Kareer Success

Networking & Follow Up

Building a Rolodex

• People we meet on the street• Networking events• Social Events & Parties• Accidental Meetings• Work colleagues• Work clients• Magazine Articles• Trade Shows• School• Friends and Family

Tracking Your Rolodex

• Back Card Reminder – name/date/event• Categorize

– Industry– Friend– Professional– Regional

• CRM• Links to their sites/social networks• Monthly or Quarterly Contact

– Newsletters/Notes

Openers

• Hult introduction• Personal introduction• Asking questions• Letting them know what you want (job)• Key things to learn • Walking away/Saying good bye• Setting up the next step

60 Second Speech

• About THEM• Benefit Statement• Macro perspective of your goals/who you are• What you want people to think about you• Social vs. Professional Events• Mission Statement Cards/Business Cards• Requires no action for mother party• Purpose: Remember you, Have opinion of you• INVOKE FEELINGS!!!!

Networking Events

• Purpose of event/speakers/venue• Appropriate dress and appearance• Scanning the room• Goal for the night• Identifying key targets to meet• “Cast of Characters” to meet• Walking up• Introduction• Conversation• Time with each person/group

Questions/Conversations Topics

• Why does this type of work interest you, and how did you get started? • Why did you choose to join your current company? • What do you find most satisfying in your work? • What are the major frustrations in your job? • What pitfalls should I be sure to avoid? • If you had to start over, would you pick this role again? What about this company? • What are the top skills someone must possess to be successful in this line of work? • What’s the best career advice you ever received? • What advice would you give to someone starting out in or looking to break into this field? • What professional organizations do you consider most beneficial for career development? • What is the current hiring outlook for your organization? How does that differ from the hiring

outlook in the industry as a whole? • Would you be willing to review my résumé and provide feedback? • What specific steps should I take to advance my career? • When would be a good time to follow up with you to stay in touch?

Following Up

• DO NOT ASK FOR JOB/INTERNSHIP• Letters/Emails• Remind them of conversation• Add additional information about you• Build rapport• Establish permission to stay in touch• Give something every time you connect• Understand them so you can add value to them• Make a point to find a connection for them

Reason to Meet

• From Networking or introduction• Build value• Appreciate their time and effort• Give something of value TO THEM for sharing• Asking for referrals and direction to next step• Establishing a CONTINUED RELATINOSHIP• Appropriate timing of follow ups

Reason to Meet

• New Company Cold Calling• Gate Keepers• Actual Contact • Value Add to them• Second/Third Contact in same company

– Ask permission– Don’t break hierarchy– Disclosure of information with discretion– Another view of same thing– New topics of discussion and expertise

Letters

• Content• Purpose• Frequency• Content• Length• Variation• Customized• Staying on track/purpose• Building something

Online Networking

• Business sites vs. social sites• Introductions• Referrals• On going relationship• Asking for information• Sharing your information to help them• In person meeting where appropriate• Making it a deeper relationship• Sharing of info/linking pages