Name : Sumit KapoorRoll No: B-43Batch: 2011-2013
•Turnover•Viewer’s
review•Critics
•Box Office Collection
•Successful Movie Mix
•Distribution•Screenplay•Marketing•Advertising
•Events
•Actors•Launch Timing
•Marketing•Distribution
•Sales•Advertising
•Viewers•Distributors•Multiplexes
Industry Matrices for bollywood
Budget(Pricing)
Key Product (Actors)
Distribution
Launch timing
Marketing Plan
Successful Film Mix
Box Office Collection
Viewer’s Review
Critics Review
Overseas collection
Parameters of Comparison Gangs of Wasseypur Dabangg
Budget(Pricing) Low High
Key Product (Actors) Mediocre (Manoj Bajpai) Star (Salman Khan)
Distribution Good Better
Launch timing Good Perfect
Marketing Plan Effective Effective, Efficient & Exhaustive
V/s
Parameters of Comparison Gangs of Wasseypur Dabangg
Successful Film Mix Kind Of (Particular Segment)
Yes
Box Office Collection 28 crores 215 crores
Viewer’s Review Violent (**) Family Drama (****)
Critics Review Social Message(****) Family(***)
Overseas collection 7.5 Crore 75 Crores
V/s