1. BrandonChivers ProfessorKlinkowsteinSelected Business Article !Which college will land you the highest-paying job?http://money.cnn.com/2013/09/12/news/economy/debt-ceiling/index.html?iid=HP_LN!

2. BrandonChivers ProfessorKlinkowstein"Harvey Mudd College among the highest earning post-grad! 3. BrandonChivers ProfessorKlinkowsteinSummary! Average mid-career salary: $124,300! STEM (science, technology, engineering and mathematics)! The more money people make, the better they like their job.! 4. BrandonChivers ProfessorKlinkowsteinSocial Circumstance! Social Group: people 18-25 ! Circumstance: Students applying to university/ students currently enrolled and intended major! 5. BrandonChivers ProfessorKlinkowsteinEthnographic Research "Fall Open House at Admission Center! 6. BrandonChivers Ethnographic Research "Bernon Hall: Admission Center!ProfessorKlinkowstein 7. BrandonChivers Ethnographic Research "Welcoming Sign!ProfessorKlinkowstein 8. BrandonChivers Ethnographic Research "Washington Park: NYU!ProfessorKlinkowstein 9. BrandonChivers Ethnographic Research "Sara Fox!ProfessorKlinkowstein 10. BrandonChivers Ethnographic Research "Diana Pedra!ProfessorKlinkowstein 11. BrandonChivers Ethnographic Research "Billy Cohen!ProfessorKlinkowstein 12. BrandonChivers Ethnographic Research "Conner Milfred!ProfessorKlinkowstein 13. BrandonChivers ProfessorKlinkowsteinEthnographic Research Observations" 15 people present at the fall undergraduate open house. ! Divided into groups! Prospective students were talking with currently enrolled students at Hofstra. ! 14. BrandonChivers ProfessorKlinkowsteinEthnographic Research Observations" Boy was looking rapidly through his Hofstra admission guide! The girl across dgets with her phone constantly! The parents are attempting to connect with one another, boasting about their children. ! 15. BrandonChivers ProfessorKlinkowsteinEthnographic Research Observations" Every prospective student is with a parent! Parents taking over most of the conversations, rather than the student. ! The students are dressed with clothes that may possible be considered casual: jeans, leggings, jackets, blouses! 16. BrandonChivers Ethnographic Research Findings" SARA FOX:! What is the major component in choosing a college?! Location, location, location!What was your rst choice? Why? ! New York University: They had a great business program. !What major and why? Is it money or aspirations? ! Entrepreneurship because you want to open a business for saving the world. I want to make a world a better place. !ProfessorKlinkowstein 17. BrandonChivers Ethnographic Research Findings" DIANA PEDRA:! What is the major component in choosing a college?! Wanted a nice campus and a small class size!What was your rst choice? Why? ! Providence college: campus size, prestigious !What major and why? Is it money or aspirations? ! Undecided: I dont really know a career that is a perfect t. Talked about enrolling into criminal justice/law.!ProfessorKlinkowstein 18. BrandonChivers Ethnographic Research Findings" CONNER MILFRED:! What is the major component in choosing a college?! Study abroad programs, and a business school.!What was your rst choice? Why? ! Columbia: Because it had all their requirements for a school. !What major and why? Is it money or aspirations? ! Business management because they wanted money for the future. !ProfessorKlinkowstein 19. BrandonChivers Ethnographic Research Findings" BILLY COHEN:! What is the major component in choosing a college?! Their father wanted them to attend a business school. !What was your rst choice? Why? ! Boston University, because of previous relatives. !What major and why? Is it money or aspirations? ! International business, because it the parents wish. !ProfessorKlinkowstein 20. BrandonChivers Diagonals !ProfessorKlinkowstein 21. BrandonChivers Arcs!ProfessorKlinkowstein 22. BrandonChivers Irregular Shapes!ProfessorKlinkowstein 23. BrandonChivers Grids!ProfessorKlinkowstein 24. BrandonChivers Monochromes!ProfessorKlinkowstein 25. BrandonChivers Neutrals!ProfessorKlinkowstein 26. BrandonChivers High key!ProfessorKlinkowstein 27. BrandonChivers Low Key!ProfessorKlinkowstein 28. BrandonChivers Combination !ProfessorKlinkowstein 29. BrandonChivers Combination: Black & White!ProfessorKlinkowstein 30. BrandonChivers ProfessorKlinkowsteinProposal" BuildingfrompreviouscollegesearchenginessuchasCollegeBoard, theresultingproductwillgiveavarietyofoptionsincreatingtheperfect college/universitymatchperindividual.Whichwillbebaseduponbig data(socialmedia),major,moneyoptions,andpost-gradcareer retention.InadditionalproponentofanMRI,whichwillevaluate throughaneurologicalexam,willthendeterminetheaccuracyofa decisionbaseduponneurotransmittersthatreactatthereceptorto anothersmalllistofprobingquestions.Givingthestudentanoverall matchthatisbetterpersonalizedtotheneedofthesurvey. 31. BrandonChivers ProfessorKlinkowstein 32. BrandonChivers ProfessorKlinkowstein 33. BrandonChivers ProfessorKlinkowstein 34. BrandonChivers ProfessorKlinkowstein 35. BrandonChivers ProfessorKlinkowstein