of products or services.

This marketing technique acts on the persons who are in a

specific area and are close to the device in order to establish a

communication; basically is a modern version of flyer distribution

which can become interactive with the most advanced proximity

marketing devices.

08/11/2014

6


+Market Background

Driven by the increasing adoption of mobile devices such as

smartphones and tablets, the estimates related to the proximity

marketing expect to reach nearly $ 6 billion by 2018, accounting

about 29% of the total expenditure mobile marketing.

08/11/2014

7

10% 18% 22% 29%

23

4

6

2015 2016 2017 2018


+Our Vision

08/11/2014

8


Carrying the

shopping experience

"Online"

In the “Off line”

world!

+How does this work

08/11/2014

9

12

3

4

Stretegy &

Content

planning

Platform and

device setup

Content

activation

ADV

appears on

mobile

Wow Effect


+COSma 369° Products

08/11/2014

10


CMS web platform

to submitreal time contents

Mobile Apps

Beacons

+Goals

Increased in-store promotions ‘s effectiveness (+20%).

Ability to implement different marketing strategies for each

product placed on the shelves or in a specific areas of the

store. Creating "label 2.0"(augmented reality).

Ability to attract more 'customers in the store (+30%).

Possibility to trace the movements in-store.

Notifications on mobile devices (phone-tablet-watch)even if the

App is not launched (silent mode).

08/11/2014

12


+Use Cases

Indoor localization

• Museum

• Airport

• Fitness

• Hospital

In - Near Store Notification

• Retail

• Small Shop

• Public Events

New Customized Services

• Smart PA

• Smart city

• Hospital

08/11/2014

13


+Contact us

www.cosma369.it

[email protected]

Phone +393470644476

08/11/2014

14

Facebook

@cosma369

Linkedin


Youtube

Slideshare

Prezy