digital marketing this week episode 16 – outsourcing
DESCRIPTION
In this episode of Digital Marketing This Week, we talk about outsourcing in-depth and we'll debunk the biggest myth about outsourcing. We'll also share a few outsourcing steps that you can use for a smooth-sailing outsourcing process.TRANSCRIPT
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Episode 16
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Chris Mercer• Content Developer• Optimization Expert• Host of DMTW• Call me “Mercer”
Who Am I?
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This Week’s Focus Topic…
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Have A Question? http://ssm.tips/question
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“How To Get Started Outsourcing”
(And what we wish we knew when we first started.)
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Outsourcing Myth:
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Outsourcing Truth:
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Step #1: Ask, “Do I Really Need Outsourcing?”
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• You are already doing the work…
• You know how you to teach others to do the work (a system)…
• You have extra work that needs to be done OR you need to free up your time to work on more important tasks…
• You are ready to manage others…
If…
…you could use an outsourcer.
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Step #2: Ask, “What Should They Do?”
• Create A Job Description• This is the first funnel step!• Describe the tasks involved• Communicate your personality• It should be “coded”
(You’re about to create a “recruitment” funnel!)
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Step #3: The Funnel• Job Description• Application• Email Interview• Voice Interview• Offer• Onboard
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Step #4: Post!
• Craigslist.org• Elance.com• Odesk.com• Onlinejobs.ph• HireMyMom.com• Fiverr.com• TaskUs.com
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A Word About Communications…
• Google Apps For Work• Easy To Add/Remove Members• Better Security
• LastPass• GREAT Security
• Asana / Basecamp• Better The Email!
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“What We Wish We Knew…”
• Have Consistent Voice Calls
• The Longer The Funnel, The Better Chance For A Good Hire
• The System Is More Important Than The Hire
• Use PayPal “Mass Pay”
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How To Ask A Question...http://ssm.tips/question
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Join DMTW Insiders: www.SeriouslySimpleMarketing.com
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