delight 2016 | opening the conversation around a taboo topic: money — nondini naqui
TRANSCRIPT
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Nondini Naqui
President & CEOSociety of Grownups
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The AwkwardMoney Conversation
THE LAST TABOO
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How do engagewith Millennials
regarding money?
OUR STORY
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$0
$15,000
$30,000
$45,000
$60,000
1990 2000 2010 2015
Median Household Income Average Student Loan Average Credit Card Debt
WHAT’S AT STAKE?
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ENGAGING A GENERATION
Average Age
30Don’t haveChildren
82Married or Partnered
60Primarily
Responsiblefor Finances
60Rent Their
Home/Apartment
70% % % %
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GAINING TRACTION
ClassSeats Filled
1,557Financial
Appointments
602Chat
Seats Filled
428Supper ClubSeats Filled
280
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THE HIGHS
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Be Open to Failure
THE LOWS
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Moving Forward
WHAT WE’VE LEARNED
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Find a Way to Startthe Conversation
TAKING THAT FIRST STEP