device development boot camp:

lessons learned from the front line

Ian MacDuff!@ianmacduff!@PCS_News

where are we going…

• Device Development is Hard!!• Build the Right Team!!• Chose the Right Goal!!• Use the Right Process

let’s talk about device development

Ian MacDuff!VP of Client Engagement!Product Creation Studio!!• BSCE / MSCS!• Developing products for 20 years!• Dozens of shipped products

Device Development is HARD!!Requires many people!From many different disciplines!!A typical device team will have!25 people!!Those 25 people have !300 unique relationships

communication is key

choose partners wisely

Build the Right Team!• employees and contractors!• out-sourced partners!!Shop for a Great Fit!• communication skills !• love of collaboration !• personal chemistry!• enthusiasm!• risk tolerance!• technical competence!!Look for Win-Win Relationships

Choose the Right Goal!• have slack (time and money)!• dream big…

…but act incrementally!• what’s the MVP?!• don’t squeeze suppliers!• invest in the early phases

device development is expensive and unpredictable

be flexible as reality is revealed

Use the Right Process!• overall process is predictable…

…but the details are chaotic!• innovation is exploration!!!Your Process Will Need:

Survey01 04

Deliver02Envision

03Develop

deftly navigate the unpredictability

GPS Project Management!• continuous re-estimation!• don’t get locked into your plan!• provide options to stakeholders!• don’t shoot the messenger

Device Development is HARD

Lots of people…!! Lots of disciplines…!! ! Lots more relationships!!!• Build a team of great communicators!• Scope your product so you have slack!• Project manage like a GPS

Product Creation Studio!• Full-service design consultancy!• UX, ID, ME, EE, FW, SW, PM!• Consumer Electronics!• Medical Devices

Tell us about!your next project!!!!www.productcreationstudio.com!@PCS_News!@ianmacduff