dominate search with video

38
Taking Your Commercials Online Dominating Search With Video

Upload: wsi

Post on 16-May-2015

1.086 views

Category:

Documents


1 download

DESCRIPTION

Thinking about exploiting Social Media (SMO), particularly video (YouTube etc) to dominate the search engines? Look at the latest research and ideas from WSI.

TRANSCRIPT

Page 1: Dominate Search with Video

Taking Your Commercials Online

Dominating Search With Video

Page 2: Dominate Search with Video
Page 3: Dominate Search with Video
Page 4: Dominate Search with Video

46% of organizations

consider Lack of Knowledge to be the

Most Significant Barrier to Social Media

Marketing Sherpa 2009

Page 5: Dominate Search with Video

• Total videos uploaded as of March 17th 2008: 78.3 Million

• Videos uploaded per day: over 150,000• Average Video Length: 2 minutes 46.17

seconds• Average Age of Uploader: 26.57

Page 6: Dominate Search with Video

• #4 Largest Site on the Internet

• Did you know: In August 2008, YouTube became the #2 search engines over Yahoo on Web (#1 is Google)

Page 7: Dominate Search with Video

77% of users coming to YouTube come

intending to watch 1 video but end up

watching several.

Page 8: Dominate Search with Video

17,957,980 Facebook Users in UK

Page 9: Dominate Search with Video

Protect Your Brand

Page 10: Dominate Search with Video

Youtube.com/Microsoft

Page 11: Dominate Search with Video

Youtube.com/Dell

Page 12: Dominate Search with Video

Youtube.com/Yahoo

Page 13: Dominate Search with Video

Youtube.com/McDonalds

Page 14: Dominate Search with Video
Page 15: Dominate Search with Video
Page 16: Dominate Search with Video

We Can Brand Your YouTube Channel

To Match Your Website!

Page 17: Dominate Search with Video

3600 Monthly Searches in

Google

Page 18: Dominate Search with Video

12,100 Monthly

Searches in Google

Page 19: Dominate Search with Video

Syndicate Your VideoYour Message

Page 20: Dominate Search with Video
Page 21: Dominate Search with Video
Page 22: Dominate Search with Video
Page 23: Dominate Search with Video
Page 24: Dominate Search with Video
Page 25: Dominate Search with Video
Page 26: Dominate Search with Video
Page 27: Dominate Search with Video
Page 28: Dominate Search with Video
Page 29: Dominate Search with Video
Page 30: Dominate Search with Video
Page 31: Dominate Search with Video
Page 32: Dominate Search with Video
Page 33: Dominate Search with Video
Page 34: Dominate Search with Video
Page 35: Dominate Search with Video
Page 36: Dominate Search with Video

Facebook Advertising

Page 37: Dominate Search with Video
Page 38: Dominate Search with Video