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Distribution ManagementDistribution Management

Project by

ATUL LAMANE

Roll No : 56

MMM 2008-11Welingkar Institute of

Management & Research

Name of Topic :

Transportation

Name of Company :

Hindustan Times

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Company Name : Hindustan Times Mumbai (HT Media Ltd.)

Business : Publication : Hindustan Times, Mint

Press Location :Airoli, Thane, Mumbai

Nature of Business : Printing & distribution of Newspapers across

Mumbai, Thane, New Mumbai

Nasik & Pune

Product : Hindustan Times (Mumbai)

Production Capacity : 50,000 to 70,000 per Hour

Transport Vehicle : Trough TATA 305 & TATA 407 Hired Vehicle

Distribution : Distribution of Newspaper in the night from press to

morning Newspaper distribution centers across

Mumbai, Thane Navi Mumbai

Details of ProjectDetails of Project

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Distribution ManagementDistribution Management

Longer the distance; first to

leave the press.

The newspaper has to be delivered at

morning distribution centers max 4.30 am

across Mumbai, Thane Navi Mumbai

Reason of using Tata 305 & 407 is Platform &

the press is constructed at the same height of

tempo for fast loading of Newspaper trough

loading vehicle

Newspaper printing starts 12.30 am therefore

actual time in hand is 4 Hrs to load, Unload &

distribute newspaper across Mumbai

All the vehicles are loaded same time while

printing

Every vehicle carries 25K - 30K Copies which covers 5 6 Morning distribution

centers

Every vehicle has its fixed journey plan & copies are arrange according to route as

per the supply no. of that centers which is mentioned at the time of the packaging

to save on time of unloading

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Current ScenarioCurrent Scenario

All the newspaper printing press e.g. TOI, DNA, HT, India Today

are located at Airoli ,Thane

The vehicles are hired mostly through local people due to Local

& outsider issue

The Hiring amount is pre decided as per the Distance (km) from press to desired

location vehicle will travel everyday on the particular route e.g the hiring charges for

route Airoli to Chuchgate, Colaba vehicle will charge more than another route Airolito Mulund, Bhandup

Driver charges & Toll are paid by the transporter. The cost loading & unloading

is paid by the company

Transporter paid on monthly basis. Part payment made by the company towards

diesel & toll charges as per mutual understanding in the mid of the month.

Monthly billing amount = No of days Operated (30/31) x Allotted Rate per day

Transporters is responsible to arrange alternate vehicle in case of break

down. If in case of breakdown is in between then nearby vehicle is routed to pick up

the load the transporter is liable to pay expense.

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Cost ParametersCost Parameters

Working for the Route R-1 Airoli to Morning centers[Kabadevi, CST, Colaba, Churchgate, Girgaon]

No of copies

46800 Copies

+ Supplements

Weight 5.5 Tones

Per day Charges Rs 1800

Toll - 2 way Rs 200

Per Day Total Rs 2000

Monthly Rs 60,000

- R-1 is the longest route other than Nasik & Pune

- There are another 17 Routes e.g. Airoli to Boriwali, Airoli to Mulund, Bhandup etc

- The Trial Run was Taken before deciding the Permanent Journey Plan

- Every route has its separate cost sheet ; Time to time the routes are altered or

extended as per the need [ Increase in Load, timely delivery issue ]

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RecommendationsRecommendations

Mahindra Maxx can be used instead of TATA 305 for lesser load

routes for more economical option

Local transporters & local workers are influence by local politics & unions

which results into unwanted conditions & lesser bargaining power

Company can introduce [Meru Cab Model]

- Invest to transport

- Support Local by giving chance to become the owner of the Vehicle- Same vehicle will employ on the press

- The payable amount will paid in parts; part towards loan & part to owner

This will help to get the local support more negotiation power with

transport owner

Most of the driver on vehicle do day - night duty; even if vehicle leaves

press early ; sometimes driver parks vehicle aside & sleep / any

breakdown / accident in between the journey, There is no track of vehicle

till its reaches on centre. Own vehicle will help to install tracking system to

ensure timely delivery

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Thank YouThank You