defining a social media stack
DESCRIPTION
With the growing complexity of social media networks and the interwoven nature of the content we create, it is critical that we establish a social media workflow, or STACK. A STACK represents the applications and process you use to manage you Facebook, Twitter, LinkedIn and other social accounts.TRANSCRIPT
Defining a Social Media STACK
“It’s not enough to ‘just do it’ these days.You need a plan.”
August 5, 2009presented by John McElhenneyhttp://uber.la @jmacofearth
socialmediainnovation group
The Big THREEMy social media networks of choice
access points access points access points
socialmediainnovation group
© 2009 John McElhenney
FriendFeed
• Twitter• Facebook• Delicious• YouTube• Flickr• Disqus• Uber.la (blog)
• Facebook• Twitter• RSS feed• FF
subscribers• blog plug-ins• daily archive
via email
FriendFeed as Aggregator
socialmediainnovation group
© 2009 John McElhenney
Sharing a Link with FriendFeed
FriendFeed page
FriendFeed Web Widget
socialmediainnovation group
© 2009 John McElhenney
Sharing a Link with Delicious
Delicious page
Delicious Web Widget
FriendFeed Page
socialmediainnovation group
© 2009 John McElhenney
My Social Media STACK
my blog
TweetDeck delicious
friendfeed
Long Form > 140c
Short Form < 140c
Recycle - Reuse
socialmediainnovation group
© 2009 John McElhenney
Social Media Beyond the STACK
socialmediainnovation group
© 2009 John McElhenney
“You need a plan.”
August 5, 2009presented by John McElhenneyhttp://uber.la @jmacofearth
socialmediainnovation group