Download - Birmingham - Proposed Social Media Policy
Simon WhitehouseDigital Birmingham
Talis Platform Day
Wednesday 16th June
Birmingham – Social Media Working Party
Talis Platform Day
Wednesday 16th June
Birmingham – Social Media Working Party
• Representative group from across council
• Range of experience using web technologies in work
• Written the proposed Social Media Guidelines and Strategy
Social media is a shift
• from Web 1.0 to Web 2.0
• from broadcast to conversation
• from content provision to user generated content
• from consumption to participation
Talis Platform Day
Wednesday 16th June
Proposed Social Media Guidance
1. Monitoring, research and intelligence
2. Personal professional use
3. Corporate use
Monitoring, research and intelligence
• Not about creating content
• Reading, viewing and listening
Monitoring, research and intelligence
Talis Platform Day
Wednesday 16th June
Lotus Notes can be social media too
The Save Solihull Maternity Services group promoted a rally in Mell Square
Personal professional use
Create individual professional networks
Make it clear that you are acting in a personal capacity
Ask for and give advice
Talis Platform Day
Wednesday 16th June
Corporate use
Develop a strategy for engagement
Use corporate branding and logos
Monitor effectiveness
Inform, Involve, Consult?
Social Media Sessions
For Birmingham City Council officers
23rd July 2010
10 - 12 pm or 2 - 4 pm