demo example
TRANSCRIPT
VisionA fun learning experience that teaches how money works as
kids grow.
Friday, July 20, 2012
Customer Problem
Teaching kids responsible money habits needs to start early. Busy parents often struggle to provide consistent and timely feedback on money "moments of truth".
Friday, July 20, 2012
At dinner
Friday, July 20, 2012
At a store
Friday, July 20, 2012
Pay day
Friday, July 20, 2012
The Kids
•I like money.
•It’s fun to count it.
•I like collecting money & adding to my stash/bank.
•I like marking my chart.
Target: Age 7-9
Friday, July 20, 2012
The Parents
•I want my kids to learn about responsibility.
•I want them to learn to save money.
•I want them to learn to spend wisely on quality.
•I want them to learn to save for goals.
Target: Parents with Kid(s)
Friday, July 20, 2012
Household Challenges
Consistency “We forget to track it”
Adaptability “We have kids at different ages. “
Busy Lives “Most of the time we are in chaos.”
Tools Kids Can Manage “We want the kids to track what they do.”
Friday, July 20, 2012
Creating a Deal
Friday, July 20, 2012
Tracking the Chores
Friday, July 20, 2012