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DIRECTORS’ REPORT

2013

Annual Report 2013 / 32 / Netball Australia

CONTENTS

Vision, Mission and Values

President and CEO Report

Directors’ Report

Directors

Company Secretary

Directors Meetings

Corporate Governance

Financial Review

Corporate Structure and Management

Netball Australia

Netball World Cup 2015

ANZ Championship

Member Organisations

Strategic Plan Report

Vibrant Community Sport

Netball is an Australian Success Story

World Number One

Intelligent Evolution

Message from The Australian Sports Commission

2013 Partners

4

6

8

10

10

11

13

14

15

15

16

18

19

21

22

24

26


EVERYONE IN AUSTRALIA VALUES THEIR CONNECTION WITH NETBALL

VISION, MISSION AND VALUES

VISION MISSIONWe will know we have achieved our vision when:

Everyone in Australia has an opportunity to be involved in netball in a way that brings them good health, recognition,achievement, enjoyment and a sense of belonging.

Netball builds communities of healthy, confi dent and resilient girls and women through participation and world-class competition.

Netball is a fun, social game that caters for Australia’s diverse population.

Netball has a seat at the table and is a thought leader for sport, women and community issues.

World number one with athletes who inspire everyone in Australia.

ANZ Championship and international tests showcase outstanding sport entertainment and netball is a valued product for broadcasters.

The way corporate and government choose to reach women.

A culture that preserves our heritage and celebrates women.

Netball is known for outstanding leadership, governance and workforce opportunities.

VALUESPassionWe care about our game, our people and our purpose.

We are motivated, high achievers and celebrate great outcomes.

Teamwork We work together for a common goal and create a harmonious environment by contributing as individuals, being adaptable and fl exible and supporting others.

IntegrityWe uphold the principles of fairness, respect, responsibility and safety.

ExcellenceWe perform at the highest level and benchmark against the best.

We aim for continuous improvement and innovation in everything we do.

AccountabilityWe are responsible and take ownership for outcomes.

We are solution focused and resolve problems.

We are clear about our roles and responsibilities and decision making authority.

STRATEGIC PRIORITIES 2011 - 2014Position the sport so that it broadens the appeal and increases the engagement with Australia’s diverse population.

Invest in partners with a footprint that helps to extend netball’s connection with communities.

Meet the demand for contemporary, consumable and convenient sport products.

Use the Netball World Cup 2015 and Commonwealth Games 2018 to deliver a sustainable legacy for Australian netball.


PRESIDENT ANDCHIEF EXECUTIVE REPORTWe regularly measure our success in terms of numbers; how much, how many and how well. In 2013 the Board refl ected on its role in ensuring the organisation could bring alive our vision to ensure that everyone in Australia valued their connection to netball. No more powerful illustration of the impact our sport can have on individuals was evident than when a young graduate from the GOAL netball program in India said she had learnt how to land and change direction not only in netball but also in life. She is now a leader, a game changer and a voice for women in India. This is the power of netball. This is what defi nes our success.

No initiative is more important than ensuring the 'netball tribe' provides a safe and welcoming environment for everyone. The organisation has commenced, through One Netball, to address any barriers that make it challenging for individuals to participate. An audit of practices has found that our Member Organisations have tackled this in a range of innovative ways.

The Australian Sports Commission challenged every sport through Australia’s Winning Edge and associated governance reform and it is inevitable that the spotlight will move from Olympic sports to sports like Netball. This prompted the Directors at both state and national level to undertake a review of governance. The response to the fi nal report and recommendations should give all levels of the sport confi dence that the sport is in good hands. Although generally the report indicated that the sport was on solid ground, a healthy, honest debate about next steps resulted in short and medium term actions to bridge any gaps. The Netball Australia Board acknowledged the ‘all of sport’ commitment by offering funding to assist each Member Organisation to improve their governance.

It was pleasing to record a surplus of $1,436,515 (after deducting the one off recognition of funding for the Home for Netball of $4,500,000). The Board approved a reserve policy earlier in the year to ensure the organisation was prepared for any possible fi nancial disruption. This result provides the Board with an opportunity to bring forward work on national priorities and invest in initiatives that will grow the game. It will also provide the resources to allow the organisation to maximise the opportunities presented by the Netball World Cup 2015.

Netball fi nished the year in the best possible way with the Diamonds ably led by rookie Captain, Laura Geitz and coached by Lisa Alexander, winning the Constellation Cup against the Silver Ferns 4-1 followed by two wins against Malawi. There is something unique about this current Diamonds squad. They have the ‘X’ factor and it is credit to the leadership both on and off the court that they are delivering on their promises to each other.

Do not for one minute underestimate what it takes to win a gold medal. Our Member Organisations have got behind the green and gold, have put aside State and Territory boundaries and have brought their hearts and mind to the cause. The Diamonds remain focused on preparation for the 2014 Commonwealth Games and Lisa Alexander has met with the Board to provide them with an update on progress.

We also had a glimpse of the some of the netball stars of the future, many of whom will be vying for a place in the Netball World Cup 2015 team. Congratulations to the Australian 21/U team for winning the silver medal at the World Youth Netball Championships. We know that none of the team members are satisfi ed with this result but the loss will stay with those athletes and offi cials and will drive them on to success in the future.

Congratulations to the Adelaide Thunderbirds on winning the 2013 ANZ Championship and becoming the fi rst team to win the ANZ Championship twice. Also congratulations to Mission Queensland Firebirds for their strong season and fi nals campaign. The ANZ Championship has been a major driver of growth and continues to create opportunities for the sport.

Victorian Fury (56) defeated NNSW Waratahs (51) in the Australian Netball League grand fi nal. The Australian Netball League is designed to help bridge the gap between the ANZ Championship and State Leagues for athletes, coaches and offi cials.

Congratulations to the three National Netball Championship winners; South Australia who were crowned 21/U National Champions following a 40-36 win over Victoria, South Australia also won the 19/U grand Final defeating Queensland 32-27 and Victoria who defeated Western Australia 35-22 in the 17/U grand-fi nal.

Congratulations to Jill McIntosh and Chris Burton who were presented with International Netball Federation Service Awards at Congress in Scotland in August. Jill and Chris are both outstanding servants to the sport internationally. We acknowledge the retirement of two previous Diamonds Captains - Sharelle McMahon and Natalie Von Bertouch who have given the Australian community so much joy and have contributed tremendous service to Netball and their country. We look forward to their ongoing involvement with the sport.

There were many highlights during 2013 including the move to Fitzroy - a new premises for a new era, the roll out of MyNetball, One Netball community engagement program, Coles Netball Schools Ambassador program – 900 teachers from 820 schools nationally, 52,000 children in NSG, launch

of the 2015 Netball World Cup, frameworks that protect and maintain the integrity of netball as well as the health and wellbeing of netball’s athletes. Signifi cant levels of funding was secured from both Gillard/Rudd and Abbott governments along with bipartisan confi dence in netball’s ability to empower women and girls, and contribute to communities.

There is a real sense of excitement about the World Cup. The organisation is accountable to deliver not only strong commercial outcomes but signifi cant legacy for the netball community. The most important time is not the ten days of the event but the planning beforehand to create the capacity to capture interest in netball well after the world goes home. We will be ready.

We thank our many partners including the Australian Sports Commission and the Australian Institute of Sport and have acknowledged them later in this report.

The Board was delighted with the election of former Australian Captain Kathryn Harby-Williams and the appointment of Nareen Young.

Thank you to the Netball Australia Directors for their leadership, the Netball Australia staff members who mostly get up every morning and love to come to work and our Member Organisation Boards and Management teams. We are adding value to each other. Let’s take some time to celebrate what we have achieved together and thank our lucky stars for being so fortunate to be part of this netball tribe.

The Board acknowledges the following 2013 award winners: Noeleen DixPresident

Kate PalmerChief Executive

Liz Ellis DiamondRenae Hallinan

Coles International Player of the YearRenae Hallinan

Australian ANZ Championship Player of the YearErin Bell

New Idea Australia’s Favourite DiamondLaura Geitz

Australian Sports Commission Coach of the YearJane Woodlands-Thompson

Umpire of the YearSharon Kelly

Australian 21/U Player of the YearPaige Hadley

Tanya Denver Media AwardDamien Stannard, Courier Mail


1. DIRECTORS

GOVERNANCE

Noeleen Dix PresidentAppointed 29 April 2006, Noeleen is the General Manager of Masters Swimming Australia. She has a wealth of experience that includes roles as Manager of the 1991 World Netball Championships in Sydney, and Program Manager – Competitions for the 2006 Melbourne Commonwealth Games. In 2006, Noeleen was elected as the inaugural Chair of the TTNL Board. She is currently Treasurer of the Asian Netball Federation and has been Australia’s delegate to INF since 2006.

Sue Taylor AM DirectorAppointed 28 September 1995, Sue Taylor is a former President and Chair of the Netball Australia Board and current Vice-President of the INF. A former Director of the Commonwealth Games Federation and Australia’s delegate to INF from 1989 to 2007, Sue has an extensive background in sport law and administration, and holds an MA (International Sports Law) from Anglia University (UK).

Pamela Smith JP Director Appointed 29 April 2006, Pam Smith is Chair of the Netball Australia Audit and Risk Committee, and Chair of the Trans-Tasman Netball League Pty Ltd. Internationally, Pam was Vice-President of the INF from 2003-2005 and is also a former Director of the Commonwealth Games Association and the Australian Commonwealth Games Foundation. She held the position of National Executive Director at Netball Australia from 1990-2003, holds a Masters in Political Science and is a Justice of the Peace.

Jan Sutherland JP GAICD Director, DirectorAppointed 16 September 2006, Jan is the CEO of Sport SA and a respected identity in South Australian sport. Her extensive networks across the sports industry, government, corporate and community sectors have been a signifi cant asset to the NA Board across several appointments including a previous stint as Director from 2000-2004. She has held numerous directorships and advisory roles in the Sport, Training and Volunteering sectors.

Paolina Hunt DirectorAppointed 1 June 2012, Paolina brings the combination of a law degree and extensive business background to the NA Board. Most recently she worked as a corporate litigation solicitor and she’s also consulted on various process re-engineering and HR related projects. A former AIS scholarship holder, Paolina grew up in Sydney, has spent time in Canberra, Perth, Melbourne, and Adelaide, and was involved in netball at some level in each of those states; either as a player, coach, umpire and/or administrator. She holds a Bachelor of Laws with Honours, and a Master of Business Administration – Advanced (MBA).

Kathryn Harby-Williams DirectorAppointed 27 April 2013, Kathryn Harby-Williams played 94 Tests for Australia from 1990-2003 and captained her country for four seasons. She was part of Australia’s triumphant 1995 and 1999 World Championship sides and won gold medals at the 1998 and 2002 Commonwealth Games. Kathryn spent several years living and working in radio and television in New Zealand before returning to Australia, where she currently works as a member of the FOX SPORTS commentary team.

Nareen Young Director Appointed 20 July 2013, Nareen Young is the CEO of Diversity Council Australia, a not-for-profi t workplace diversity advisor to over 220 businesses in Australia. In 2008 then Deputy Prime Minister Julia Gillard appointed Nareen Chair of the National Work/Life Balance Awards Judging and Accreditation Panel. In 2012 she was named by the Financial Review and Westpac Group as one of Australia’s 100 Women of Infl uence and received the top honour in the diversity category. Since 2007 she has been included in both the `Who’s Who of Australian Business’ and `Who’s Who of Australian Women’.

Kevin Roberts DirectorAppointed 1 June 2012 and ceasing his directorship 27 April 2013, Kevin brought outstanding fi nancial skills, commercial acumen and leadership competencies to the NA Board. His previous roles include Senior Vice-President with the Adidas Group globally, and CEO and Managing Director of the Colorado Group, where he worked with receivers to secure a viable future for the group under the new entity Fusion Retail Brands. Kevin is also a Director of Cricket Australia.

Marina Go DirectorAppointed 27 April 2007 and ceasing her directorship on 27 April 2013, Marina is publisher of Private Media, an independent digital media company that publishes key brands such as Crikey, Smart Company and Women’s Agenda. She has a BA (Mass Communications) from Macquarie University and an MBA (Executive) from the Australian Graduate School of Management.

Wilma Shakespear DirectorElected 9 April 2011 and ceasing her directorship on 28 February 2013, Wilma is the founding Director of the Queensland Academy of Sport in Australia and the English Institute of Sport in the UK. She represented Australia as a player and coach, where she can claim three World Championship titles. Wilma was inducted into the Australian Netball Hall of Fame in 2010 in recognition of her contribution to the game in the High Performance area.


2. COMPANY SECRETARYMs Kate Palmer was appointed as Netball Australia Ltd Company Secretary in April 2011.

Ms Kate Palmer was appointed as Netball Events Pty Ltd Company Secretary in September 2012.

3. DIRECTORS’ MEETINGS

4. CORPORATE GOVERNANCE

Governance Principles

Netball Australia is committed to high standards of corporate governance. It meets the requirements under the Corporations Act 2001 and the Australian Accounting Standards, and applies the Australian Sports Commission mandatory and non-mandatory principles wherever practicable. At present Netball Australia complies with all the mandatory Australian Sports Commission Governance principles with the following exceptions:

Chair is elected by the Board - Although the Netball Australia Chair is elected by the Board, the members elect the President. The appointment of two leadership roles within the Board is not supported by the Australian Sports Commission. The roles are clearly differentiated with the Chair being responsible for the Board’s administrative processes and the President taking all other leadership responsibilities. Both roles have been clearly defi ned in the Netball Australia Governance Principles Policy.

Gender balance on boards (Target of 40% by 2015) – The Australian Sports Commission rated Netball Australia low in this area because the organisation has 100% representation by females. This is despite complying with the stated principle of at least 40% female representation. Netball Australia has recommended to the Australian Sports Commission that the principle is changed if the organisation is rated on this principle. Note: Netball Australia does support the principle of gender diversity on Boards but believes that females continue to be severely under-represented at the leadership level of sport.

Disclosure of compensation for top executives – This has not previously been included in the Netball Australia Annual Report and has been addressed as part of the 2014 Annual Report.

At present Netball Australia complies with all the non-mandatory Australian Sports Commission Governance principles with the following exceptions:

Board approve, monitor and be accountable for the fi nancial and non-fi nancial performance of the organisation, including setting fees – The Member Organisations (State Bodies) currently approve the fees. This principle will be discussed with the Member Organisations in 2014.

Despite the fact that Netball Australia complies with Principle 1.8 in regard to Director Independence, the Australian Sports Commission rated Netball Australia lower in this area and reported that Directors must not be an employee of Netball Australia or a State member organisation board. The Netball

Australia Board confi rms that none of the Directors are employees of Netball Australia or a State member organisation board and have not been since the organisation updated the Constitution in 2005.

The Australian Sports Commission rated Netball Australia lower in the area of reporting on achievement of the strategic plan. In response to this rating the Netball Australia Board has agreed to ensure there is more clarity around reporting. The 2013 Annual Report refl ects a new format to address this principle more effectively.

The ASC rated NA lower in the area of the Board reporting in the Annual Report against governance performance, specifi cally where they depart from good governance practices and why. The 2013 Annual Report addresses this principle. Netball Australia participated in the Australian Sports Commission ‘Director Performance Evaluation’ during 2013. This was conducted by representatives from the Australian Sports Commission Innovation and Best Practice Unit.

The Board has developed an action plan to address director training and development, performance review (both Board and individual Director) and review of performance of Board sub-committees,

The Board has addressed actions around a Board succession plan, a CEO and senior management succession plan, Board only time (scheduled twice annually or as otherwise agreed) and a culture of self-improvement (discussed on a regular basis at meetings).

Other EntitiesThe Netball Australia Board is responsible for the governance of the 2015 Netball World Cup and has established a separate Company, Netball Events Pty Ltd as the legal framework for this entity. The 2015 Netball World Cup Chief Executive reports directly to the Netball Australia Board.

The Board appoints the Chief Executive, an Independent Director and one Director from the current Netball Australia Board to the Trans-Tasman Netball League Ltd Board which is a Company registered in New Zealand. This Board is responsible for the governance of the ANZ Championship and is supported by a Constitution and a Shareholder Agreement.

Foundations for management and oversightThe Board is accountable to Netball Australia and its Member Organisations for the pursuit of its purpose and the performance of the Company.

The role of the Board and the general principles upon which the Company governs its operations are set out in the Governance Principles Policy. The Board is responsible for

*Independent appointed by the Board to the Audit and Risk Committee: July 1, 2012 Attended / Eligible to attend

The number of Directors meetings and number of

meetings attended by each of the Directors of the Company during the

fi nancial year

The number of Audit & Finance Committee meetings

and number of meetings attended by members of

the committee during the fi nancial year

The number of Nomination & Remuneration Committee

meetings and number of meetings attended by

members of the committee during the fi nancial year

Noeleen Dix 7 / 7 - 3 / 3

Jan Sutherland 7 / 7 4 / 4 2 / 2

Pamela Smith 7 / 7 4 / 4 -

Susan Taylor AM 7 / 7 - -

Kathryn Harby-Williams 4 / 4 - -

Nareen Young 2 / 2 - -

Paolina Hunt 7 / 7 2 / 2 2 / 2

Marina Go 2 / 3 0 / 2 1 / 1

Kevin Roberts 3 / 3 - -

Wilma Shakespear AM 1 / 1 - 1 / 1

Clive Driscoll* - 3 / 4 -


establishing the strategic direction, reviewing and monitoring the performance of the Company, the effectiveness and effi ciency of management and overseeing the compliance of the Company with relevant legislation and regulations. Netball Australia is committed to working closely with the Member Organisations in order to achieve national priorities that grow the sport of netball.

The Board has approved a range of policies, including IT Governance, to provide direction to the management.A schedule of delegated authority from the Board sets out staff decision making responsibilities and fi nancial thresholds for appropriate levels throughout the Company.

The Board delegates responsibility to the Netball Australia Board sub-committees to oversee particular aspects of the Company’s operations and administration in the area of fi nance, audit, risk, integrity, Board nominations and executive remuneration. Each Committee operates under approved terms of reference that are regularly reviewed and updated by the Netball Australia Board.

Board structureAs at 31 December 2013 the Board consists of fi ve Directors, plus the President, who were elected by the Member Organisations and one Appointed Director who was appointed by the Board. The Board elects a Chair from the current Directors annually.

The President and Chairman roles are clearly outlined in the Governance Principles Policy.

The Company inducts all Directors to ensure that new Board members are fully informed about the specifi c details, characteristics and culture of Netball Australia.

Ethical and responsible decision makingThe Netball Australia Code of Conduct, Integrity in Netball Framework and Rules and Member Protection Policy applies to the Board, management and staff. These codes and policies outline standards necessary to maintain confi dence in the organisation’s integrity.

The Integrity Framework strikes an appropriate balance between rules based and values based approaches that will prevent serious integrity violations on the one hand, and promote integrity through stimulating understanding, commitment and capacity for ethical decision making on the other.

Netball Australia has adopted the Australian Institute of Sport Sports Science and Sports Medicine Best Practice Principles.Directors are required to apply their independent judgement to Board decisions, to question and seek information or raise any

issue of concern to them in order to fully explore all aspects of the major issues facing the organisation. In accordance with the Governance Principles Policy the Directors are required to keep Board discussions confi dential and support all decisions of the Board.

Integrity in financial reportingThe Netball Australia Audit and Risk Committee is responsible for assisting the Board to fulfi l their corporate governance responsibilities in regard to oversight of the:

Strategic Risk Management plan and risk treatment plans.

Adequacy of the National Insurance Program.

Reliability of the fi nancial statements.

Effectiveness of the external audit process.

Currency of Netball Australia’s policy framework.

Managing Risk The Board is responsible for oversight of high level enterprise risk and is assisted by the Audit & Finance Committee in this role.

The Strategic Risk Register and Risk Treatment plans are reviewed and updated annually by the Board.

Engagement with StakeholdersNetball Australia has many stakeholders including the eight State and Territory Member Organisations, the Australian Sports Commission, Australian Institute of Sport, National Institute Network, Australian Commonwealth Games Association, Governments at the local, State and Federal levels, Corporates, Netball New Zealand, individual members, volunteers and suppliers. The organisation adopts a consultative approach in dealing with its stakeholders. Netball Australia conducts research, evaluates programs and reports on achievement of contracted terms. The organisation ensures that the government at all levels, including the Australian Sports Commission, are aware of and understands main areas of concern and achievements.

RemunerationThe Nomination and Remuneration Committee is responsible for determining the remuneration of the CEO. The CEO is responsible, within the organisations agreed salary bands, of determining the remuneration of employees.

The Directors fees are determined by the Member Organisations and reimbursement is made to Directors for reasonable expenses directly related to Board activities including travel, accommodation and meals.

5. FINANCIAL REVIEW

The Year End Result

KPMG have completed an audit for the year ended 31 December 2013 and provided an unqualifi ed opinion on the Financial Report 2014.

Audit Sign off

A surplus of $5,936,515 against a budget for 2013 of a surplus of $260,867.

This surplus is as a result of a one off recognition of funding for the Home for Netball of $4,500,000 which means the surplus after deducting this funding for 2013, is $1,436,515.

Overall Result

Financial Highlights

The total paid to executives for the period 01/01/13 to 31/12/13 was $1,006,547 + $72,384 super.

Executive Remuneration

Revenue

Net Funds as at December:

Expenses

2013 $19,642,216

2011 $11,407,982

2012 $11,664,898

2010 $6,992,505

2010 $6,981,284

2011 $11,019,962

2012 $11,045,418

2013 $13,705,703

2010 $3,042,718

2011 $3,430,738

2012 $4,050,218

2013 $9,986,731


CORPORATE STRUCTUREAND MANAGEMENTNetball Australia is structured to ensure there is alignment between the organisation’s vision, mission, values and priorities with human resources. Netball Australia’s Workforce Development Plan enables the sport to attract, develop and retain a skilled workforce that has the necessary skills and knowledge to achieve strategic plans.

In 2013 Netball Australia focused our people development in the areas of cross cultural and indigenous awareness and organisation values. In addition the organisation’s new offi ce was designed to create a more collaborative and productive work environment.

EXECUTIVE OFFICEChief Executive Officer Kate Palmer

Head of Government Strategy and Social Innovation Nadine Cohen

Executive Officer Hannah Sidebottom

FINANCE AND CORPORATE SERVICESHead of Finance and Corporate Services Sally Judd

Finance Manager Adrienne Kirby

IT Manager Nicholas Goodman

Human Resource and IT Manager Sara Williams

Office Manager Scilla Dinnison

SPORT DEVELOPMENTHead of Sport Development Anne-Marie Phippard

Participation Manager Chris Dobson

Coach and Workforce Development Manager Damian Hecker

Umpire Development Manager Lainie Houston

Community Engagement Manager Julia Symons

International Development Manager Olivia Philpott

Sport Development Coordinator Rochelle Ellmers

Umpire Development Coordinator Claire Bensemann

HIGH PERFORMANCEHead of High Performance Carol Byers

National Coach Lisa Alexander

High Performance Operations Manager Julie Richardson

Athlete Identification and Development ManagerStacey West

High Performance Logistics Manager Amy Petropoulos

COMMERCIALHead of Commercial Matthew Roberts

Account Manager Jane Orlando

Licensing Manager Leigh Mawby

International Event Manager Lindy Murphy

Event Manager Amie Quirk

Manager Commercial Products Kate Patterson

Account Coordinator Melanie Brothers

BROADCASTHead of Broadcast Michael Rowe

MARKETING AND COMMUNICATIONSHead of Marketing and Communications Karen Phelan

Marketing Manager Atosha McCaw

Media Manager Chris Gottaas

Production and Design Coordinator Brad van Delft

Media Officer Brad Green

Media Assistant Ben Carbonaro

NETBALL WORLD CUP 2015Chief Executive Officer Marne Fechner

General Manager Venue Adam Barnes

ANZ CHAMPIONSHIP General Manager ANZ Championship Andy Crook

Finance Manager (NZ) Mark Bailey

Account Manager Lucinda Burgess

Digital Communications Manager Gen Simmons

Assistant to the General Manager Anna Oliver

Business Administration (NZ) Anna Mardon


MEMBER ORGANISATIONSThe relationship between Netball Australia and each of the Member Organisations continues to strengthen. The relationship exists at three levels – governance, senior management and operationally. A range of opportunities including Strategic Forums, the National Conference, CEO and operational personnel meetings allow netball to review progress against plans, discuss issues of strategic importance and agree on a way forward.

The Member Organisations are closely involved in determining the strategic priorities for netball nationally and therefore there is a signifi cant amount of strategic alignment of all plans.

The proof of the strength of these partnerships is illustrated in a range of ways including the National Commercial Framework, development and implementation of MyNetball, NetSetGO, One Netball, the Umpire Development Review, the Membership Review, Integrity Framework, Government Engagement strategies, National Insurance program, ANZ Championship and the High Performance plan.

ACT NETBALL ASSOCIATIONPresident: Sue Scanlan Delegates: Kim Clark, Gary Pascoe, Sue ScanlanCEO: Adam HornerNorthbourne Ave, Dickson ACT 2602PO Box 423, Dickson, ACT 2602Ph: 02 6241 4088www.act.netball.com.au

NETBALL NEW SOUTH WALESPresident: Wendy Archer Delegates: Wendy Archer, Janet BothwellCEO: Carolyn CampbellAnne Clark Netball Centre, Church Street, Lidcombe NSW 2141PO Box 396, Lidcombe NSW 2141Ph: 02 9951 5000www.netballnsw.com

NETBALL NTPresident: Helen Smith Delegates: Helen Smith, David YeamanCEO: Robert HonanAbala Road Marrara NT 0812PO Box 2391, Parap NT 0804Ph: 08 9451733nt.netball.com.au

NETBALL QUEENSLANDPresident: Jan MaggacisDelegates: Annette Smith, Jan Maggacis,Lynnette McLaughlinCEO: Anna Carroll208-210 Beaudesert Rd, Moorooka QLD 4105PO Box 50, Moorooka QLD 4105Ph: 07 3848 6330www.netballq.org.au

NETBALL VICTORIAPresident: Jenny SanchezDelegates: Richelle McKenzie, Jenny SanchezCEO: Michelle Plane487 King St, Melbourne, VIC 3050PO Box 60, Nth Melbourne VIC 3051Ph: 03 9321 2222www.netballvic.com.au

NETBALL WA President: Robert ShawDelegates: Fran Haintz, Deane Pieters, Jacqui JashariCEO: Simon Taylor565 Hay Street, Subiaco WA 6008Ph: 08 9380 3700www.netballwa.com.au

NETBALL SOUTH AUSTRALIAPresident: Graeme GilbertDelegates: Graeme Gilbert, Lynda MatthewsCEO: Ben Scales155 Railway Tce, Mile End, SA 5031PO Box 2082, Hilton Plaza SA 5033Ph: 08 8238 0500www.netballsa.asn.au

NETBALL TASMANIAPresident: Liz BanksDelegates: Marjory Kerslake, Jenny GaleCEO: Julia PhillipsNorth Hobart Oval, Argyle Street North Hobart, TAS 7002P.O Box 177, North Hobart TAS 7002Ph: 03 6230 1870tas.netball.com.au


1. VIBRANT COMMUNITY SPORT1.1 Growing and Sustaining ParticipationNetball is an inclusive sport

Netball in Australia inclusion audit completed.

‘One Netball’ national participation framework developed.

Pilot programs for culturally and linguistically diverse communities conducted.

Netball in Australia has commenced the journey towards adopting practices that are welcoming and inclusive to address Australia’s increasing diversity.

ANZ NetSetGO is the single authorised national introductory program for netball

KPI Full Program: 30,000 Result: 26,488KPI Inclusion: 11,000 Result: 11,144KPI Other: 34,000 Result: 49,936Total 75,000 87,568 All States and Territories implemented ANZ NetSetGO and continue to grow the footprint both within the netball and wider community.

Netball has a strong presence in schools

KPI Teacher Ambassador: 650 Result: 871

NetSetGo is conducted as part of the Active After Schools Program.

The Coles Netball Schools program was launched in September 2013 with the main focus to engage with teachers by providing a range of resources including an interactive whiteboard curriculum product.

Netball provides a range of contemporary, consumable and convenient participation products

Membership

KPI Senior: 117,771 Result: 117,803KPI Junior: 159,999 Result: 157,432Modified: 65,331 Result: 75,284Total: 343,101 350,519

The fi rst phase of a project to review the national membership structure was completed by Ernst & Young which formed the basis of a recommended fee structure for decision in early 2014.

A facilities blueprint that enables participation growth and provides a quality netball experience for all participants

A preliminary report was prepared outlining the status of current strategies around State based facility planning and development. The report formed the basis for a projectscope for the development of a facility blueprint.

1.2 Sport for DevelopmentThriving international netball organisations that empower women and girls

The Pacifi c Sport Partnership funding of $1.4m from the Department of Foreign Affairs and Trade was renewed for a further three years. The focus of the program is to build capacity, increase participation and achieve sport for development outcomes for national netball federations in the Pacifi c.

Netball Australia provides secretariat support for the Asian Region through the work of the Treasurer and International Netball Federation Director.

The Asian Region Coach and Umpire Development frameworks have been established but will not be operationalised until the implementation of the Netball World Cup 2015 legacy program.

Through support of the Australia-Malaysia Insititute, Netball Australia continues to work with the Malaysian Netball Association to deliver NetSetGO across the country.

In partnership with the Australian Sports Commission and NAZ Foundation Netball Australi provides technical supportto the GOAL Program in India which develops life skills for girls through netball.

1.3 Volunteer Workforce Development A capable and well supported workforce

KPI Coach Accreditation: 3,500 Result: 4,245KPI Umpire Accreditation: 1,300 Result: 1,408KPI Bench Official Accreditation: 30 Result: 96

The National Performance Management Framework was implemented across all Member Organisations.

The High Performance Umpire Framework was developed including an umpire performance management system, umpire coach development and talent squads.

Implementation of the recommendations from the Umpire Development Review completed in 2012 commenced. The focus in stage 1 has been on High Performance.

A review of coach development commenced in 2013 with recommendations prepared for review in 2014.

Netball Australia has partnered with the Australian Sports Commission to utilise its e-learning platform in preparation for the fi nalisation of the introductory accreditation courses for coaches, umpires, bench offi cials and volunteers. The development of these courses was delayed pending the results of the coach and umpire development reviews.

STRATEGIC PLAN REPORT

2. NETBALL IS AN AUSTRALIAN SUCCESS STORY2.1 Commercial GrowthAn expanding number of corporate partnerships that strengthen the netball brand

A partnership was secured with Coles to deliver the Coles Netball Schools program and the 2013 International Test Series.

A partnership was secured with Australia Post to deliver components of the ‘One Netball’ strategy.

The partnership with ANZ was extended to include NetSetGO.

YMCA has partnered with netball to deliver NetSetGO as part of its out of school hours programs.

Virgin Australia has delivered signifi cant savings to netball through its partner program.

The national footprint of these partnerships are signifi cant and deliver opportunities for netball to connect with households around the country.

A strong product portfolio that delivers commercial outcomes

The NetSetGO commercial structure has been broadened to facilitate an increased number of partners including a localwindow for Member Organisations.

Under the shared services model Netball Australia maximizes the opportunities presented by the ANZ Championship to allow for the aggregation of assets across the sport.

NetFest has exceeded all targets in terms of participants andfi nancial return. A new commercial framework allows for greater number of corporate partners.

A profi table licensing program

The online Netball Shop was launched resulting in a 300% increase in merchandise sales.

Three new licensees were contracted.

A new apparel partner (BLK), with a national retail footprint, was appointed (2015-2018).

A partnership with Mattel delivered the fi rst ever netball Barbie through national retail outlets.

A licensing art pack was developed and implemented across all ANZ Championship merchandise.

International Test merchandise generated $4.04 per person.

A National Sponsorship framework

Three new corporates partners were secured under the governance of the National Sponsorship framework which delivered increased revenue and promotion nationally.

2.2 Iconic Events2015 Netball World Cup and the Constellation Cup have iconic event status

A Netball World Cup 2015 Chief Executive was appointed and strategic plans approved by Netball Australia and the International Netball Federation.

The Netball World Cup 2015 brand identity was launched.

A new Netball World Cup 2015 competition structure, which focuses on delivery of more closely contested games, waslaunched.

The fi rst ever Diamonds v Silver Ferns Test match was contested in Canberra. A live site outside the main venue catered to fans who were unable to attend the sell-out event.

A festival of netball was held on the Gold Coast with NetFest,Diamonds v Malawi Test match and the Australian Netball Awards all delivered over one weekend.

2.3 BrandOne brand for netball

Netball New South Wales has agreed to move to the national brand as part of the move into the $35million Netball Central.

A strong brand identity that engages fans, sponsors and players

A website project to create a unifi ed new look and feel for Netball Australia and Member Organisation in the online environment across the sport was completed.

The MyNetball Portal was developed to provide the sport with additional capacity to share and commercialise data.

New content including interviews, profi les, special features and stories to coincide with events was produced.

A ‘green room’ was established in Netball HQ to provide the environment and equipment for more sophisticated multi-media production.

Ambassadors that inspire Australians

Athletes were appointed as ambassadors for Coles, Australian National Preventative Health Agency, ANZ, NetFest and the Anti-Racism campaign.

A digital campaign, highlighting the values and skills of theDiamonds was developed and launched to increase interaction and engagement between fans and the Australian Netball Diamonds.


2.3 History and CultureTreasure netball’s icons

The 1963 and 1983 World Champion Australian Netball Teams were honored during the International Test Series.

Preserve and protect netball’s heritage

The Netball Australia video library has been digitised including all the Diamonds v New Zealand Test matches and all the World Netball Championship games.

A dedicated archive storage space was established at Netball HQ.

A historical display was established in the foyer of Netball HQ.

Work commenced on the update of the National Sport Museum netball display and an agreement reached to ensure that regular donations of signifi cant items are made.

Celebrate champions

The Annual Australian Netball Awards were celebrated in Queensland.

Netball Australia successfully nominated Chris Burton and Jill McIntosh for International Netball Federation Service Awards.

2.4 Media and Communications

Strong media relationships

The media plan outlines aligned and coordinated strategies that resulted in key media contacts and relationships across all State and Territories.

The Netball Australia media team was expanded to includea Media and Communications Manager, Media Offi cer and a Communications Manager. The team has established effective relationships with mainstream and online media channels in all State and Territories.

There are fi ve dedicated netball reporters across Australia.

Strategic expansion of media coverage

For the fi rst time Netball Australia was responsible for the production of ANZ Championship and International Test Series which provided an opportunity to use broadcast to expand the reach of the media coverage of netball.

Netball Australia appointed a Head of Broadcast for the fi rst time.

Fox Sport and SBS2 were appointed as netball broadcastpartners providing every game of the ANZ Championship and International Test series live.

Access was provided to mainstream media organisations to conduct new initiatives, such as live blogging during ANZ Championship and International Test matches.

Digital media expands our reach

Video library content is used to attract audiences and has increased netball’s reach through digital platforms.

Facebook Twitter Instagram Video

Netball Australia

1,753 (^66%)

21,652 (^36%)

2,397 (^247%)

458,861 views

Diamonds 64,593 (^105%)

12,497 (^27%)

4,762 (^359%) -

NetSetGO 858 (^158%) - - -

ANZ Championship 45,249 11,875 3,205

117,534 views

3. WORLD NUMBER ONE3.1 National ProgramA world class system that prepares athletes to win milestone events

Australia’s Winning Edge stimulated a full review and update of the Netball Australia High Performance Plan. The Plan provides for an integrated and aligned system that is designed to ensure that the high performance pathway creates sustained international success.

Performance Results:

Constellation Cup winnerNetball World Youth Cup silver medalFast5 Netball World Series silver medal

Partnership agreements between Netball Australia, Member Organisations and State Institutes of Sport to deliver daily training environments to nationally identifi ed athletes were re-negotiated.

Diamonds and ANZ Championship programs were integrated.

A Diamonds athlete preparation camp was introduced.

A clear focus for the unique Fast5 high performance requirements was established.

Individual Athlete Case Management

A National Wellbeing Framework was developed which covers processes and policies, curriculum, research, wellbeing monitoring and endorsed referral network.

Individualised Athlete Performance Plans against national benchmarks have been prepared for Diamonds and 21/U athletes.

The Diamonds squad and ANZ Championship athletes are monitored daily by National Team support staff.Science and Sports Medicine personnel.

3.2 High Performance CoachingA pool of world class high performance coaches working in the Australian system

Individual Coach Development plans were designed, implemented and monitored for seven Coach Excellence program participants.

The Targeted Coach program was introduced to provide a range of opportunities to fi ve coaches within the national pathway.

Four coaches participated in the AIS Performance Coach program.

3.3 Athlete Identification and DevelopmentThe next generation of athletes are identifi ed and developed

Protocols for observation and assessment for selection to all national squads have been developed and implemented.

Work has commenced on the development of an online talent scout and selector resource.


4. INTELLIGENT EVOLUTION4.1 Working in a Federated StructureLeadership that fosters a unifi ed, collaborative and aligned sport

Netball Australia facilitates two Strategic Forumsinvolving State and Territory Delegates, a National Conference involving all senior National and State based staff members and meetings for State and Territory Chief Executives and operational staff members.

National reviews were led by Netball Australia in Membership and Coach Development.

Netball Australia provides leadership and national frameworks for high performance, technology, insurance, coach, umpire and bench offi cials’ accreditation programs, NetSetGO, School Ambassador program, One Netball, ANZ Championship, National Netball Championships and the Australian Netball League.

One plan for netball

A national strategic planning process was completed (2014-2018) to extend the previous planning period and the strategic priorities to capture 2015.

All Member Organisations have aligned their strategic plans with the national plan.

4.2 The Business of NetballContemporary governance policies and practices

Netball Australia entered into Product Fee and Integrity Agreements with licenced betting providers to protect the ongoing integrity of netball’s competitions and events, including the ANZ Championship and upcoming 2015 Netball World Cup.

The Netball Australia Board approved the formation of a Netball Australia Integrity Unit, along with an Integrity in Netball Framework and associated Rules that address Illicit Drugs; Supplements and Other Substances; Medications; No Self-Injection; Anti-Doping Declaration; and Reporting Conduct that May Bring Netball into Disrepute.

The Member Protection Policy was reviewed to capture the changes to the Australian Sports Commission mandated principles.

Research to underpin evidence based decision making

Research was undertaken in a range of areas including ANZ Championship, Membership, Coach Development and Brand (One Netball and Umpire Development).

Technology systems further our business and build the capacity of our people

MyNetball was delivered as a fully functional member databaseand competition management system in September 2013.

Strong relationships with government, corporate and community leaders

In July 2013, additional support of $1.9million was provided by the former Rudd Government for the Home for Netball (total Rudd-Gillard government support of $4.5million).

The Abbott Coalition Government has committed $3millionto Netball Australia in the preparation, delivery and participation legacy of the Netball World Cup 2015 and $3million to assist Netball NSW complete Netball Central.

Financial effi ciencies and growth

A reserve policy ensuring fi nancial sustainability was approved by the Board (2013-2018).

Unqualifi ed external and Australian Sports Commission audits were achieved.

Net assets grew by $6million.

A sustainable positive culture to risk

A Strategic Risk Program, including detailed risk mitigation plans, was updated and approved by the Board.

The National risk insurance program was renewed for threeyears with an overall annual saving of $187,000.

4.3 Successful International SportAustralia’s infl uence builds a strong and well governed international sport

Netball Australia was recognised with a Best Practice Awardby the World Health Organisation for the ‘Let’s Play Netball – Tonga’ program.

The Netball Australia Board approved the appointment of the Chief Executive to the International Netball Federation toensure that Netball Australia can provide support and build the capacity of the sport internationally.

Netball Australia Director Sue Taylor continues her role as the International Vice President.

A vibrant and engaged Asian Region

Netball Australia actively participates in the Asian Region Executive through attendance at meetings and input into key decisions.

Netball Australia drafted, for approval by the Asian Netball Federation, the 2014-2015 Development Plan.

4.4 Social Responsibility Netball impacts on the social, political, economic, education and health status of women and girls

Netball made submissions to Parliamentary and broader sport sector consultations on the contribution of sport to Indigenous wellbeing and mentoring and the review of the National Sport and Active Recreation Policy Framework.

Netball in Australia won the National Drug and Alcohol Awards 2013: Excellence in Creating healthy Sporting Communities.

Netball provides views on contemporary social issues

Netball provided comment, and made submissions on, not-for-profi t sector reform, anti-doping, sports betting and anti-corruption, sports science, copyright and the digital economy and ticket scalping.

Vibrant relationships with community partners

Netball Australia supported a range of community initiatives including DonateLife, Enrol to Vote, Prevention of Violence against Women, Illicit Drugs in Sport and Binge Drinking.

Netball Australia has formed strategic relationships with a range of organisations including La Trobe University, Deakin University, VicSport, Griffi th University, Service Skills Australia and the Federation of Ethnic Communities’ Councils.

Sustainable environmental practices

Netball Australia completed a fi t out of a new offi ce in Johnston Street, Fitzroy with an emphasis on creating a light fi lled, energy effi cient environment.

A recycling program has been implemented.


MESSAGE FROM THE AUSTRALIAN SPORTS COMMISSIONThe Australian Sports Commission is committed to ensuring Australian athletes excel in the international sporting arena, and increasing Australians’ participation in sport.

These two clear objectives are mutually reinforcing – international success inspires Australians to participate in sport and greater participation helps nurture our future champions. Sport inspires individuals, unites communities and encourages active lifestyles.

In 2013-14, the Australian Government, through the ASC, is investing almost $120million in national sporting organisations for high performance programs and to promote grassroots participation in sport.

Our partner sports can expect a much sharper focus by the ASC in future on best practice governance and administration, intellectual property ownership, athlete management and support structures and general accountabilities by the sports. Importantly, the ASC is focused on promoting grassroots participation in sport throughout Australia and to continue a suite of successful national programs such as the Active After-school Communities program. Increased community sport participation has a profound long term dividend, and remains a vital objective of the ASC notwithstanding the challenges in high performance sport.

The ASC looks forward to working in collaboration with the sport sector to encourage more people into sport and to drive Australia’s continued sporting success.

John Wylie AMChair Board of The Australian Sports Commission

2013 Australia’s Winning Edge Assessment – Netball Australia On February 2013, Netball Australia presented our performance case to the ASC’s Australia’s Winning Edge Assessment Panel to consider the evidence on how Netball Australia could contribute to targets of Australia’s Winning Edge strategy.

The following is an excerpt from the report.

Netball can contribute to Australia’s Winning Edge targets for Commonwealth Games and World Championships. There is strong evidence that the athlete pathway and the National Pathway Framework aligns all partners to Netball Australia’s strategy. A national selection framework and talent scouting system are being developed in 2013.

The competition supports achieving Winning Edge targets. However there are some risks around leadership, coaching, daily training environment, and research and innovation. Barriers to success include a risk of identifying tall defenders, managing athlete load for 12 months a year, athlete eligibility, and contracting players. Risks also due to increasing strength (and resourcing of competitor nations); and around prioritisation of resources to competition rather than daily training environment or preparation for benchmark events – this could affect sustainability of success


PRINCIPAL PARTNER

SPONSORS

MEDIA PARTNERS

NETFEST

The outstanding support of our sponsors and partners builds the foundation that underpins the success of netball in Australia. We acknowledge and thank every one of them for their contribution.

2013 PARTNERS

MAJOR EVENT PARTNERS

HIGH PERFORMANCE PARTNERS

GOVERNMENT PARTNERS/PROJECTS/MESSAGES

Netball Australia191 Johnston Street, Fitzroy VIC 3065

PO 13285, Law Courts VIC 8010Ph (03) 8621 8600 Fax (03) 8621 8625

[email protected]

directors report 2013 - netball australia / netball australia annual report 2013 / 7 president and...

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