customer journey mapping - hunter hastings · customer journey mapping (3/3) using the rail europe...

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Hunter Hastings CUSTOMER JOURNEY MAPPING using the Rail Europe Experience Map as an example GUIDING PRINCPLES CUSTOMER JOURNEY (1/3) OPPORTUNIUTIES AT THIS STAGE

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Page 1: CUSTOMER JOURNEY MAPPING - Hunter Hastings · CUSTOMER JOURNEY MAPPING (3/3) using the Rail Europe Experience Map as an example CUSTOMER JOURNEY (3/3) OPPORTUNIUTIES AT THIS STAGE

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CUSTOMER JOURNEY MAPPINGusing the Rail Europe Experience Map as an example

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CUSTOMER JOURNEY (1/3)

OPPORTUNIUTIES AT THIS STAGE

Page 2: CUSTOMER JOURNEY MAPPING - Hunter Hastings · CUSTOMER JOURNEY MAPPING (3/3) using the Rail Europe Experience Map as an example CUSTOMER JOURNEY (3/3) OPPORTUNIUTIES AT THIS STAGE

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CUSTOMER JOURNEY MAPPING (2/3)using the Rail Europe Experience Map as an example

CUSTOMER JOURNEY (2/3)

OPPORTUNIUTIES AT THIS STAGE

Page 3: CUSTOMER JOURNEY MAPPING - Hunter Hastings · CUSTOMER JOURNEY MAPPING (3/3) using the Rail Europe Experience Map as an example CUSTOMER JOURNEY (3/3) OPPORTUNIUTIES AT THIS STAGE

!"#$#%&'(

Hunter Hastings)*+,$')-#,"+(#%.&!

CUSTOMER JOURNEY MAPPING (3/3)using the Rail Europe Experience Map as an example

CUSTOMER JOURNEY (3/3)

OPPORTUNIUTIES AT THIS STAGE