7/21/2019 CP Fish Feed

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Livestock Business Line

CPB is the pioneer and leader in the production of various forms of livestock feed such as concentrate, powder and pellet. We have feed mill plants situated in every region of the country and some over 600appointed agents/distri utors to help market and distri ute feed to small independent farmers across!hailand. "n addition, some portion is sold directly to large animal farms. CPB pays attention tocontinuous improvement on production efficiency and product #uality and keeps up$to$date oninternational re#uirements and standard. %igh #uality feed with low feed conversion ratio to help farmerslower their farming costs.Corn and soy ean meal are main ingredients used in the production of livestock feed. CPB formulated

pellet feed to meet the nutrition re#uirements appropriate to each stage of animal rearing and growth.Production processes are computer controlled to ensure consistency in #uality and specfied standard.!hese feeds are manufactured and packed under the following rands, CP, %yprovite, %i$&ro, 'tar (eed,

)ovo, 'afe (eed, *rawan, %ogtonal, C.(., and +nvipro. 'elling price is ased on production cost atdifferent time of the year and also under pricing guidelines of the "nternal !rade epartment of the-inistry of Commerce.CPB has set up central purchasing unit responsi le for procurement of all ingredients used in livestock and a#uatic feed. ur procurement policy is to purchase #uality raw material meeting the re#uirednutrition standard with priority given to domestic suppliers particularly those situated in close pro imity

to our feedmill plants. !his is to support our local farmers as well as minimi e transport cost. nly whendomestic supply is insufficient or has inferior #uality, CPB would then seek to importsCPB focused to improve production processes to remain cost competitive as well as employed marketingstrategy to maintain #uality and provide good services for oth efore and after$sales. CPB also providedtechnical knowledge to agents/distri utors and directly to independent farmers through seminars ande tension centers. ur technical e perts are availa le to give advices on animal hus andry. "nformation isdisseminated through printed materials and electronic media via the internet.Aquatic Business LineCPB is the pioneer and leader in the production and distri ution of various forms of shrimp and fish feedsuch as concentrate, powder and pellet. -a1ority of our a#uatic feed is distri uted throughagents/distri utors located in shrimp farming areas. 'ome portion is sold directly to large shrimp farms.'oy ean meal, fish meal and wheat flour are main ingredients used in the production of a#uatic feed.

Production processes are computer controlled to ensure consistency in #uality and specified standard.!hese feeds are manufactured and packed under the following rands, CP, 'tar (eed, -arine, %i$&rade,

)ovo, *rawan, !ur o, $(rog, and 'afe (eed.+s a market leader, CPB2s products are well recogni ed y consumers. +n important marketing strategy isto maintain high #uality product and consistent e cellent customer service. Production processes aremonitored and ingredients are tested to ensure #uality. CPB also provided technical knowledge toagents/distri utors and directly to independent farmers through seminars and academic service centers."nformation is disseminated through printed materials. !his is to ensure sustaina ility of the industry.