destination marketing: collaborate tourism booking partners. hotel and activities parnership

Marketing Tourism with a Unique Travel Platform made for Tourism Operators

12 years building technology for tourism suppliers

knowledge engineering

*engineering information & process for the knowledge based economy

making information malleable, configurable, searchable, accessible and delivered to suite

Destination Marketing Tourism Partners Collaborative System

http://Booking-Partners.com

http://booking-partners.com/

Knowledge engineering

Destination Partnership program

A Destination Partnership programs marketsdirectly to travelers right from the resorts own website and destination websites

When a traveler makes a hotel booking or request on a hotel website, they are presented with a list of hotel partners along with a brief description of each partners features and special discount

Destinations can create fun interactive pages for travelers to research savings, get quotes and compare options

The traveler can select activities, make a discounted bookingor consider it for a later date

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Interactive Destination pages

an interactive environment for visitors to research savings, get quotes from hotels, and finalize bookings with hotels and activity partners

http://barbados.org/barbados-booking-partners.htm

Select Partner hotel

Go to hotel websiteGet a quote Book

Review Partners and offers







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Interactive hotel pages

The book and save widget on a hotel website allows travelers to see partner activities and offers at any stage of the buy cycle


Select Partner Activity

Review offer and details

About book and save

Get quote








Transaction details for hotel and partners

Selling propertytracked on partner record

arcRes for Your Partnerships

Properties selects partners

Selected partners displayedFinal bookings page

Travelers see activities when buyingor getting a quote

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Sophisticated Tracking of every visit and click

AXSES arcAds tracking system measuresbooking and request as well as website impressions and clicks

Branding benefits (website impressions)

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ROI (bookings)


arcRes for Your Partnerships

The benefit

hotel partner discounts encourage travelers to choosetheir property encourages direct (i.e. commission-free) business.

activity increased direct bookingsno overseas banking, marketing firms or wholesalers to payincreased market exposure and branding - hassle free and automatic through each partner hotel –comprehensive reporting

traveler enjoys overall savings and the convenience of using one booking engine.

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Summary

The arcRes Partnership program allows hotels to partner with car rentals, activities and attractions in the booking process

This is a good way for a destination to cross-sell their tourism product

Hotels choose partners and get special rates and commission

At the end of the booking process the partner is displayed and may be booked

Travelers enjoy the interactive and fun way to shop discover new things to do in the destination and save

*engineering information & process for the knowledge based economymaking information malleable, configurable, searchable, accessible and delivered to suite


advanced technology | know-how training & support

providing the tools to help suppliers build brands, markets & profits

*engineering information & process for the knowledge based economymaking information malleable, configurable, searchable, accessible and delivered to suite


Supplier Toolse-commerce marketing & management

direct marketing websites & portalsglobal distribution social networking

channel managementcost effective advertising/ advertising management

hospitality managementIntellectual resource & knowledge management


Booking-Partners.com Setup

Login to your arcRes account

Click Partners

Click Add a new Partner


Booking-Partners.com Setup

Enter a Name to search

Select the partner Add a Brief Description e.g: Book now and save 10%

on your "must -do" submarine adventure!!!

Click Add Partner

Ian:Ian:

Partners must be in arcResInvite your potential partners to register for arcRes


Booking-Partners.com EDIT

To Edit – Go to Partner pageClick View existing partners

Click on the Partner Name

Edit the Descriptionthat the Guest will see

e.g: Book now and save 10% on your "must -do" submarine adventure!!!

Partners must be setup in arcRes


Booking-Partners.com Transaction Report

Partners can be Any Activity Linked from a Hotel.Or any Hotel Linked from an Activity

Booking and Request originating from a Partner are listed in the arcRes Transaction report.

Reported by Source


Booking-Partners.com Requirements

You may choose to partner with an activity/attraction or a hotel

You will need to:- Have arcRes - Be a Booking Partner- Setup PARTNER GROUP rates

arcRes one-time setup and training = 250 *Booking-partner one-time setup = 100Booking-partner annual = 250

There is no cost to add additional partners

* Add $250 Pa licensing if not hosted with AXSES

e.g.consider a car rental offering 10% discount to hotels.The car rental must have arcRes rates, be setup as a partner and must setup a PARTNER group ratesAny Partner Approved hotel using arcRes can then add that car rental as a partner,