MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 1
DiscoverNet™
Content Marketing System
Converting from Advertising to Pay Per Lead
www.DiscoverNet.com
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 2
Marketing Changes
Pay for Ads or Sales Leads?
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 3
The Solution – Content Marketing
Solution Based Content
Discovery Promotion
Lead Generation
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 4
DiscoverNet Content Marketing
Solution Content- whitepapers- video- tutorials
Descriptive Media- summaries- social media- announcements
Media Channels- trade shows- magazines- associations
Download Registration- contact information- qualified people
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 5
Whitepaper Marketing Statistics
68%+ Companies Have Whitepapers
24%+ Companies Want Whitepapers
10-20 Registrations per Month $2k to $5k Development Cost 2% to 5% Sales Conversion
Rates
Source: IPTV Magazine: 486 company interviews
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 6
DiscoverNet Services
Writing Content- $200 to $500 page
Listing Whitepapers - Free Listing- $5 to $10 per Registration
Promoting Content- $10 cpm to $30 cpm
MPEG www.Althos.comDiscoverNet Overview © DiscoverNet™, 2013 page 7
Contact DiscoverNet
1500 Piney Plains RoadSuite 201ACary, NC 27518 USA
+1.919.301.0109Fax +1.919.300.0106
Free Whitepapers on Content Marketing Available
www.DiscoverNet.com
