design portfolio lisa marieke franke

Lisa Marieke Franke | Interior Architecture & [email protected] | www.lisa-marieke-franke.com

PORTFOLIO.

COPYRIGHT @ 2015 LISA MARIEKE FRANKE| This book is written, designed, printed and bound by Lisa Marieke Franke in Fall 2015. All rights reserved. No part of this book may be used or reproduced in any manner without the written permission of the designer.

LISA MARIEKE FRANKE| Email: [email protected]| Web: www.lisa-marieke-franke.com

ACADEMY OF ART UNIVERSITY| 79 New Montgomery Street| San Francisco, CA 94105| Director: Archana Myer| Instructor: Chamindri Wijemanne| Course: Portfolio

| Paper: Hammermill, 60lb| Typeface: Pier Sans, Modeka| Software: Adobe InDesign, Photoshop & Illustrator CC 2015| Photography: Lisa Franke, GoogleMaps.com, pinterest.com

Creativity is inventing, exper-imenting, grow-ing, taking risks, breaking rules, making mistakes,

and having fun. - Mary Lou Cook

LINE OF LIFEWe walk everyday through the streets and cross the lines of so many different people. People who we dont know become suddenly a part of our lives even if it is only for a few seconds. Did you ever imagine what it would look like if we would leave a visible line behind us? Every persons line would be in a slightly different color and our crossing paths would create a pattern. Almost four years ago I moved the first time to another country. Different cultures, food, expressions, music but also expectations, rules and way of life are beautiful but also challenging. You arrive at a place where you have never been before. You are alone - you and your colorful line. You start walking and your path starts to cross with new people. Some people become an important part in your life and some people leave your life very soon. But all of them leave something behind. Imagine how beautiful your line would look, if every time when you meet someone, the color of your line changes its color slightly to the color of the one you just crossed. You are never going to be the same again.

The last years have been very rewarding, and I am thankful for the people whose lines have woven with mine. I would like to dedicate this book two my mum and my family. Thank you for believing in me, for your support and your love. You encouraged me to do what I believe in.

This book is about the Line of Life.

FOR MUM & FOR FRANK

RETAIL DESIGNOFFICE DESIGNSHOWROOM DESIGNGRAPHIC DESIGNAUTOBIOGRAPHY

P 15

P 55

P 87

P 131

P 141

RETAILDESIGN1

TIME: SUMMER 2015

PROGRAM: REVIT, 3DS MAX, ILLUSTRATOR

TYPE: RETAIL

CLIENT: GROCERY STORE

LOCATION: 1402 STOCKTON STREET

SAN FRANCISCO, CA 94133

Eventually everything connects - people, ideas, objects. The quality of the con-nections is the key

to quality per se. - Charles Eames

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CONCEPT

CONCEPT STATEMENTThe concept parallel journey is a metaphor for the people living in the San Francisco neighborhoods North Beach, Little Italy and Chinatown. The large majority of these people grew up in a different country and here in the US, they try to keep their origin alive. All of them are on a separate journey, a parallel journey. They are neighbors in the city but still dont know each other. The location of my store is located on the edge of Chinatown, Little Italy and North Beach. My intention is to create a farmers market that offers local and fresh fruits and vegetables besides delicatessens of the different cultures. The store has also a small outside seating area and a grab and go corner to emphasize the eating behavior of the different cultures. The store employs neigh-bors with Italian, Chinese and American backgrounds and offers diverse cooking events and readings to introduce the country typical characteristics. The store brings the parallel lines together and gives the neighborhood the chance to get to know each other but still living their own culture.

GOAL STATEMENTThe goal is to redesign a retail store in San Francisco by including a positive cultural, social or political impact on the society. The store must be designed by using sustainable materials and fulfilling the accessibili-ty requirements.

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WORLDHOME

JOURNEYMEMORIES

PAST PRESENT FUTURE

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MOODBOARD

PAST PRESENT FUTURE

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LOGOThe logo exists out of two forks which face each other. Their shape holds a printed globe. The pattern shows an abstract street grid. The grid symbolizes the location and intention of the store to connect different neighborhoods and to let them interact with each other. The forks stand for the food and the passion to eat which is shared by all of the cultures.

SHOPFOOD

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BRANDING

NAMEThe name food shop shows the store philosophy: to shop, cook, eat and learn. The store is more a shop where customers become an active part by learning, interacting, tasting and buying.

MATERIAL| 100% Recycled Shopping Bags| Compostable take out boxes| Recyclable Paper Cookie / Sandwich Bags | Compostable Soup Containers| Compostable Cutlery| Recycled Paper Napkins

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FOOD SHOP

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STORE FRONT

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PROGRAMMING

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BACK OF HOUSE

INTERNATIONAL GROCERIES

CULTURAL INTERACTION AREA

OPEN KITCHEN, SEATING, GRAB & GO

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CHECKOUT

FRUIT & VEGETABLE STANDS

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GROCERIES OUTSIDE

ENTRY AREA

SHOPPING CARTS AND BASKETS

GROCERIES INSIDE

MEAT AND FISH COUNTER

CUSTOMER LOUNGE

SEATING

KITCHEN

GRAB & GO COUNTER

CHECKOUT

OUTSIDE SEATING

HALLWAY

RESTROOM

OFFICE

COLD STORAGE

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CUSTOMER MARKET

COSTUMER KITCHEN

EMPLOYEES

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PRESENTATION AREA

GROCERY SHELVES

MEAT & FISH COUNTER

CUSTOMER LOUNGE

BAR SEATING

READY MEAL DISPLAY

KITCHEN

COUNTER

CASHIER

OUTSIDE SEATING

OUTSIDE TABLE

OFFICE CHAIR

OFFICE DESK

OFFICE LOUNGE

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A1, 6 RESCESSED FLUORESCENT LIGHT WITH DIMMER

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A3, SPOTLIGHT

P1, PENDANT LIGHT

P2, PENDANT LIGHT

P3, PENDANT LIGHT

L1, CEILING LIGHT

SWITCH, SINGLE POLE MOUNTED AT +48 A.F.F. UNLESS NOTED OTHERWISES

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SPACE PLANNING

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P2

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OPEN KITCHEN

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MATERIAL SELECTION

M3 M8

P1 P3

M4 M6

M5 M9M7

LOUNGE GROCERIES

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GROCERY SHELVESThe flexible display system can be changed easily and conve-nient by mounting the metal rod on the specific shelf height and fixing it with the screw thread. The shelf system goes up to the height of the ceiling design and become a visual part of it. Shelving can be added and subtracted individually.

| Perspective

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Level 10' - 0"

1' - 3" 0' - 2"

3' - 11"

DISPLAY SYSTEM

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RECLAIMED WOOD

PAINTED METAL ROD

SCREW THREAD

MODULAR WOOD SHELVING

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INTERIOR ELEVATION

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INTERIOR ELEVATION

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THE FOOD SHOP

aOPEN KITCHEN

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bCASHOUT

THE FOOD SHOP

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$ 1.79

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THE FOOD SHOP

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dGROCERIES

THE FOOD SHOP

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eMEAT COUNTER

THE FOOD SHOP

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fCUSTOMER LOUNGE

THE FOOD SHOP

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2OFFICEDESIGN

TIME: SPRING 2015

PROGRAM: REVIT, PHOTOSHOP

TYPE: COMMERCIAL

CLIENT: GRAFIC DESIGN COMPANY

LOCATION: SAN FRANCISCO

Design can be art. Design can be aesthetics. Design is so simple, thatis why it is so

complicated. - Paul Rand

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CONCEPT

GOAL STATEMENTThe Goal is to design an office space for an international design company. The design of the office shows a future orientated language while considering sustainable design strategies, technology and new office trends. The office is located in San Francisco.

CONCEPT STATEMENTThe graphic design company seed and spread follows the work philosophy: Seeding it, cultivating it, spreading it out. The design of the space shows the growth of ideas, innova-tions and design by connecting different work process areas and by integrating the employees in an interactive design. The use of sustainable materials and a natural color palette with colorful refreshing accents emphasize the concept of seed and spread which is the base for the growth of ideas and designs.

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CREATE A SPACE & BE A PART OF IT

PROCESS

SOMA

SOUTH PARK

LOCATION| 93 Southpark Street, San Francisco, CA 94107| South Park, Soma

NEIGHBORHOOD| South Park, Soma| It is a small neighborhood South of Market in San Francisco| It centers on the small, oval-shaped park of the same name, South Park Street, which encircles the park| The area is bounded by Second, Third, Bryant, and Brannan Street| The two halves of the South Park Street re-join at both ends of the park, and continue for short, straight stretches before terminating at Second Street on one end and Third Street on the other| This creates a curved line of buildings which gives the street and park an unusual enclosed, urban character| Local businesses and restaurants dot the street, as well as a large number of apartment buildings.

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AREA PLANS| Building Complete Neighborhoods| Area Plans become a part of the citys General Plan and guide the long-term development of an area, responding to its unique characteristics by addressing issues around housing, jobs, transportation, parks and other neighborhood elements that contribute to creating complete neighborhoods.| Land Use | Housing| Built Form | Transportation| Streets and Open Space| Economic Development | Community Facilities| Historic Resources

ANALYSIS

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OFFICE STRUCTURE| The industry can vary and are often country specific| They can include graphic designer, art director, creative director, animator and the entry level produc- tion artist| The responsibilities may come from or lead to specialized skills such as illustration, photography, animation or interactive design.

PRIVATE

OFFICE SPACE

CREATIVE

AREAS

PRIVATE SPACE SEMI PRIVATE SPACE PUBLIC SPACE

OPEN

OFFICE SPACE

MEETING

ROOMS

RECEPTION

EXHIBITION AREA

CAFE STORE

a e ib f jc g kd h

ENTRY / RECEPTION

MEETING AREA

RECREATION AREA

OPEN OFFICE SPACE

SMALL WORKSTATION

CLOSED OFFICE SPACE

RESTROOM

STORAGE

CREATIVE TUNNEL

EXHIBITION / LOUNGE

COFFEE SHOP

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OPEN OFFICE

BRAINSTORM AREA

LIBRARY

PRESENTATION WALL 1

WORKSTATION

PRESENTATION WALL 2

PRINTING AREA

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SPACE PLANNING

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EAMES| Soft Pad Chair

EAMES| Aluminium Group Side

DANIEL KORB| Sense Desk

SAM HECHT & KIM COLIN, MATTIAZZI| Branca Table

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INTERIOR ELEVATION

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INTERIOR ELEVATION

RECREATION AREAThe recreation area is a space where employees can rest and refill their energy level. It is a quiet and comfortable space to relax, read or meet colleagues.The wall and ceiling constructs are both paneled with cork which absorbs the noise while also creating a cozy atmosphere.

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bLIBRARY

OFFICE SPACE

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cPRESENTATION WALL & WORKSTATION

OFFICE SPACE

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dWORKSTATION & LIBRARY

OFFICE SPACE

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eEXHIBITION & LOUNGE

PUBLIC SPACE

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gCOFFEE SHOP

PUBLIC SPACE

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3SHOWROOMDESIGN

TIME: SUMMER 2015

PROGRAM: REVIT, 3DS MAX, PHOTOSHOP

TEAM: ICY ZHAO

TYPE: COMMERCIAL

CLIENT: FIRE CLAY TILE

LOCATION: 901 BRANNAN STREET

SAN FRANCISCO, CA 94103

Design is the contrast of the core of limitations therefore there are no boundaries. It is simply an interpre-

tation of creativity. - Jenaiha Woods

CONCEPT

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Design is the contrast of the core of limitations therefore there are no boundaries. It is simply an interpre-

tation of creativity.

CONCEPT STATEMENTTiles are made to be seen on a wall, a floor or surface which can be seen as a frame of one compelling image. The concept Mix & Match shows the design of placing a variety of tiles by creating one big picture at the end. But it is a picture with edges and contrast where you can find a playful connection of colors, ma-terials, shapes, proportions and the interaction of time ages. Mix & Match is the patchwork idea of different contrasts used to emphasize the wide design spectrum of the company Fireclay Tile.

GOAL STATEMENTThe goal is to redesign the commercial space of the company Fireclay Tile. The main focus lies on the public showroom and two other semipublic or private spaces. The design should consider the company philosophy and sustainable solutions to solve the main disadvan-tages of the current space, mentioned in an interview with the client.

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COLORCONTRAST

SHAPEEDGES

COLLAGE ONE PICTURE

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SOMA

DESIGN DISTRICT

ANALYSIS

NEIGHBORHOOD | Mainly commercial and office spaces| Few residential apartments | More than 100 furniture store, architects, interior design firms, home dcor, material shops and art galleries| Ten other tile stores and manufacturers| Airbnb and Zynga headquarters| Shopping mall| Jewelry exchange center

CLIENT| Mission: Make beautiful tiles for people. The focus is on the customers, and on finding ways to simplify the tile buying process| Use of recycled materials and sustainable manufacturing practices| Manufactured in California| Focus on working directly with customer to create residential and commercial projects | New isnt necessarily better| Trash can become treasure| Handmade things have soul| Believe in the beauty of imperfection and the gift of learning from mistakes| Believe it is the responsibility to make products for people, products that last for generations and products that have a story to tell

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PROGRAMMING

OUTSIDE PATIO

RESTROOM

KITCHEN

OFFICE

STORAGE

ENTRY

SHOWROOM

WORKSTATION

DISPLAY WALL

PRODUCT DISPLAY

cba

de

fghij

i

j

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abcd

| Final Floorplan

ENTRY, LOUNGE, WAITING AREA

DISPLAY TILES, PATTERN & EXAMPLES

DISPLAY COLORS, MEETING TABLE

WORKSTATIONS

1. INTRODUCTION OF PRODUCTS

2. PRODUCT OVERVIEW

3. MAKING A DECISION

4. SALE OF PRODUCT

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SHOWROOM

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PROGRAMMING

efgh

| Final Floorplan

OFFICE AREA MARKETING

OFFICE AREA SALES

OUTSIDE SHOWROOM, PATIO, BBQ

VISUAL CONNECTION

ef

g

g

h

h

OFFICE AREA

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| Spaceplan

SHOWROOM

STORAGE

PHOTOGRAPHY ROOM

SALES OFFICE

MARKETING OFFICE

KITCHEN

STORAGE

OUTSIDE PATIO

OUTSIDE SHOWROOM

MEETING ROOM

HALLWAY

RESTROOM

S01

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| Furniture Plan

EXS. MEETING TABLE

DISPLAY WALL

EXS. SOFA & CHAIR

EXS. WORKSTATIONS

DISPLAY TABLE

MATERIAL SHELVES

EXS. DESK & CHAIR

EXS. MEETING TABLE

EXS. KITCHEN TABLE

OUTSIDE LOUNGE

OUTSIDE BENCH

BOCCE PLAYGROUND

OUTSIDE TABLE

BBQ & KITCHEN

FIREPLACE

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D3

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A1+78 A.F.F A3

A3A3A3

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D1D1

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Not On Scale1 Level 1

RCP / LIGHTING PLAN

LIGHTING LEGEND

A1, 6 Rescessed Flourescent Light with Dimmer

A5, 6 Rescessed Flourescent Light

A3, 6 Rescessed Flourescent Light

L1, Ceiling Light

D3, Pendant Light with Dimmer

D1, Suspension Light

s Smtch, Single Pole Mounted AT +48" A.F.F.. Unless Noted Otherwise

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SPACE PLANNING



A1, 6 RESCESSED FLUORESCENT WITH DIMMER

D3, PENDANT LIGHT WITH DIMMER

L1, CEILING LIGHT

SWITCH, SINGLE POLE MOUNTED AT +48 A.F.F. UNLESS NOTED OTHERWISE

| RCP

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LIGHTING SELECTION

A3

A1

A5

D1

Type LocationInfo BrandCost ImageQuantity

L1

28

18

-

$589

$327

$69

-

12W - 36WWide diuserWarm white 3000K

18WWallwash

25WMetalWipe cleanImported

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ERCO

ERCO

URBANOUTFITTERS

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Ceiling H

Target

LED Recessed

LEDRecessed

5

16

LED

Wall

LEDRecessed - - - - -

Pendant

Ceiling N

Ceiling L

Ceiling L

Floor

Floor

-Ceiling L

KeyCategories

Floor

Lighting Schedule

Illumination

D1

25WMetalWipe cleanImported

Ceiling H16 Floor-Pendant - -

LIGHTING SCHEDULE

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F02| Display Wall

F05| Display Table

F04| Exs. Workstations

DISPLAY WALL SYSTEM The new display wall system changes the way the costumers experience the pattern and colors of Fireclay Tile. The new design is a fan structure and can display up to five display boards. The display walls are existing and reused for the new concept. The design saves space while still presenting the wide range of tiles and patterns.

| Idea Sketch | Perspective

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METAL COVER

TILES

ADHESIVE

2 PLYWOOD PANEL

GYPSUM PLASTER-BOARD

INSULATION

DISPLAY WALL

| Section

3-0

6-0

7-0

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DISPLAY TABLEThe new display table is made of sliding boards. The design offers a variable system to present tiles to the costumer. Each board can show six tile samples. The display table is user-friendly and can present a wide range of tiles and patterns to the costumer.

| Perspective

| Perspective

3-0

10-4 10-4

| Elevation AA

| Elevation CC

B

A

BA

C C

Level 10' - 0"

Level 211' - 0"

Level 10' - 0"

Level 211' - 0"6

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| Elevation BB

INTERIOR ELEVATION

Level 10' - 0"

Level 211' - 0"

Level 10' - 0"

Level 211' - 0"

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6

6

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SHOWROOM

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| Elevation DD | Elevation EE

D

D

E E

Level 10' - 0"

Level 211' - 0"

Level 10' - 0"

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Level 10' - 0"

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INTERIOR ELEVATION

Level 10' - 0"

Level 211' - 0"

Level 10' - 0"

Level 211' - 0"6

OFFICE AREA

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SHOWROOM

aWORKSTATIONS & PRESENTATION WALL

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SHOWROOM

bPRESENTATION WALL & LOUNGE

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OFFICE AREA

cOFFICE & MEETING AREA

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PATIO

dOUTSIDE PRESENTATION AREA

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eOUTSIDE KITCHEN & BBQ

PATIO

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TIME: SUMMER 2015

PROGRAM: PHOTOSHOP, ILLUSTRATOR

4GRAPHICDESIGN

Design creates culture. Culture shapes values. Values determine the future.

- Robert L. Peters

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THE BRAINCHILD

THE BRAINCHILDThe brainchild is the product of ones creative imagination. This self-created collection of images is used to record anything that takes place in exploring ideas and making them visible.

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TOLERANCEThe photographic elements express the concept of tolerance.The topic is about equality of sexual orientation which is still a huge problem especially in team sports like soccer.The size of the poster is 16 x 22

| Design Development

O N E PA I R

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POSTER DESIGN

ABOUT MYSELF5

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AUTOBIOGRAPHYMy Name is Lisa Marieke Franke, I am 27 years old and originally from Karlsruhe, Germany. I lived in San Francisco for the last two and a half years, where I attended the Academy of Art University and graduated in the field of Master of Fine Arts in Interior Architecture and Design at the end of 2015.

As a designer I want to design in an international language. It is important to under-stand my cultural backgrounds in a globalized world. It is my responsibility to read vi-sions and to translate them into a creative but also experimental design. Therefore, cultural intelligence and the consideration of cultural backgrounds play a crucial role.

After my graduation as a Bachelor of Art in Interior Architecture at the University of Applied Science in Kaiserslautern, Germany and a six-month internship at the product design company bo-x-er in Istanbul, Turkey, I knew for sure that I want to learn more about the world and want to let my design grow by the influences of different cultures. I applied successfully in the Fulbright Master Program which gave me the chance to come to the USA as a scholarship holder and continuing my professional carries as an Interior Architect and Designer. My professional education started after my Business High School Diploma in 2007. The business focused trainee program at the advertising agency Marschner und Khn GmbH in Karlsruhe, Germany, taught me the basis of branding and marketing strategies. The two-year program in combination with my interior design studies shows me the important connection between these sections. During my last semester at the Academy of Art I worked as a design intern at HBA, San Francisco. The international hospitality design company gave me the opportunity to gain more work experiences and to work on diverse design projects.

Interior Design is all about creating a world and letting the costumer become a part of the product. Design and Branding are the foundation for a successful business.

I am excited to close this book and even more excited to start a new one.

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design portfolio lisa marieke franke

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