data driven talk - salt lake city
TRANSCRIPT
Dan Murray
Author Tableau Zen Master
Director of BI Services, InterWorks
December 2015 - Salt Lake City
Being Data Driven
22014-2105 Zen Masters
Alan works at Utah State
On Today’s Menu• My first Tableau Success • Big Data & Keys to Success
• Getting Your Boss Interested
• Deployment strategies
• Building effective dashboards
4My first Tableau Project
Rapid Deployment
• Sales
• Inventory
• Accounts Receivable
• Accounts Payable
• Purchasing
Dimensionally-Conformed Spreadsheet
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Lessons Learned
• Start quickly • Spreadsheets work •Fast payback
The Data Flood
• Volume • Velocity • Variety
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2000 - 5 exabytes 2005 - 130 exabytes 2010 - 1,200 exabytes 2014 - 5,600 exabytes 2020 - 40,000 exabytes
Source: IDC (Adapted)
Digital data in the world
Order of Magnitude
Sources: Wikipedia, Wired Magazine
The NSA is watching• Internet Searches • Websites visited • Emails sent & received • Social Media activity • Blogging activity • Videos watched/uploaded • Photos viewed/uploaded • Cell phone GPS data • Cell phone Apps downloaded • Phone call records • Text messages sent/received • Skype video calls
• Online purchases/transactions • Credit card transactions • Financial information • Legal documents • Travel documents • Health records • Cable TV shows watched • Commuter toll records • Bus and subway passes • Facial recognition data • Arrest records • Drivers license data • And more….
http://nsa.gov1.info/data/index.html#dataSource:
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Digital Data 20145,128,181,465,548,270,412,118
Year-to-date through 12/08/2014 (8:05 AM PST)
5,128 Exabytes
5.128 Zettabytes
Source: EMC Worldwide Information Growth Ticker (powered by IDC Research)
New 1-TB Drives Needed
5,128,181,465
$14.6 billion
Storage is keeping pace.
Variety
• Relational Databases
• Non-relational Databases
• Grid/cache storage
Over 200 commercial and open source options available.
“New Digital Universe Study Reveals Big Data Gap: Less Than 1% of World’s Data is Analyzed.”
http://www.emc.com/about/news/press/2012/20121211-01.htmSource: IDC
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3 keys to success
•Training •Start fast •Don’t do what your boss asks
Especially if you have a lot of experience with legacy tools
Training
Pick something you can finish in < 4 weeks
Start Fast
Don’t do what your boss asks you to do…
Make something
better…
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Show your boss something she has never seen before-that is actionable- with the first
project.
Build enthusiasm for more discovery.
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Why do deployments succeed or fail?
•Failing to follow the earlier recommendations
•Failing to consider company culture
Deployment Strategies
Consider organizational
culture
FacebookMostly organic growth with a common company culture.
Cisco Systems
Growth through acquisition with a variety of company cultures.
• Centrally controlled
• Center of excellence
• Rapid expansion
Cisco Systems
• Central funding
• Decentralized control • Natural adoption
Both successful
The most compelling
Tableau stories
are discovery
tales
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A few minutes on dashboards
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•Download a trial license •Build something < Xmas •Get training
You can have a success before the end of 2014
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Dan Murray Tableau Zen Master Director of BI Services, InterWorks, Inc.
Twitter: dgm885 Email: [email protected]