creative social media post ideas
TRANSCRIPT
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SOCIAL MEDIAPOST IDEAS
CREATIVE
w w w . s o c i a l m e d i a m a r k e t i n g t i p s c a n a d a . c o m
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SOCIAL MEDIAWHAT TO POST?
Sometimes you need a little inspiration for your social mediastrategy. To keep your audience interested in your content, it'sa good idea to switch up the posts you are sharing. Use theseideas as inspiration for your own marketing strategy.
Have a really cool, interesting social media post idea? Share itwith me! Let's connect.
www.socialmediamarketingtipscanada.com
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SOCIAL MEDIACUSTOMER TESTIMONIALS
Not only are customer testimonialsamazing to share, you can alsoturn them into graphics andshowcase them on Instagram,Twitter, Facebook and LinkedIn.
www.socialmediamarket ingt ipscanada.com
Quick Tip: Tag the employee, your customer orencourage them to tag themselves to increase yourreach and engagement.
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SOCIAL MEDIAVIDEOS
Video testimonials, tutorials, productvideosCreate a longer video to include inyour blog and YouTube and edit intoa shorter video for Instagram andTwitter.
www.socialmediamarket ingt ipscanada.com
Quick Tip: Use the audio from your videos to create a podcast
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SOCIAL MEDIASHOUTOUT/FEATURES
Share a valuable post from someoneor do a shout out to an industryleader, employee or customer.Create a list of people you follow andwhy they bring value.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAUNIQUE USE OF YOUR PRODUCT
Share an interesting twist on yourproduct that people wouldn't expect.
www.socialmediamarket ingt ipscanada.com
Examples If you sell greeting cards, show them framed and hungas art.If you are a financial planner, show a photo of one ofyour customers actually using the money made fromtheir investments, such as a student going to Universityor someone retired on vacation.Do you sell tires and can't think of a single creativepost? Why not show how someone can make a tireswing for their child, or an obstacle course to train with.
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SOCIAL MEDIABRANDED POSTCARD
Use special holidays to your advantageand brand an interesting postcard thataligns with that holiday. There isseriously a holiday for everything.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAASK FOR INPUT
One of the best ways to engage withyour community is to ask for input,suggestions and ideas.
www.socialmediamarket ingt ipscanada.com
Quick Tip: Create a branded postcard to use to addinterest to a standard text question post.
Creating a poll or sending a survey are other greatways to ask for feedback.
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SOCIAL MEDIAFOLLOW UP POSTS
Use Google Analytics and find yourmost popular blog post, and then write afollow-up to it. You could also do thesame for popular social media posts,using your analytics or insights.
www.socialmediamarket ingt ipscanada.com
Quick Tip: For SEO purposes, you could also justadd onto an existing blog post and write at the topthat it was updated on that date.
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SOCIAL MEDIACUSTOMER OF THE MONTH
You could implement this idea severalways, but highlighting a customer is anexcellent way to engage with yourcommunity. You could run it as acontest and giveaway a prize or servicefrom your business too.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIASHARE VALUABLE RESOURCES
White paperNewsletterE-BookPodcastTraining moduleWebinar
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIACONTESTS
Who doesn't love a good giveaway?Hold a photo caption contest, or haveyour followers submit a story (or variousother contests) and give away prizes, orteam up with other businesses and do ahuge contest together.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIACLEVER PRODUCT PLACEMENT
Incorporate your product into a situationthat it normally might not be in. Takethis clever Pepsi post as an example, itadds humour and appeals to theiraudience.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAGIVE BACK TO THE COMMUNITY
Donate to a local cause and ask youraudience to help, or share a localfundraising event that you areparticipating in to encourage moreparticipants.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIATRUE OR FALSE
Post a question and ask your audienceif they think it is the truth or a made-upstory.
www.socialmediamarket ingt ipscanada.com
Example
True or False: Our business has grown by 2000% in
the past 2 years.
The most popular dinner item in our restaurant was
created by accident the chef was actually preparing
a different dish.
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SOCIAL MEDIAPROMOTE A RELATED BUSINESS
Help build awareness of a newbusiness, or show some love to abusiness you’ve used for years.
If you are a plumber, who do yourecommend for heating? Are you a localcopy centre? Who would yourecommend for photography?
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAINFOGRAPHICS
Sometimes data can be boring butincorporate that information with somecool visuals, and create aninfographic to share and embed intoblog posts.
www.socialmediamarket ingt ipscanada.com
Quick Tip: Use PiktoChart, Canva or Venngage tocreate cool infographics. Read about the best toolsto create infographics.
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SOCIAL MEDIASNEAK PEAKS
New productsNew officeUpcoming events
www.socialmediamarket ingt ipscanada.com
NEWPodcast
Coming Soon!
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SOCIAL MEDIAQ&A SESSION
Have a question and answer with yourcommunity so they can ask about yourcompany, products, or just get to knowyou.
www.socialmediamarket ingt ipscanada.com
Quick Tip: Use Facebook Live, Periscope, Blab,Snapchat or Anchor. Hold a Twitter chat, or createa post for people to add comments. You can alsouse YouTube to answer questions.
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SOCIAL MEDIACROSS-PROMOTE
Encourage your Facebook fans tocheck out your Instagram profile, orinclude your Twitter handle. As long asyou are providing value on your socialplatforms, this is a good idea to giveyour audience extra information.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAA DAY IN THE LIFE OF
Feature a new employee each weekand share what their day looks like.Could be a blog, photo collage orvideo.
www.socialmediamarket ingt ipscanada.com
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SOCIAL MEDIAINSPIRING QUOTES
Create graphics with industry leaderquotes, or motivational messsages.
www.socialmediamarket ingt ipscanada.com
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WHAT'S NEXT?LET'S CONNECT
Provide your customers with outstanding customer service usingsocial media, and use your profiles as a way of really connectingwith people.
Have a really cool, interesting social media post idea? Share it withme! Let's connect.
You can also get even more post ideas at my blog!
www.socialmediamarketingtipscanada.com