dash for the stash - kentuckykdla.ky.gov/librarians/.../dashforthestashslides.pdf · register via...
TRANSCRIPT
DASH for the STASH
Kentucky Department of Financial Institutions
What is DASH?
FREE Investor Education Program Partnership between the Investor Protection Institute (IPI) and the Kentucky Department of
Financial Institutions (DFI)
Public and community college libraries display educational posters about investing
People view the posters and answer 4 online quiz questions
Winner drawn from those who get all 4 correct
Prize = $1,000 IRA contribution Prize $$$ is put into winner's IRA or retirement account
DFI will vet the broker/adviser before the prize money is distributed
About the posters
Each covers an investing topic: Financial advisers
Investor fraud
Investment fees
Building a nest egg
Who can play?
ANYONE!
No age restriction on playing
However, the winner must provide proof of eligibility to contribute to an IRA for 2017 (e.g.: Providing proof of earned income)
For IRA eligibility, check IRS.gov
The winner will not receive cash, nor any other form of payment, in lieu of the IRA contribution
Extra incentive …
The participating location with the most DASH participants in Kentucky will receive a
to be used for investor education and protection purposes such as materials for your collection.
What do you get if you participate?
Four investor education and protection contest posters
Two rules posters
Promotional resources including: Flyer
Video tutorial
Table tent design (PDF)
Sample social media messages
Sample press release
Instructional webinar led by the DASH multi-state coordinator
Additional investor education materials supplied by IPI
A DASH multi-state program coordinator to assist you with your DASH program including promotion, posters, questions, etc.
What do you have to do to be a host?
Register via survey to provide information on how you plan to run and promote the DASH program at your location https://www.surveymonkey.com/r/DASHkentucky
Display the set of DASH posters (4 educational posters and 1 rules poster) during Kentucky’s program dates for a minimum of one week Kentucky: August 1 – September 30, 2017
Promote the DASH contest and encourage individuals to read the posters and enter the contest
Host a DASH event
Agree not to sell any financial products or services as part of your DASH program
Complete a quick feedback survey following the program
Hosting a DASH event
DASH events can vary in scale, depending on what works best for your location
It could be …
Part of an event already scheduled
A new event created specifically for the DASH
A simple reception to call attention to the posters
Part of a staffed exhibit, such as for an open house or an educational fair
You can host as many DASH events as you would like
Remember, IRA eligibility requirements mean your target audience is adults and young adults – but children’s programming is a great way to bring in parents too!
General event ideas
Whatever your event, make sure the posters/contest are a part of it. Use the event as a chance to explain the posters and direct people in how to play!
Promote library services – especially those that can help people research investing
Arrange an investing/financial book display
Check out one of the KDLA’s investor education thematic programming kits: http://kdla.ky.gov/librarians/kits/Pages/default.aspx
Promote your participation in the program via social media Connect with IPI to share
Twitter: www.twitter.com/IPI_News or @IPI_News
Facebook: www.facebook.com/InvestorProtectionInstitute
Tie in to Summer Reading Program
If your Summer Reading Program continues into August, tie into that theme!
"Build a Better World“ =
“Build a Better Retirement” or “Building Your Savings”
Play DASH!
DASH reception
Celebrate the opening of the contest with a DASH Reception or Open House event
Have staff on hand to explain how it works and help people enter
Set up a book display for people to check out finance-related books
Highlight some of the library's reference and research resources – maybe offer a demo of how to research using Morningstar or similar resources
If you can, offer some snacks or light refreshments
Play DASH!
Money resources at the library
Host a “Money Resources at the Library” workshop
Highlight what librarians do best – put people in touch with information
Very do-able! Perfect match since librarians don’t give advice; they help people find information.
Give a tour of the reference section, showing where investing resources are located
Help patrons research their financial opportunities, then test their knowledge by playing DASH!
Book review
Select a book with a financial theme for your designated age range
Have a gathering to discuss
Play DASH!
Guest speaker
Invite a guest speaker to present about investing DFI, extension, college professor, investment club, young professional groups, others
Financial professional – but check out brokers/advisers by calling DFI first!
Make sure speakers can give an educational, unbiased and non-commercial (no selling!) presentation
Play DASH!
Family money night
Bring in whole families by offering two programs at once: Something for adults
Something for kids
The adult program could be informational like a guest speaker, or instructional like how to research financial questions using library databases, books or the Internet
The kids program could be a money-themed craft (like create a piggy bank) or story with discussion (like "Less than Zero" or "Alexander who used to be rich last Sunday" - lesson plans from St. Louis Federal Reserve Bank https://www.stlouisfed.org/education)
OR Have kids and adults learn about the same topic separately (age appropriate lessons), then bring them back together to discuss as a big group Example: savings goals - Adults can talk budgeting or retirement. Young kids can draw a picture of what
they're saving for and color a savings meter. Teens could review the savings comics at Practical Money Skills for Life http://www.practicalmoneyskills.com/resources/comics.
Play DASH! More family night ideas at: http://www.consumerfinance.gov/library-resources/program-ideas/
Financial Football face-off
Start with an icebreaker - Pass around a dollar-store foam football and have everyone answer a money question. What are you saving for? What makes someone "rich?" What
wealthy person do you admire and why? What do you worry about most when thinking about money?
Divide the room into two teams (either by seating, or by something more planned, like kids vs. parents or ladies vs. gentlemen) and play Financial Football http://www.practicalmoneyskills.com/play/financial_football
Project it for playing as a group and have the librarian "moderate" by running the computer
End the event with some inspiring quotes by football legends
Play DASH!
Financial game night
Do your patrons love games? Host a financial-themed game night! Here are just a few samples of games to consider:
Monopoly/Monopoly with Electronic Banking/Monopoly Junior (board game) Payday (board game) Careers (board game) Moneywise Kids (board game) Financial Soccer/Financial Football (online - alone or in "teams") Live "Stock" Adventure (group card game stock market simulator, free from DFI at
http://kfi.ky.gov/public/Pages/teacher.aspx) Money Habitudes solitaire (card game to find out how you spend/save
http://www.moneyhabitudes.com/how-to-use/money-habitudes-solitaire/)
Play DASH! Idea from: http://statelibrary.sc.libguides.com/c.php?g=11796&p=62172
Money movie night
If you have the facilities and rights, show a "money" movie for your audience age range of choice
Wide range of possibilities, like: “Pursuit of Happyness,” “Brewster's Millions,” “It's a Wonderful Life,” “Wall Street,” “Catch Me If You Can,” “Up,” “Willy Wonka & the Chocolate Factory.” (Do a little research and you can find websites tying in money themes to a wide range of adult or children's classics.)
Pass out play "bucks" that can be used at a play "concessions" stand - drinks, popcorn, candy, etc. (Make it a lesson by giving three bucks and offering four choices. With "opportunity cost" you give one thing up to get something else, and that makes prioritizing important.)
Play DASH!
Extra fun – Show “National Treasure,” then make your own Ottendorf Cipher from the DASH posters for library patrons to uncover a library "treasure" (small prize/giveaway)
Newlywed night
Host a “When the Honeymoon's Over” or “Newlywed Game” night
Offer tips for couples on dealing with money issues
Invite a guest speaker, possibly from Extension or a local counseling/nonprofit group
Incorporate a version of the "newlywed" style game (http://time.com/money/page/love-and-money/). Maybe offer a prize to get a few couples to play. Or have librarian couples or local officials “face off” in the game!
Event tone could be serious/informational or more fun, depending on the approach
More on this idea from: http://www.consumerfinance.gov/library-resources/program-ideas/
Back to school night
Pair local student information with financial “schooling” for adults!
College libraries can offer information on classes and other back-to-school resources, along with financial information on investing and student loans, etc.
Public libraries can combine programming to gear up primary and secondary students for the return to school, while also offering financial information for the parents
Play DASH!
Safety night/Fraud fight
Focus on avoiding fraud with a “financial safety” or “fighting fraud” themed event
Invite a guest speaker on a topic such as: Investment fraud, cybercrime, identity theft Possible presenters include: DFI, Better Business Bureau, local police, Attorney General’s Office, etc.
Make it a shred event with a large-scale shredder onsite
Offer a tip sheet on what to shred and what to keep
Play DASH!
And more ideas …
Make your event a play on the word "dash" by tying it in with an actual race or physical scavenger/treasure hunt (Iowa does a bike ride with poster stops!)
Tie in the DASH to other events going on, for example: September is national Preparedness Month. Prepare for disaster (https://www.ready.gov/september)
AND prepare for your financial future!
Additional ideas and resources: Icebreakers: http://www.moneycrunch.org/planning/iceBreakers.pdf
Programming ideas from the CFPB: http://www.consumerfinance.gov/library-resources/program-ideas/
More high-tech ideas: http://www.techsoupforlibraries.org/blog/four-financial-literacy-ideas-for-your-library
Other ideas: http://statelibrary.sc.libguides.com/c.php?g=11796&p=62172
Tips on increasing attendance: http://www.moneyhabitudes.com/how-to-increase-attendance-in-financial-literacy-programs/
There are lots more ideas beyond these! Do some research and have some fun planning!
Poster display tips
Put the posters in a prominent location, near a librarian in case patrons have questions
Display the posters at eye-level for easy reading
Post near public computers
If wall space is at a premium, consider alternate ways to display Display at the ends of bookcases
Use an easel
Spread out posters on a table
Draw attention to the program with table tents (near computers, at the front desk, near the water fountains/restrooms, in meeting/study rooms, etc.)
Poster display tips
Set up related information displays – DFI can provide brochures for free!
It’s a “winning” program!
"I haven't always done things right when saving for retirement, and the Dash for the Stash information made some complex ideas clear and easy to understand."
Eddie Zoeller2016 Kentucky winner
Questions?
KY DFI DASH Contact:
Kelly May
502-782-9031
IPI DASH Contact:
Joanne Kuster
515-991-5632
DASH Website:
iInvest.org/programs/dash-for-the-stash/