debut e-content value model. realising value :examples
TRANSCRIPT
DEBUT E-content Value Model
Realising Value :Examples
Community Portal
E-content Analysis Framework
An Idealised Model?
Web Portal Kiosks Digital TV Call CentreShared Development Programme : WAP Phone; 3GTelephony
TeledemocracyInformationManagement E-commerce
NewsdeskWhats On
Health Board
OnE City
Channel Services
Young EdinburghLothian Learners
Family FocusTough Times
Edinburgh EventsNews desk
Shared Infrastructure Platforms
Support Service Applications/Solutions
Colleges
OtherPartner
s
City Council
Content Providers
Revenue Generation Potential
Meta Data Management
Public/Private Mutual Benefit
Partners Input OutputPublic Body Data Ownership
Customer Base
Secure added value for community gain
Multi-national
Local Enterprise
R&D
Global business acumen
Special skills
Local knowledge
Fast reaction
Market delivery
Customer penetration
Profit
Market increase
Profit
Focus on : Business ObjectivesShared responsibilityStructures of decision makingDivision of tasksUser needs-Citizen needsSharing revenues
Successful PublicPrivate Partnerships
SUCCESSFUL PARTNERSHIPS
IDENTIFY NEEDS AND UNDERSTAND BUSINESS DRIVERS
IDENTIFY RELATIONS OF POWER AND PROPERTY
DEVELOP SOUND MANGEMENT RELATIONSHIPS AND FRAMEWORKS
ENSURE COMMITMENT WITHINORGANISATIONAL CULTURE
Legal Entity Case Study
THE NEXT STAGE
• USE DEBUT KNOWLEDGE• DEVELOP FINANCIAL SCENARIOS• MEET MARKET NEED• BUILD INVESTOR CONFIDENCE • DEVELOP BUSINESS APPLICATIONS• IMPLEMENT APPLICATION• RETURN VALUE TO USERS AND
INVESTORS