Download - 2013 ipsi social media and public works
![Page 1: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/1.jpg)
Social Mediaand
Public Works
![Page 2: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/2.jpg)
Dave Lawry, P.E.Chastain and Associates LLC
Pam Broviak, P.E.Illinois Dept. of Transportation
Introductions
SOCIAL MEDIA and PUBLIC WORKS
![Page 3: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/3.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What is Social Media?
![Page 4: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/4.jpg)
SOCIAL MEDIA and PUBLIC WORKS
How does your agency currently communicate public works
activities with your community?
![Page 5: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/5.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What do you think about the use of social media for public works?
![Page 6: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/6.jpg)
SOCIAL MEDIA and PUBLIC WORKS
Definitions of Social MediaWikipedia – “Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.”
Merriam Webster – “forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos).”
Urban Dictionary – “participatory online media that utilizes the group to write and direct content, rather than a read-only media. Allows for direct contact between participants.”
![Page 7: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/7.jpg)
BREAK(Tick Tock!)
SOCIAL MEDIA and PUBLIC WORKS
![Page 8: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/8.jpg)
Group Discussions
• Elgin Blizzard • Peru Traffic Problem
SOCIAL MEDIA and PUBLIC WORKS
![Page 9: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/9.jpg)
SOCIAL MEDIA and PUBLIC WORKS
BREAK(Tick Tock!)
![Page 10: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/10.jpg)
• Opportunities• Technologies• Social Media Tools• Organizational Use• Challenges• Self Assessment
SOCIAL MEDIA and PUBLIC WORKS
![Page 11: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/11.jpg)
Technology in our lives is increasing at an exponential rate
The importance of communication has increased
The rules have changed
SOCIAL MEDIA and PUBLIC WORKS
![Page 12: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/12.jpg)
Keys to good communication
SOCIAL MEDIA and PUBLIC WORKS
![Page 13: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/13.jpg)
Public Safety - Emergencies
SOCIAL MEDIA and PUBLIC WORKS
Messages
• traffic updates• road closures• Outages• Shelter• Hazards
• Grants• Support• emergency
updates/forecasts
![Page 14: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/14.jpg)
Public Safety -
Emergencies
SOCIAL MEDIA and PUBLIC WORKS
TwitterExample
![Page 15: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/15.jpg)
Public Services
SOCIAL MEDIA and PUBLIC WORKS
Messages
• Availability• Disruptions• Schedules• Cost• payment
information
• Improvements• guidelines
![Page 16: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/16.jpg)
Public Services
SOCIAL MEDIA and PUBLIC WORKS
Live Mapping Example
![Page 17: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/17.jpg)
Public Plans & Improvements
SOCIAL MEDIA and PUBLIC WORKS
Messages
• project description• purpose and need• Timeline• disruptions• general information• status updates
![Page 18: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/18.jpg)
Public Plans & Improvements
SOCIAL MEDIA and PUBLIC WORKS
BloggingExample
![Page 19: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/19.jpg)
Public Events
SOCIAL MEDIA and PUBLIC WORKS
Messages
• Description• schedule
![Page 20: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/20.jpg)
Public Events
SOCIAL MEDIA and PUBLIC WORKS
Flickr Example
![Page 21: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/21.jpg)
Education/Training
SOCIAL MEDIA and PUBLIC WORKS
Messages
• Policies• Procedures• Safety• civic duty and responsibility
![Page 22: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/22.jpg)
Education/Training
SOCIAL MEDIA and PUBLIC WORKS
http://youtu.be/jDh12w-jcfs
![Page 23: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/23.jpg)
Audience
SOCIAL MEDIA and PUBLIC WORKS
Platform
Timeline
![Page 24: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/24.jpg)
Challenges
• Education – who, how, where, and if
• Inconsistent use – Sporadic use of social media; sites not maintained or updated
• Responsiveness – Information is posted; no one responds to questions or comments
posted
SOCIAL MEDIA and PUBLIC WORKS
![Page 25: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/25.jpg)
Challenges• Competing messages – everyone is a
publisher
• Competing platforms – not found on every platform or in every online community
• Trust - no public trust of information
• Legal
SOCIAL MEDIA and PUBLIC WORKS
![Page 26: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/26.jpg)
Perspective & Understanding
SOCIAL MEDIA and PUBLIC WORKS
From the Sept. 27, 2013, post by: http://www.949thebull.com
![Page 27: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/27.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What is your organization doing right?
![Page 28: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/28.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What is your organization doing wrong?
![Page 29: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/29.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What are the challenges to use of social media in your
community?
![Page 30: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/30.jpg)
SOCIAL MEDIA and PUBLIC WORKS
What do you think about the use of social media for public works?
![Page 31: 2013 ipsi social media and public works](https://reader033.vdocument.in/reader033/viewer/2022052619/5554c212b4c90559398b4f00/html5/thumbnails/31.jpg)
Thank You! Questions?
Pam Broviak, PEPublic Works [email protected]: http://www.twitter.com/pbroviakLinkedIn: http://www.linkedin.com/in/pbroviakSlides at: http://www.slideshare.net/publicworksgroup
Dave Lawry, PEChastain & [email protected]://www.linkedin.com/pub/david-lawry/17/157/b20http://www.twitter.com/dlawry
SOCIAL MEDIA and PUBLIC WORKS