designing enterprise applications for speed and agility

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Designing Enterprise Applications for Speed and Agility Charlie Merrow CEO – Merrow Sewing Machine Co. @Merrow_Machine Rod Butters President – Kenandy, Inc. @Rod_Butters

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Page 1: Designing Enterprise Applications for Speed and Agility

Designing Enterprise Applications for Speed and AgilityCharlie MerrowCEO – Merrow Sewing Machine Co.@Merrow_Machine

Rod ButtersPresident – Kenandy, Inc.@Rod_Butters

Page 2: Designing Enterprise Applications for Speed and Agility

Safe HarborSafe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 3: Designing Enterprise Applications for Speed and Agility

Merrow: A Case Study in Agility• Established in 1838

Gunpowder 1838-1857Textile Mill 1848-1892Sewing Machines 1875-2014Branded Stitching, Apparel, Hardware, Thread 2012-2014

• Today Merrow manages 6 brands in four product categories, with sales in 68 countries world wide

Page 4: Designing Enterprise Applications for Speed and Agility
Page 5: Designing Enterprise Applications for Speed and Agility
Page 6: Designing Enterprise Applications for Speed and Agility

All on the Salesforce1 Platform!

•Salesforce + Kenandy+ 10 other applications•The platform allows Merrow to quickly map new business processes to software

•The management and execution of this work is not-technical.

•Because of the technical foundation we quickly developed and invested in new businesses

Page 7: Designing Enterprise Applications for Speed and Agility
Page 8: Designing Enterprise Applications for Speed and Agility

An example

• Merrow Domestic Mail Order Repair

• Planned, Designed and prepped for over two months

• New objects built, workflows added and automated – in less than one week.

• Fully integrated with Opportunities, Sales Orders and Reporting

Page 9: Designing Enterprise Applications for Speed and Agility

• Matthew Cate– Brown University, BS & BA, Neuroscience & Art-

Semiotics– Roger Williams University Law School, JD

• At Merrow:– Admin for Kenandy & Sales Cloud– Workflows and new objects for new business ventures

• Benefit of the platform– Translate understanding of the business process into

working applications

Meet our Salesforce Admin …

Page 10: Designing Enterprise Applications for Speed and Agility

Kenandy Cloud ERP Platform

Reporting & Dashboard

Multi-Tenant Infrastructure Scale & SecurityAnalytics Multi-Language Open IntegrationBusiness Process

Workflows

Shared Metadata

Procure-to-Pay Planning & Production Global FinancialsOrder-to-Cash

Wide-Body ObjectTM Data Model

Customer Developed Applications HCM Shipping

DocumentGeneration

ProductLifecycle

Management

SOAP REST

ExternalIntegrations

MES

Shop Floor Control

Business Intelligence Configurator

Warehouse& Distribution

Field Service On-Prem ERP

Reporting & Dashboard

Multi-Tenant Infrastructure Scale & SecurityAnalytics Multi-Language Open IntegrationBusiness Process

Workflows

Shared Metadata

Database App Server Messaging ToolsCompute Storage Network Data Center

Page 11: Designing Enterprise Applications for Speed and Agility

Why Replace current ERP?

Support of mobility

Collaboration with business partners

Lower overall costs

Support of business innovation

Ability to focus resources on more important projects

Faster delivery of new features

Speed of implementation

Business agility

1

0.62

0.63

0.67

0.68

0.69

0.7

0.71

0.75

Percentage of firms that rated the following benefits as important in their firm’s decision to use SaaS

Source: Forrsights Software Survey,Q4 2013 (1,417 Respondents)

Page 12: Designing Enterprise Applications for Speed and Agility

Traditional vs Cloud ERP Implementations

Hardware Sizing

Software Download Install Convert

DataDefine

Requirements Configuration Config #2 UATCRP

Config #3

CRP

10-18 months for Phase 1

Min. Team – DBA, BI Team, Tech Report Consultant, Tech Consultant, 4 Bus Consultants, PM (8-11 people)

Agile Build UAT

CRP

CRP

Agile Build

3-6 months

Min. Team – SF Admin, Tech Consultant, Business Consultant, PM (3-4 people)

Convert Data

RequirementsTrain

Traditional

Cloud

Page 13: Designing Enterprise Applications for Speed and Agility

Why Is Kenandy Different?

Simple & Powerful• Consumer-like experience• One integrated system• Wide-body objects™• Built-in social, mobile

Complex & Limited• Hard to Use• Many separate applications• 25,000 – 65,000 tables• Bolt-on social, mobile

Flexible & Fast• Fast, agile implementation• Always up-to-date• Configurable business processes• Built for rapid change

Slow & Brittle• Slow to implement • Painful to upgrade• Hard-coded business processes• Change breaks processes

KenandyTraditional ERP

Page 14: Designing Enterprise Applications for Speed and Agility

Architected for Agility

Elastic Cloud Infrastructure

• Scalable• Secure

Wide-BodyObjects

Reports

Dashboards

WorkflowFormulas

Social

Mobile

• Change once, change everywhere

• Clicks, not code• Upgrade with ease

Page 15: Designing Enterprise Applications for Speed and Agility

Bring the Business Logic to the Wide-Body Object

Wide-BodySales Order

ObjectDimensionality

& Volume

Substitutes & Blocks

New Product Allocations

Pricing Tiers & Promotions

Load Optimization & Consolidation

Credit Check

Page 16: Designing Enterprise Applications for Speed and Agility

Planning, Production, Distribution In A Traditional ERP• Brittle business process in module-to-module communication• Data scattered across many tables with different representations• User experience crosses many module screens

Planning Module

Demand Forecast

Installed Base Module

Installed Base

Product Warranty

Device Repair Record

WMS Module

Material Ship

Material Pick

Pick Transactions

In Transit Freight

Inventory Module

Inventory

Material Supply

Material Demand

WIP Supply

Lot Serial Genealogy

Receiving Supply

Soft Allocations

WIP Transactions

Inventory Transactions

Receipt Transactions

In Transit Supply

Page 17: Designing Enterprise Applications for Speed and Agility

Wide Body Objects for End-to-End Processes

Plan Work Order DestinationPallet LotSupplier Lots

SKIDs To Be SKIDs Actual SKIDs History

Page 18: Designing Enterprise Applications for Speed and Agility

The Benefits Of Elasticity: Anytime Processing

• Traditional ERPs• By Day: Transaction Machines• By Night: Batch processes for analysis and planning• Requires complex after hours batch processing

• Kenandy on Force.com• Everything ALL the Time!! No outage window! • MRP and transactions can run concurrently• Run process automation any time! No more batch!• Real-time access to information!

Page 19: Designing Enterprise Applications for Speed and Agility

Point And Click Agile Innovation Cycle

EVALUATE• Reports• Dashboards

CREATE• Objects• Processes• Screens

Page 20: Designing Enterprise Applications for Speed and Agility