dining refresh cabinet presentation fy16 updated 8-28-15 · 2015-09-16 · dining refresh cabinet...
TRANSCRIPT
CWU Dining Services
FY16 Refresh Update
Current State
Doing Well: • NACUFS, NACAS customer saBsfacBon surveys • Financial model sound compared to peers • Solid operaBons • Student Employment Could do BeFer: • The menu lacks variety, creaBvity • Venue has not changed since SURC opening • CongesBon during peak mealBmes • Meal Plan “melt”
Dining Profit since 2003
Meal Plans
39% 39% 39% 36% 37% 33% 34% 33%
61% 61% 61% 64% 63% 67% 66% 67%
0%
10%
20%
30%
40%
50%
60%
70%
80%
2008 2009 2010 2011 2012 2013 2014 2015
Meal Plan SelecBon -‐ Fall Qtr
Athl/Large-‐Fall Med/Small-‐Fall
$85K
Meal Plans
39% 39% 39% 36% 37% 33% 34% 33%
61% 61% 61% 64% 63% 67% 66% 67%
28% 31%
28% 27% 26% 26% 25% 23%
72% 69%
72% 73% 74% 74% 75% 77%
2008 2009 2010 2011 2012 2013 2014 2015
Athl/Large-‐Fall Med/Small-‐Fall Athl/Large-‐Spr Med/Small-‐Spr
Dining Refresh – Our Process
• Re-‐established Student Government Dining CommiFee – 7 weekly meeBngs, core team of about 20 students & 2-‐3 staff
• Survey to full student body – Over 800 responses in a week
• Enterprise FaciliBes CommiFee – Also ECC for digital signage
• Dining Consultant – OperaBonal & Menu review
• Dining/Catering Small Group meeBngs – Open communicaBon
Changes -‐ SURC
• DisconBnue “all you care to eat” in Holmes • Replace with 5 new venues based on survey – Comfort food (Central Comfort) – Organic & Natural (Totally Tossed O&N) – Gluten/allergen free (Green Table) – Breakfast all day (The Central Griddle) – Hot Sandwiches/Gyros (Sliced) – Relocate Pan Asia
Changes -‐ SURC
• Environmental Changes – Painted columns in Holmes Diningroom – Booths along south and west windows – Expanded soi seaBng by café – AddiBonal TV on west wall – 16 digital menuboards – 2 cash registers at Holmes – Replace art on walls
Holmes Dining Layout
Staffing Changes
• ExecuBve Chef – culinary insBtute graduate • 4 new cashiers • Replace producBon manager (Jim M to Catering)
• Move Catering cook to open Baker posiBon
Net addiBon of 4 staff
Overview of Changes -‐ Tunstall • Replace Wellingtons with Coffee Shop – Students say they want a comfortable meeBng space
– Full service restaurant financial model failed
• Food Truck/Trailer – East paBo SURC, lunch route, events, late night
• Commissary – Grab & Go for C-‐Store and Coffee Shop
Physical Changes -‐ Tunstall
• Install Coffee Bar/Grab & Go/Ice Cream fixtures
• Remove Carpet – stained concrete or wood • Replace wall murals • Install booths (2 rows) • Buddy Bar on north and east windows • Lots of comfortable seaBng (couches, etc)
Tunstall Layout
Financial Payback
• Increased Housing RetenBon – 6% increase (42 students) assumed – Dining is #1 indicator of Housing saBsfacBon
• Increased ParBcipaBon in Dining – 60 addiBonal meals per week from those not holding a meal plan (staff, upper class students)
• Improvements in Meal Plan “melt” – BeFer food, more choices = less melt
Financial Payback
2016 2017 2018 2019 2020 2021Incremental Revenues Increase in retention in Housing & Dining -‐‑ 418,992 439,940 461,938 485,034 509,286 Increase in participation 85,000 89,250 93,713 98,398 103,318 108,484 Total incremental revenues 85,000 508,242 533,653 560,336 588,352 617,770
Incremental Costs Initial Investment 500,000 -‐‑ -‐‑ -‐‑ -‐‑ -‐‑ Additional Staffing 280,000 288,400 297,052 305,964 315,142 324,597 Total incremental Costs 780,000 288,400 297,052 305,964 315,142 324,597
Annual Incremental Profit/(Loss) (695,000) 219,842 236,601 254,372 273,210 293,173
Cumulative Incremental Profit/(Loss) (695,000) (475,158) (238,557) 15,815 289,025 582,198
Financial Impact Summary -‐‑ Most Modest Assumptions