data.com connect presents: patrick duggan - creating winning sales pitches
TRANSCRIPT
#2015ConnectCon @connectmembers facebook.com/connectmembers #2015ConnectCon @connectmembers facebook.com/connectmembers
#2015ConnectCon @connectmembers facebook.com/connectmembers
Creating Winning Sales Pitches
Patrick Duggan Strategic Sales Executive [email protected]
#2015ConnectCon @connectmembers facebook.com/connectmembers 3
#2015ConnectCon @connectmembers facebook.com/connectmembers 4
Let me think about it and get
back to you….
#2015ConnectCon @connectmembers facebook.com/connectmembers 5
Agenda: Delivering a Winning Sales Pitch
ü Have a Plan
ü Be More Engaging
ü Earn Trust
ü Compel to Action
ü Successful
#2015ConnectCon @connectmembers facebook.com/connectmembers 6
All of your blood, sweat and tears have come down to this
#2015ConnectCon @connectmembers facebook.com/connectmembers 7
Step 1: Know your Audience
1. Participants
2. Social
3. Decision Maker
4. Who Can Say “No”?
#2015ConnectCon @connectmembers facebook.com/connectmembers 8
Step 2: Come Prepared
1. Research
2. Tailor Approach to Customer
3. Have a Goal
4. Practice! Practice! Practice!
5. Dress the Part
#2015ConnectCon @connectmembers facebook.com/connectmembers 9
The Ball is Coming Back!
1. Prepare for Objections
2. Listen
3. Make it a Conversation
#2015ConnectCon @connectmembers facebook.com/connectmembers 10
Step 3: Gain Alignment
1. Confirm Goals & Challenges
2. Industry Trends
3. Competitive Threats
82% Salespeople not aligned
with Buyer
#2015ConnectCon @connectmembers facebook.com/connectmembers 11
Step 4: Share Your Vision
1. Provide Solution to Problem
2. Solves Unique Challenges
3. Outline Specific Benefits
4. Impact to Business
5. Make it Visual
#2015ConnectCon @connectmembers facebook.com/connectmembers 12
Step 5: Validate via Story Telling
1. Leverage Customer Success
2. Competitive Stories
3. Be Relevant
• Similar problem, size, industry
#2015ConnectCon @connectmembers facebook.com/connectmembers 13
Step 6: Provocative Statement
1. You Can’t There from Here
2. Steps to Confirm Hypothesis
3. Recommendation (Execution)
#2015ConnectCon @connectmembers facebook.com/connectmembers 14
Summary:
1. Know your Customer
2. Tailor your Message
3. Be Clear, Specific, & Listen
4. Leverage Customer Success
5. Provocative Statement
6. Outline Path to Success
#2015ConnectCon @connectmembers facebook.com/connectmembers
What Successful Salespeople Do…
1. Control Your Email Addiction
2. Block Your Time
3. Schedule “Airplane” Days
4. Avoid Multi-Tasking
5. Sleep (7.2 Hours)
6. Move! Be Active
#2015ConnectCon @connectmembers facebook.com/connectmembers 16
#2015ConnectCon @connectmembers facebook.com/connectmembers
Thank You Thank You
17
#2015ConnectCon @connectmembers facebook.com/connectmembers
Learning the Connect Ropes: Mastering Phone Probes
The Secrets of Connecting With Your Clients Instantly
Coming Up at 2:00 p.m.
Creating a Social Media Strategy That Works for You
18
Presenter: Natascha Thomson Room: Rafael 1
Presenter: Alen Mayer Room: Rafael 2
Presenters: Robert Wolfrum, Amanda Stam Room: Rafael 3