digital meets m&a. trends 2014 (en)
DESCRIPTION
From start-up financing via crowdfunding portals and marketing campaigns on mobile devices to big data, the M&A sector must adapt to new business models that are based on technical advancements.TRANSCRIPT
TRENDS 2014
DIGITAL MEETS M&A
Digital M&A
1. Start up financing
discovers the crowd
1. Start up financing discovers the crowd
Financing of start ups is moving online. Crowd funding portals make it possible to tap into new channels.
North America ~70%
Europe ~28%
Asia
~2%
Crowdfunding platforms will raise ~10bn USD in 2014
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2. Contacts are made and
maintained online
2. Contacts are made and maintained online
Networking via social networks is becoming a normal feature of our working lives. Groups such as the “DealFlow Source Network“ on LinkedIn with over 85,000 members are used for deal sourcing.
Social networks are steadily growing. Latest user statistics
14 million
facebook 1 billion
300 million
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3. Deal marketing
via smart mobile apps
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In the future, deal teasers and data will be accessed via mobile devices.
The world is smart and mobile:
Source: http://www.emarketer.com/Article/Middle-East-Africa-Nearly-All-Web-Users-Mobile/1010507
3. Deal marketing via smart mobile apps
2012 2013 2014 2015 2016 2017
Middle East & Africa 88.9% 92.7% 94.0% 94.0% 95.0% 96.0%
Asia-Pacific 80.6% 83.9% 87.4% 90.0% 92.6% 93.9%
Central & Eastern Europe 47.8% 59.4% 72.4% 80.6% 86.6% 91.7%
North America 51.7% 57.9% 64.3% 69.8% 74.4% 79.2%
Western Europe 46.1% 57.2% 67.8% 78.2% 85.0% 90.6%
Latin America 41.2% 51.8% 58.5% 65.0% 70.1% 75.2%
Worldwide 66.8% 73.4% 79.1% 83.6% 87.3% 90.1%
167151 www.eMarketer.com
Mobile Phone Internet User Penetration Worldwide,
by Region, 2012-2017
% of internet users
Note: mobile phone users of any age who access the internet from a mobile browser or an installed
application at least once per month: use of SMS/MMS is not considered mobile internet access
Source: eMarketer, Dec 2013
4. Deals are initiated
online…
4. Deals are initiated online
Matchmaking happens via closed online market places.
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The new generation of online market places: M&A boutiques and investment banks have an additional channel and find the right buyer/seller easily and efficiently via online market places.
5. … and processed online
5. Deals are processed online
Virtual data rooms provide structured online due diligence. All activity in the data room is tracked with a complete audit trail.
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6. Knowledge is power:
“big data"
6. Knowledge is power: "big data"
Converting data into knowledge will become an increasingly important basis for efficient M&A decisions that lead to success.
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7. The cloud will become
ubiquitous
7. The cloud will become ubiquitous
The administration of customers and projects, e.g. in CRM systems as well as collaboration in teams will be affordable for many consulting firms.
• Work anywhere
• Access using any device
• Exchange documents easily
• Always up-to-date
• Flexible scalability
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Also M&A advisors adapt their processes.
8. Permanent access to
market data using apps and
online media
8. Financial market data is mobile
Permanent access to market data in real-time using apps and online media.
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115%
203%
149%
78% 77% 66%
49% 31%
0,00%
55,00%
110,00%
165,00%
220,00%
Insgesamt Social Utilities Media Lifestyle Games Health News
Growth in use of mobile apps (2012 – 2013)
Source: Flurry, App Usage 2013 Report
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