downline presentation guide

8/13/2019 Downline Presentation Guide

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IntroductionBefore you learn how to inform people about your network marketing business correctly, you would

need an ample of communication skills. Having summarized the experience of professional networkdistributors, I want to tell you how to conduct a conversation with the people who came to meet you for

the first time.Most people who only begin the business in MLM and even those who have worked there for a longtime are not able to carry on a conversation correctly, but whether that person will join your structureor not depends on this ability.

The First thing that is necessary to do before the beginning of the meeting, is to have the properly

condition yourself. You should relax and imagine that you can handle this

situation but do not underestimate and disregard your prospect. Be sincere

and give them the proper value to them so that they can also give it back to you. Never

prejudge and make assumption to the prospects ; dont qualify them based on looks.

Opening and first impression is most important rather that closing the sale to theprospect.

You suggest people to become your partner and to be engaged in this business together with you. Tell

me how often do you receive such opportunity? Be proud of the opportunity but dont be

boastful about it.Therefore someone, who comes to meet you would understand and anticipate it. With the help of this

business any person will be able to become financially independent if he believes in the company and itsproducts, works hard and achieves his purposes at hand.

Be polite and professional; dont get friendly to fast . Presentation must be

natural and non-threatening; forget being loud and flashy so that the prospect does not

feel pressured, irritated or anything. Discuss only what is necessary or

relevant to the prospect and focus on them. Highlighting all information would make

them bored or they can find loop holes in your presentation that can be used

against you. Spend more time on connecting, building rapport and uncovering

needs that closing the sale.


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So let us begin.

At a predetermined time a prospect meets with you.

By all means, you need to go and meet that person, and furthermore, shake hands with them. Behave ina manner as dictated by your position, you see, the person who comes to you right from the beginning istrying to determine what kind of person you are . Primarily, they will Buy you instead of what you offer. Qualifying your audience is when you define at the outsetexactly how you are going to spend your time together and what you want toaccomplish .

Be confident so should your body language and the tone of your voice ; it should be

loud and clear presenting with authority yet non-threatening to the prospect. Youshould speak slowly with proper pausing so that you could be understood easily.Now, as an example, I shall put forward a possible dialogue between you and your prospect.

You will be identified as the Distributor in the dialogue and the person with whom you have a

conversation will be the Prospect respectively.

Note: In the first conversation you should, try to discover your prospects goal s in

order to find out what he or she wants to achieve in this life. People know what they want; try to

learn these things and focus on them . Be bridge that will connect their dreams

to the reality with the help of the company you are in.

Distributor:-Hello, please have a seat.- Before we start our conversation, let me ask you some questions.- This could take a few minutes. I want to know you and share with you an opportunity that I have beenexperiencing right now.- What is your name?Prospect:

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Juan Dela Cruz (Example answer of the prospect).Distributor:- How old are you?Prospect:- 33 (Example answer of the prospect).Distributor:What is your previous place of work? / What have you been doing for a living?


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Note: Write keywords that can help you know about the prospect on a sheet

of paper. Dont make your prospect wait while your writing this information.

Prospect:- I have worked in a kindergarten for 10 years, but I did not experience satisfaction with the work and

wage was not to my liking. Now I work as a salesperson in a supermarket. In general, Life has notbeen fulfilling, I am always short of money and I am single. (Example answers of the prospect).

Note: Listen to him attentively . In time you will become a very good at determining his

needs and wants. During your conversation maintain eye to eye contact with your

prospect. Relax and if the moment presents itself, pay a compliment to this person and

smile , you will see these simple actions will help you win this persons trust in you.

Distributor:- Juan, Tell me what salary would you need in order to earn in a month to be financially independent?

Note: This question is very important! You certainly should find out and write down

this amount on your sheet of paper. To be used later in showing how to earn this

figure through your companys ways to earn and marketing plan. Analyze

everything the prospect says, take this in to account and then formulate

your presentation with this in mind for him.

Prospect:- To be financially independent ? Thats a very interesting question. At present that would be around20,000. (Example answers of the prospect).Distributor:- Juan, tell me what would you like to get from work?

Note: You should find out what is the most important benefit for this person and then

emphasize on it . It can be a good workplace, good teammates or the products. Write them downall these items on your sheet of paper.

Prospect:- I want there to be the following in my work:

1. A good Team2. Interaction with interesting people3. High Income4. Resalable products ( Example answer of the prospect).


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Distributor: - Juan, tell me, if time and money were not an issue today, what would you love to do and buy?

Note : Write this information to be used in presenting how he can achieve his

planned goals with the help of the company you re in. Can be associated with the

ways to earn and marketing plan in order to have more time and money to do

what he is passionate about . Even the most loyal of hearts and most creative

mind can be wasted if there are limited resources available .

Prospect:- I want to find my second half, have a big friendly family, have a big house near the sea and a

beautiful car; I want us to be able to afford to visit any place in the world and relax there; I want usto have big incomes.( Example answer of the prospect).

Distributor:- Our company can give you everything you have enumerated. Then you must read those

positive moments which were given by Juan step by step . Do the comments to each

moment. Emphasize the first things that he named. - You expected from you work the following (Enumerations).

If the first thing is good team , that means he prefers it first of all . So emphasize

it and tell her about your team for example.

As far as high salary is concerned, there is no restriction for it. Your salary will be worth the effortyou will make.

Juan has the following basic vital purposes :1. I want to find my second half and want us to have a big and happy family.2. I want us to have a big house near the sea, to have a nice car, to be able to afford to go to

and rest in any place in the world.3. I want us to have big incomes.

Start to analyse each point of his purposes in order to trigger her into thinking to join

your company. Tell her that working with your company , he can achieve them .

A very important point : Never promise easy money to the person . The person

coming to you should understand that by lying on the sofa , he will never become rich

and successful . Only working hard and smart will bring him wealth and success.


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- Juan do you understand , that all your previous life, beginning from your work in the kindergartenand finishing work as a seller in the supermarket, has not given you spiritual and materialsatisfaction. If you want to become quite a different person and to achieve what you want, youmust act in another way. You must be engaged in what completely changes your life. Do you realizethat if something does not work for you, stop doing it.

Prospect:- Yes, I quite understand and agree with you, but what can you offer me? (Example answers of the

prospect).

Distributor:- Juan, I work in a company (say your Companys name). The company is already (say your companies

age). The network marketing industry is the most perspective industry in the world. My professionis a distributor. It is most highly paid profession in the world. Here, we have no chiefs, all of us areequal. The company works with the products such as:

Note: Your purpose is to inform the people correctly . The most valuable thing

in our company is information and how we shall inform people . Our future Successdepends on it.

1. About the company

2. About the products of the company3. About creating business in the company .

- Certainly as well, as in any other business it is necessary to have a starting capital, but the starting

capital must not be as big as in traditi onal business. To enter our business one must have (Say whatthe sum must be in order to be a distributor.)

-This sum for opening a business isnt big, is it? (Name the products/ benefits that along

comes with what he paid for that may seem to be the prospects primary

concern and focus on it if there is. Dont mention all. )

Prospect:- NO (Example answer of the prospect).-

Note: The person usually answers this question No , it is not , as everybody realizes thatat present (Money/sum) is not much money to open a business . Also ask this follow

up questions like:1. Is it interesting to you?2. Is it necessary to you?3. What can you say about it?


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Question should not be asked together . Between these questions there should be an

interval . You should determine it yourself .

When the person answers your questions Yes it means that he already

psychologically agrees with you , and it is really interesting to him what you say .

For Example:Distributor:- The main thing in this business is a construction of the organization, a network of active consumers,

is it interesting to you?

Prospect:- Yes, Very much. (Example answers of the prospect).

Note: Now that he agrees with what you say you have the momentum , you should keephim close, learn to give him a good mood while presenting how can he achieve his

goals and financial independence with the information that you got during the

earlier parts of the conversation , (The amount he enumerated earlier; most importantbenefit of the job; basic vital purposes; how to achieve his goals using your companies ways to earn

and the marketing strategies. ) It is at most importance that you show this information to him. Draw

and show the person your arguments on a sheet of paper and keep asking questions about them.

Example: Average Circle Routine

(Fig 1.0)

Juan(Average

Employee)

What he hasbeen doing.His current

place of work.

His income andhow it is spent.

What he needsfor livingeveryday.

Business (Name of theCompany)

Introduce the

arrow of change

Different waysto earn

Marketingstrategies

Maximizing theopportunity

How to workhard and smart


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It is shown in fig 1.0 that being an average employee ( Ask if all the information you presentedis relevant to him? Juan will always go around in the circle and will never leave it. Ask him if he wouldaccept the offer his way out of this circle and creation his own business with the help of you and yourcompany? Would it be the key to finally be a financially independent person?

Distributor: (Dream Stealer routine). ;D

Some of us may have given up on our dreams. It may happen that once or maybe twice in our lives, wetried to dream but someone came and stole them right out of our hands and hearts. ( Ask if he isfamiliar to what you have to say?) Let me tell you a story. A teacher asked her class to draw their dream of what they wanted to be or

have when they grow up. One of the students, a five year old boy was so excited by this class exercise.He drew a picture of a big ranch with horses, cattle, flocks of sheep and other poultry and livestock.When he submitted the drawing to the teacher, she complimented her on how well the boy drew hispicture but quickly reminded him saying, You drew a very nice picture but I want you to make me a

more realistic drawing.Remember that your family cant afford such a ranch. Change the drawing or I will give you a failinggrade . (Ask him a question what does he feel about this situation, can he relate to the situation?)

The young boy went home sad and confused, he wanted to please his teacher but really he wanted tohave this dream when he grows up. He approached his father and asked Father, what I am supposed todo? His father replied It is up to you son, you can either keep you dreams or follow what people say toyou and steal it away. The Following day, the young boy excitedly submitted his picture. It was thesame picture. The teacher looked at him frustrated and said Are you testing my patience? I as ked youto change this drawing or else I would give you a failing grade. But the young boy just smiled and

replied, Its okay maam , you can give me a failing grade but I choose to keep my dreams . (Ask himwhat does can he conclude that was brought by the actions of the boy?)

Twenty years later the teacher was still a teacher. One day she and her class went upon a field trip to avast and successful ranch. Upon arriving there, the teacher heard a voice calling her out from a distance.Teacher , teacher d o you recognize me? A good looking man started to approach her. Teacher it isme, the boy who draw a picture of the ranch. Look these are the pigs, horses and sheep that I drew.Over the way there while walking with her former student, tears began to fl ow down the teacherscheeks. She turned to the young man and said Now I realized that ever since I started teaching, I havebeen stealing the dreams of my students, just like you. It is a good thing that you fought for yours . (Ask

him would he follow the boy, why or why not?)

Note: The morals of the story are to never allow people to say or determine who

you are and what should you dream about. The Teacher symbolizes the Society were are in and the

boy symbolizes you (prospect) . No matter what others say , think about you about

what you are doing in your life , it is up to you to determine your future and its


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outcomes for you are the master of your own self. We should never limit our beliefs

and leave our comfort zones so that we could develop ourselves to achieve what we wantand what we can. You can determine if the kind of personality of the prospect after knowing theanswers to question you provided.

Distributor:

- Ask them a nerve hitting questions . It will make them begin to think and make them

give their true decision. Maximum of two questions.1. Do you want to be a successfully and financially stable person?2. Would you receive pleasure if you were able to help those nearest and dearest to you achieve

and increase their standard of living?3. The company (Companys name) gives you an excellent change to realize all your yes and

suggest that you becoming a partner in the business. Would you like to accept this suggestion?4. What would be your actions now after knowing this information? How can I help you reach

your goal?5. Where does this information lead you to know that you have gain access to it?

Note: There will be more than one person in your business , be able to handle their

answers correctly, but basically the person may agree and starts to be engaged in

this business . Further you need to appoint the following meeting with your

prospect and sign a contract with him , in order to start work. If the person did not

make decision and doubts , make him one more appointment, invite him to the

production presentation of the company.

Final Notes and Rules:

1. You must never force your prospect.2. Organize the conversation which I have describe so that all of your words come from the

bottom of your heart and soul , talk emotionally, inspire your prospect with the desire to beengaged in this business together with you.

3. By no means should you be like a robot , and transform your conversation into a report.4. The most frequent mistakes of the distributors are that after the conversation they start to

discuss their problems, their lives, and children so on . Remember once and for all; you are aperson of business, and your time cost money. At your meeting you do the business offer to theperson and nothing else .

5. Be open for your prospect (Never cross your arms). Your hands should always be open as wellsas your eye s which should always look at the prospect , instead of the ceiling and the floor.


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6. Your image should always be dressed in a nice way people will respect you. Smile .Your image plays the biggest roles in the business. Rapport is established on the first 5 seconds of themeeting.

7. You certainly need to take your prospects phone number close the deal within 48 hours orless, it more difficult to establish contact if you exceed the given time . And also that you will be

able to invite him or her to various seminars, meeting of your structure and so on.8. Always feel like the king (Winner) in your conversation. Speak with Confidence, distinctly and

clearly.9. Never overload your prospect with the information at the first meeting; it is a mistake of many

distributors.10. If the person with whom you have appointment has not come, call him back without fail in the

evening it is absolutely necessary and say to him:

You had an appointment with me today, and you didnt come. Was there something thatstopped you from coming and would you like to rebook an appointment?

11. Practice in front of the mirror , because before you can sell it to others , you must sell it toyourself first . You must be able to believe in your company and your presentation.

Good Luck and best wishes :D

downline presentation guide

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