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DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – O C TOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder & Morgan Rangel, Senior Marketing Consultant

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Page 1: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

DALLAS M

ARKETO

USER GROUP

(D-M

UG)

US

ER

ME

ET

I NG

– O

CT

OB

ER

24

Topic: Marketo Programs

Templates, Tokens & Analytics

Speakers: Andrew Hull, President & Founder & Morgan Rangel, Senior Marketing

Consultant with ELIXITER

Page 2: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

BIG THANKS TO OUR HOST

Venus WillsMarketing Communications ManagerEverest Groupwww.linkedin.com/in/venuswills [email protected] Office: +1-214-451-3021Mobile: +1-469-358-1360 www.everestgrp.com

Page 3: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

WELCOMEMARKETO USER GROUP LEADERS:

Karen W. Sesona

Marketing Automation/Campaign Management

Tyler Technologies, Inc.

[email protected]

Pamela Brungardt

Global e-Marketing Sys-Ops Manager

NICE Systems Ltd.

[email protected]

Page 4: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

UPCOMING MEETINGS• No more meetings in 2013 … We’ll see you in

2014!

• You voted! We’ll stick with same schedule:• Every other month (starting with FEB)

• 4th Thurs of the month

• 3 - 5 pm

• We need help: topics, presenters and host locations.• Please email: [email protected]

Page 5: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

INDUSTRY EVENTSDreamforce 2013

Annual Salesforce User Conference

November 18 – 21

San Francisco, CA

http://www.salesforce.com/dreamforce/DF13 Receive $100 Off (use code: EC13MRKTO)

NCDM13

Where Marketing Meets Big Data

December 9-11

Las Vegas, NV

http://ncdm.thedma.org *Sponsored by: The National Center for Data-Driven Marketing (NCDM)

*Presented by: DMA

Marketo Summit 2014Annual Marketo User ConferenceApril 7 – 9, 2014San Francisco, CAhttp://community.marketo.com

Sirius Decisions Summit B2B Sales & Marketing Automation & AlignmentMay 21 - 23, 2014Orlando, FLhttp://www.siriusdecisions.com/

Page 6: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

CONNECT ONLINE• Connect via

LinkedIn: Marketo User Group - Dallas

• Tweet out the group's hash tag: #DMUG

• Log-in and visit the: Marketo Community

• *Certification Program Available.

Page 7: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

Marketo Certification Program:• Get paid to become Marketo Certified! • Receive a $20 Amazon gift card when you pass the exam.• Visit the Community at: community.marketo.com/MarketoCertification

Referral Program: • Get $1000 if your referral becomes a client by Dec. 31st

• http://pages2.marketo.com/spooky-referral-2013.html • Visit the Community for details.

Write a Review:• Earn Community Rewards. (Deadline Dec. 31st)• Review us on the AppExchange » https://appexchange.salesforce.com • Review us on G2 » http://www.g2crowd.com/products/marketo/reviews • Visit the Community for details.

MARKETO PROMO’S

Page 8: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

MARKETO WEBINARS

Visit the Marketo web site (in the Resource section) for these and other great webinars.

Page 9: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

INTRODUCTIONS

1.Your company, name, title (or team/dept.)• one person per company

2.B2B or B2C audience?

3.How long a Marketo client? • Integrated with Salesforce?

4.Re: Marketo Programs• Are you using? If so, for what mostly?

Page 10: DALLAS MARKETO USER GROUP (D-MUG) USER MEETING – OCTOBER 24 Topic: Marketo Programs Templates, Tokens & Analytics Speakers: Andrew Hull, President & Founder

SPEAKER TODAY

Andrew HullPresident & FounderELIXITER, Inc. (Montana)[email protected] www.linkedin.com/in/andrewhullprofile www.elixiter.com

Elixiter is singularly focused on bringing revenue-generating marketing programs to life each and every day while making the increasingly technical aspects of today’s digital marketing campaigns easy. Specialties: demand generation, marketing automation, corporate positioning and messaging, on-demand CRM software, marketing operations, marketing analytics, SEO, SEM, digital marketing, email marketing, interactive marketing, product marketing, saas, cloud computing, public speaking

Access web meeting »