digital tools to supercharge your real-world events. the internal communicator's digital...
TRANSCRIPT
Digital tools to supercharge your real-world events
Jacqui Hill, Head of Internal Engagement & Communication
•
• A bit about me…
• A bit about Cancer Research UK…
CONTEXT
The Audience:3,600 employees
620 locations7 directorates
42 departments77% female/ 23% male
Under 20-over 65
The mission:‘Prevent, control and cure cancer, with 3 in 4 patients surviving cancer by 2034’
• What I’ll cover, and what you’ll get out ofthis (I hope!):
•PROMOTION & INTERACTION
• EXECUTION
• EXTENSION & EVALUATION
TODAY
PROMOTION & INTERACTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
EXECUTION
IN ACTION
IN ACTION
IN ACTION
IN ACTION
EXTENSION &EVALUATION
IN ACTION
At Barts Cancer Institute and UCL the more the better to build a Unity Chain
Researchers in Newcastle, UCL and Bartsshow off their bands
Birmingham
Region 6 uniting to
raise ‘Mission
Fuel’ Birmingham
Talk Cancer Workshops - these are our external trainees wearing their unity
bands
Ceri Eames who is promoting WCD on her ski holiday in the French Alps
More united hands donned with Unity Bands from the Health Professional
Engagement Team
And from our Local Fundraising Teams
The World Cancer Day shop window in Tamworth
Belfast
They’re a hardy bunch in Belfast – braving the cold to build a chain between 2 centres - 1/3mile apart. It went on…
Belfast
They’re a hardy bunch in Belfast – braving the cold to build a chain between 2 centres - 1/3mile apart. It went on…
Belfast
…and on…
Belfast
…and on!
Region 7 Local Fundraising Managers – virtually uniting
IN ACTION
IN ACTION
• Face to face is not all about being in the room anymore
• We have diverse and demanding audiences!
• Digital brings its own challenges, as well as benefits
• But, used correctly, digital adds richness and longevity to events
SO, TO CONCLUDE
Visit the CharityComms website to view
slides from past events, see what
events we have coming up and to
check out what else we do:
www.charitycomms.org.uk
Seminar30 June 2016
London#CCinternalcomms
The internal
communicator’s digital
toolkit