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DIGITAL SIGNAGE ACADEMY 19.03.2020 Step into Digital Signage with SpinetiX 1 CTS POINT

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Page 1: DIGITAL SIGNAGE ACADEMY › sites › default › files › Step-Into... · 2020-03-19 · • Create high impact projects including video walls, interactive kiosks and live streaming

DIGITAL SIGNAGE ACADEMY

19.03.2020

Step into Digital Signage with SpinetiX

1 CTS POINT

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Every Continent, Every Size, Every Vertical

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Everyone Has a Story

Stories are connecting people. At SpinetiX,we bring your story to life with uniquedigital signage solutions. From imaginationto realization, we help you craft impactfulviewing experiences that will inspire youraudience, time after time.

We bring your story to life.

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Digital Signage is omnipresent:Opportunities, small & large, are near you and accessible to you.

Signage is a Real Business Opportunity

HOSPITALITY CORPORATE EDUCATION EVENTS & ENTERTAINMENT

PRODUCTION AND INDUSTRIAL SITES FINANCIAL SERVICESRETAIL INSTITUTIONS AND GOVERNMENT

Presenter
Presentation Notes
A real business opportunity: Growth drivers of digital signage industry: Investment by companies, acceptance from governments, optimization needs Omnipresent: Generalization from retail applications to several other verticals. (Retail was the traditional digital signage vertical: it represents today 44% of the industry; Other verticals are now driving the growth) Accessible to everyone: Business of single screen deployments is bigger than of large deployments Large deployments (>100 screens) represent 11% of the industry Small deployments (<20 screens), today’s growth drivers
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Signage helps your customersto connect with their audiences and to tell their stories.

Why Your Customers Need Signage

Save valuable time and increase safety.

HOSPITALITY CORPORATE EDUCATION EVENTS & ENTERTAINMENT

PRODUCTION AND INDUSTRIAL SITES FINANCIAL SERVICESRETAIL INSTITUTIONS AND GOVERNMENT

Entertain and create experiences. Impress, impact and differentiate. Educate more timely and reach a larger audience.

Connect to audiences and show their social side.

Personalize, cross-sell and earn more. Inform, alert and protect. Promote, advise and show directions.

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You want to grow your business.

Digital Signage probably isn’t your core business.

No problem! We understand your comfort zone.

Why You

All-in-one solution

Ready-to-use, out of the box

Made for professionals

No risk, no hassle

For existing customers

They all have a story to tell

Simplicity

Easy to sell and install

Happy customers

Generate repeat business

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Why SpinetiX

Versatile solutions

Limitless applications

A seamless user experience

A collaborative ecosystem

Ourheritage

Any industryAny scale

1 to 10 000 screens

From simple displaysto interactive kiosks

or video walls

Solutions fornovice and expert

Locally presenteverywhere,

through our partners

Trusted and awardedby thousands of

customers worldwide

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We Are Future-proof

As part of our vision for the future, we’re driving the digital transformation of buildings and cities, making infrastructure more reliable, efficient and connected.

We believe in the importance ofopen-source technology.

We believe that contentmust be data-driven.

We believe that solutions need to beadaptable and flexible to fit customers’ needs.

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Complete Solution

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6 Assets

ADDING VALUE. INCREASING COMPETENCY.

Presenter
Presentation Notes
SpinetiX = solution-oriented as a philosophy. Thanks to our unique business model, you’ll get a competitive Total Cost of Ownership (TCO) with complete transparency on your investment, right from the very start. All our solutions come without subscription fees or per-screen license fees, so you won’t be surprised by hidden costs. With us, you can pay a one-time fee, for life. Project duration: Typically 3 to 5 years for digital signage projects�SpinetiX’s cost model keeps TCO under control (CAPEX vs. OPEX) Content production:�Data-driven content production is key in all digital signage projects: Content keeps up to date automatically, no need for specialized or dedicated resources, real time representation of customer and public data Professional services:�The guarantee for reliable operations (Average 41% of the budget): Services are key for the success of a digital signage project trough time
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• Ready-to-use content samples, included for free

• Free-form design, no forced zones• Multi-layer• Content updates on-screen in real time• Full control of the content workflow

Concerns About Content ? Solved.

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• 250 widgets already included in Elementi, for free

• Display dynamic and animated content without having developer skills

• Bring to life data created by your everyday tools like Office 365, Google Apps, Facebook, Flickr, etc.

Widgets For Limitless Applications

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• Compose and deliver visually rich experiences to any combination of screens

• Create high impact projects including video walls, interactive kiosks and live streaming video

• Live content preview included• Schedule and publish in a couple of clicks• No need for 3rd party tools or specialized

design skills, just drag and drop

Elementi - Simple yet Powerful Digital Signage Software

Presenter
Presentation Notes
With one software, you can do all these: Compose and deliver visually rich experiences to any combination of screens Create high impact projects including video walls, interactive kiosks and live streaming video Preview live on-screen content Schedule and publish content (and this in a couple of clicks)
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• Simple portfolio: compact set of purpose-built and extremely reliable players for any application

• No hidden costs, hassle-free and guaranteed for 3 years against material defects

• Cutting-edge technology, engineered in Switzerland and assembled in Germany

• From Plug-&-Play player to HMPs(HYPER MEDIA PLAYER™)

Innovation – Engraved in our DNA

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SpinetiX ARYA – A Visual Communication Solution for SMBs

• Your photos, videos, logo, and color code• Set spectacularly eye-catching messages

in minutes• 9 templates with animations and

transitions• Cloud-based – upload your media from

anywhere• Unlimited number of displays• Horizontal and vertical orientation

Designed with the business owner in mind

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• Manage your Elementi licenses(safekeeping, activations, migrations)

• Manage Elementi update plans (new features, new widgets, security updates)

• Manage your players(view, monitor, notifications, updates)

• Securely authorize 3rd party service connections

SpinetiX Service Web-portal: Cockpit

cockpit.spinetix.com

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• Worldwide Digital Signage Academy to empower knowledge and expertise

• Webinars and certifications delivered in more than 60 countries and 15 languages

• Our DNA: openly share knowledge to advance digital signage together

SpinetiX is Close to You

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The Result ? A Complete Solution.

ADDING VALUE. INCREASING COMPETENCY.

Presenter
Presentation Notes
SpinetiX = solution-oriented as a philosophy. Thanks to our unique business model, you’ll get a competitive Total Cost of Ownership (TCO) with complete transparency on your investment, right from the very start. All our solutions come without subscription fees or per-screen license fees, so you won’t be surprised by hidden costs. With us, you can pay a one-time fee, for life. Project duration: Typically 3 to 5 years for digital signage projects�SpinetiX’s cost model keeps TCO under control (CAPEX vs. OPEX) Content production:�Data-driven content production is key in all digital signage projects: Content keeps up to date automatically, no need for specialized or dedicated resources, real time representation of customer and public data Professional services:�The guarantee for reliable operations (Average 41% of the budget): Services are key for the success of a digital signage project trough time
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SpinetiX is made for resellers …

Low CAPEX, No OPEX

No need for design agencies

No need for additional content software

No need for content skills

No cost for content modification

No support contract

… offering the lowest TCO of the industry.

Take-aways

Presenter
Presentation Notes
We care about your CAPEX and OPEX. It is important to consider the project duration (typically 3-5 years) in order to keep the TCO under control.
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Deployment ScenariosFrom SMBs to Enterprise

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Modular Products for Any Application

Multiple Screens+ Multiple Sites

Elementi M+

HMP300per screen

HMP350per screen

(spec. features)

or

Elementi S+

Multiple Screens

HMP300per screen

HMP350per screen

(spec. features)

or

Simple content, ideal for SMBs: Advanced customization, ideal for enterprises and large deployments:

SpinetiX ARYA+

DIVAper screen

Presenter
Presentation Notes
For Multiple Screens and Multiple Screens + Multiple Sites, you can use both HMP300 and HMP350 in any combination. It’s recommended that you use one player per screen.
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For SMBs – SpinetiX ARYA + DIVA Player

Content creation for SMBs is made simple:• Unlimited number of displays• Unique content on each screen• Robust professional-grade media player

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Multiple Screens for Enterprises – Elementi + HMP

• Easy to deploy• Connect HMP to the screen and network• No dependence on internet connection• No dedicated technical room, PC or server• Elementi auto-discovers HMPs on the network

• Easy to operate• Simple and powerful content authoring• Hundreds of ready to use widgets• Native support of data-driven widgets• Instantaneous content update• No recurrent licenses fees

Elevator RestaurantLobbyReception

Elementi S

Presenter
Presentation Notes
Before playing the video, introduce it by mentioning the following bullet points: Easy to deploy Connect HMP to the screen and network No dependence on internet connection No dedicated technical room, PC or server Elementi auto-discovers HMPs on the network
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Multiple Sites for Enterprises – Elementi + HMP

• Easy to deploy• Connect HMP to the screen and network• No dependence on internet connection• No dedicated technical room, PC or server• Elementi auto-discovers HMPs on the network

• Easy to operate• Simple and powerful content authoring• Hundreds of ready to use widgets• Native support of data-driven widgets• Instantaneous content update• No recurrent licenses fees

• Easy to scale• Add remote sites easily• Choose to store content on-premise or cloud• Multiple users can share and collaborate

Elevator RestaurantLobbyReception

Elevator RestaurantLobbyReceptionElevator RestaurantLobbyReception

On-premise or Cloud

Elementi M

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Special FeaturesVideo Walls

Streaming

Physical Interactivity

Instantaneous Network Interactivity

LED & Non-standard Displays

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Video Walls, available on the HMP350• Frame accurate synchronization, even

with 60 fps videos• Freely scalable

• any size• any rotation• any shape

• Tile mapping and automatic splitting of 4K videos/images

• 2x RJ45 gigabit ports for daisy chaining• Dynamic Content

Video-wall Solutions

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Audio/video streaming, available on HMP350• Security applications, compatible with

most IP cameras• VOD applications, compatible with most

video streamers• Low latency modes• Reliable connectivity• Main transport streams are supported

Streaming

Presenter
Presentation Notes
VOD: Video On Demand
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Interactive digital signage Way finding

Kiosks

Physical Interactivity

User interactivity supported on HMP300 and HMP350• Ready to use interactive widgets• Native support of USB input devices

• Touch screens• Mouse & keyboard• Presenters• Barcode scanners and more

• Support of additional set of USB HID I/O devices and serial port devices (GPS, Automates) (HMP350 only)

Physical triggers

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Building automation Mobile interaction

Instantaneous Network Interactivity

Support of additional set of network triggers (HMP350 only).

For applications such as:

Queue management Paging & evacuation systems

Presenter
Presentation Notes
When referring to the 4 elements of this slide, refer to the fact that “this is a snapshot of what you can do with SpinetiX products in the area of network interactivity”. “We deliver the building-blocks of network interactivity, we deliver the platform”. Mobile interaction: on the photo, we see a woman scanning a QR code on the screen with her smartphone. Once the code is scanned, the content of the screen changes accordingly.
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Drive any display• Any VESA mode and orientation• Any pixel resolution for custom LED

shapes and sizes (HMP350 only)• Overlapping display areas• Easily design for specific module or tile

sizes

LED and Non-standard Displays

Presenter
Presentation Notes
Introduce the slide by saying that LED is booming and this is why we turn special attention to it.
Page 31: DIGITAL SIGNAGE ACADEMY › sites › default › files › Step-Into... · 2020-03-19 · • Create high impact projects including video walls, interactive kiosks and live streaming

Modular Products for Any Application

Multiple Screens+ Multiple Sites

Elementi M+

HMP300per screen

HMP350per screen

(spec. features)

or

Elementi S+

Multiple Screens

HMP300per screen

HMP350per screen

(spec. features)

or

Simple content, ideal for SMBs: Advanced customization, ideal for enterprises and large deployments:

SpinetiX ARYA+

DIVAper screen

Presenter
Presentation Notes
For Multiple Screens and Multiple Screens + Multiple Sites, you can use both HMP300 and HMP350 in any combination. It’s recommended that you use one player per screen.
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Our Commitment to Security

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Security, a core requirement at every level:

• Hardware | password protected player interface with user levels, no access to storage media (no removable SD card)

• Firmware | regular free updates with security patches

• Software | Elementi software matches user desktop security

• Content | support for authenticated data when connecting your everyday tools

• Network | password protected content publishing

• Cloud | Compliance with most rigorous standards like GDPR, C5, ISO 27001:2013

Learn more about digital signage security: spinetix.com/security

Security – at the core of our DNA

Presenter
Presentation Notes
Nearly half of all small businesses have been a victim of cyberattacks For 40% of SMB, it took 1-3 days to resolve the cyberattack issue. Cybersecurity is very important for 59% of the SMBs. By the end of this slide, it should be clear for the audience that SpinetiX fills security at every level: from the way we engineer our solutions to the way we design their deployment. It should also be made clear that security is a core requirement – from the single screen installation at the local restaurant to military complex deployments we’ve done with very specific security requirements.
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The Content Challenge Solved

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The Content Challenge. Solved.

Presenter
Presentation Notes
We understand at SpinetiX that content is a key challenge, let’s recap of all means available for you to create dynamic content on display. We have a diversity of tools, components of our complete solution guiding you through content creation. You are not alone – we are there to provide you with the good solutions.
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Professional ServicesGetting Closer to Customers

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• On average, 41% of margin in DS projects is generated from services

• Deliver full solutions that represent real value to the end user: our tools, your services

• Leverage the platform to increase revenue opportunities at every level

Revenue Opportunities at Every Level

From Installers to Integrators: An open platform that allows you to add as much value as you choose.

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SpinetiX, Your Strong Foundation

Software

Regular Elementi updates with security patches, optimizations, new

widgets & new features.

Free firmware updates for all your players.

Free open API’s.

Free access to Support Wiki: Support Pro ticketing system. Training modules & tutorials.

Firmware Support

You

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Channel Partner ProgramWe are Committed to an Indirect Business Model

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Our Commitment:• Indirect distribution model• Develop & expand a strong

ecosystem• Ensure channel integrity

spinetix.com/channel

Channel Partner Program (CPP)A strong Partnership for More Business Opportunities

CPP Core Values:• Commitment • Quality• Performance

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Dealer performance & expertise. • Real growth opportunities with best-in-class solutions for any application

• Outstanding incentives• Dedicated toolbox• World-class coaching & training• Sales leads• Aggressive product margins• No heavy partner burdens

Your BenefitsPe

rfor

man

ce

Expertise

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Join the winning team.

You already have the right customers near you.

You already have the necessary expertise.

You are familiar with hardware-based solutions that are built for resale and integration .

Why You?

Sales integrity – indirect sales model only. We want to expand your opportunities.Built for projects of all sizes in all locations. We make opportunities accessible to you.We know Signage might not be your core business. We help you to step in and grow.

Why SpinetiX?

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Success Stories

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CorporateKölnturm, Germany

Integrator: BenHur

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Events & EntertainmentLeningrad Center, Russia

St. Petersburg. 99 displays. 12K contentIntegrator: TimeLine.ruArt direction: Dmitry Kostarev, Anton UlishchenkoDesign and animation: Vitaliy Vavilov, Anton Kochubeev, Buglak Maria

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TransportationJungfrau Railway, Switzerland

Altitude: 3,454 mEurope’s highest-altitude railway station

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EducationSwiss Institute of Technology, Switzerland

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CorporateTime Magazine, USA

PROJECT SCOPE: massive video walls that greet visitors as they enter the lobby at 225 Liberty Street, NY and an extensive digital signage network that helps guests navigate the facility.

“Our new, open environment will foster a greater sense of community and more collaboration across our company,” Joe Ripp, Chairman and CEO Time Inc.

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CorporateMonster.com lobby – HQ in Weston, Massachusetts

CHALLENGES• Create an engaging user-friendly display in Monster’s

lobby.

• Display social media activity related to Monster on a global scale.

SOLUTIONX-shaped multi-screen configuration:

• four 75” LED screens

• central 95” LED screen

• a 75’ LED ribbon emerging from central screen wrapping around three walls of the lobby.

HMP200 controlled through Elementi software.

Updates can be made via IPad, which allows the user to tailor playlist and welcome messages to specific groups of guests.

Integrator: VideoSonic Systems, Inc. (VSS)

Presenter
Presentation Notes
Can also be updated through templates that rely on external files for instant content updates.
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Resources at Your Disposal

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What’s New

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NEW Solution announced at ISE2020

• 2 NEW SpinetiX ARYA Plans: Premium & Enterprise

• NEW DSOS: our OS designed for Digital Signage

• NEW HMP400: 4th generation of HMP

enabling 4K at 60 fps, HTML5, WiFi

• 3 modes of use: WIDGETS, KIOSK and SYSTEMS

See our ISE 2020 Highlights

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Next Steps

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Next Steps

1. Get your training certificate

2. Get the session slides and video recording

3. Get your CTS RU point from AVIXA

4. Register for the next training session

-> Elementi Software Essentials

1 CTS POINT

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Visit SpinetiX ARYA’s websitespinetix.com/arya

SpinetiX ARYA

Create your FREE accountarya.spinetix.cloud

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Download Elementi 30-day Trialspinetix.com/download

Contact our sales teamto get your local Welcome Pack

[email protected]

SpinetiX Elementi

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DIGITAL SIGNAGE ACADEMY

19.03.2020

THANK YOU!