cross river network media kit

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Cross River Network Media Kit

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  • Contact Peter Romanoff at 917 364-1122 or at [email protected] ProPitiatory & Confidential

    WHO IS CROSS RIVER NETWORK?

    1

    WE PROVIDE THE BEST ADVERTISING ACCESS

    WITH REPEATED IMPRESSIONS TO A CAPTIVE AUDIENCE

    550,000 + HIGH HOUSEHOLD INCOME CONSUMERS

    IN THE CONCENTRATED NY/NJ GEOGRAPHIC MARKET

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    Midtown West 39th StreetPort Imperial

    Edgewater

    2

    Belford

    COMING SOONFERRIES AND BUSES

    Hoboken North

    CROSS RIVER NETWORK IS THE EXCLUSIVE PROVIDER OF DIGITAL ADVERTISING TO NY WATERWAYS

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    TYPICAL TRAVELER WILL LOOK AT OUR SCREENS TWICE EACH DAY FOR FERRY SCHEDULES, LATEST INFORMATION, ALERTS, AND ADVERTISING!

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    PORT IMPERIAL: 195,100

    MIDTOWN WEST 39TH ST: 282,500

    HOBOKEN NORTH: 44,200

    BELFORD: 44,800

    EDGEWATER: 13,500

    MONTHLY CIRCULATIONPER TERMINAL

    DEMOGRAPHICS

    AGE:

    25-34 26%35-44 30%45-54 30%

    INCOME:$75K-$100K 26%$100K-$150K 30%$150K-$200K 10%$200K+ 26%

    FREQUENCY PER WEEK:

    5 OR MORE TIMES 79%3 TO 4 TIMES 13%

    FEMALE: 52%MALE: 48%

    Source: NYW June 2011 ridership numbers

    All circulation numbers are filed with NYC Department of Transportation

    4

    550,000+ IMPRESSIONS PER MONTH!

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    WHY CROSS RIVER NETWORK?

    5

    Massive, affluent, captive audience Market in a powerful way to a large number of affluent commuters

    Huge volume of impressions Increase brand awareness with exposure on multiple screens

    Highly interactive Identify your customers

    Engage directly with your audience Interactive customer feedback

    Real-time targeting and flexibility Target and control your message in a changing environment

    Dynamic platform and production values Eye-catching, stimulating promotions enhance your message

    Ideal contextual content environment Fast-paced mix of content increases visibility of your ad

    CRN Network Features Benefits to Advertisers

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    DIGITAL ADVERTISING IS FLEXIBLE

    Your 15 second or 30 second ad is displayed every ten minutes

    Choose morning, afternoon or 24 hour coverage

    Display full motion video or fixed images

    Add audio if you like

    Change or update your ad content whenever you want

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    CONTENT SPONSORSHIP GETS ADDED ATTENTION!

    Prominently display your sponsorship banner

    Provides all of the features and benefits of digital advertising

    Plus added viewer interest based on continuously updated,

    real-time information

    - News, sports, weather, time

    - Events and schedules

    - National, regional, local, hyper-local content

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    Let people connect with your ad in real time

    Provides all of the features and benefits of digital advertising

    Plus

    - SMS interface

    - Links to popular social networks including Twitter, Facebook,

    Foursquare, etc.

    - Contests and games

    - E-coupons

    - Test marketing and opinion polling

    YOU CAN EVEN ADDINTERACTIVE ADVERTISING!

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    1. Choose your target audience 3 Belford, NJ 3 Edgewater, NJ 3 Hoboken, NJ 3 Midtown Manhattan 3 Weehawken, NJ

    YOUR AD WILL BE UP THE SAME DAY!

    2. Select the dates you want 3 One month 3 3 months 3 Customized

    3. Choose your preferred ad format 3 15 second ad spot 3 30 second ad spot 3 Content sponsorship 3 Interactive advertising

    4. Send us your file 3 In .jpg, .pdf, .mov, .mpeg format 3 Or many others 3 Or ask us to help create the file

    9

    ITS EASY!

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    EXPOSITION AND VENUE CAPABILITIESDemographics and traffic makes Ferry Terminals an ideal space for Special Events

    Venue Capabilities Product sampling

    Information distribution

    Presentations

    Sponsorships

    Pre-event promotion

    Conferences

    10

    FERRY TERMINALS ARE IDEAL VENUESTO ENGAGE CUSTOMERS

  • ProPitiatory & ConfidentialContact Peter Romanoff at 917 364-1122 or at [email protected]

    CONTACT

    Peter RomanoffPresident917 364-1122

    [email protected]