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Doubling Net Profit
- Ian Ash
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Taking your business from
STRIVING to THRIVING
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Established in November 2009
VISION: Creating solutions that enable businesses to
perform beyond their expectations.
MISSION: To provide organisational mentoring and business
advisory services that transform clients’ business
to achieve sustained performance.
Testimonials available at http://orgmentbusinesssolutions.com.au/
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Business Overview
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• Former Managing Director of a Boeing subsidiary
• Senior management roles in a variety of SMEs
• Business coach and advisor across multiple areas
• President of the Emerald Business Group
• Chair of Casey Cardinia Shire Business Group
• Former Judge for Casey Cardinia Shire Business Awards
• Write business articles for Signpost magazine
• Board member of the Hampton Park Community House
• Accredited Associate of the Institute for Independent Business
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Personal Overview
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• Business Strategy and Strategic Planning• Business Excellence• Goal and Objective Setting• Leadership Skills• Client Engagement Model (Sales preparation)• Creating Delighted Customers• Effective Communication• Improving Productivity• Time Management• HR Fundamentals• Effective Recruitment and Interviewing Skills• Staff Development• Staff Retention and Engagement• Performance Management• Project Management Fundamentals• Practical Project Management• Advanced Project Management • Risk Mitigation through Succession Planning
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Training Courses Available
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What are the Major Challenges facing SMEs?
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1. CEO Time-Poor
2. Lack of Business Strategy
3. Cash-flow / Poor Sales / Profitability
4. Staff Issues – quality, engagement etc
5. Growth / Organisational Structure
Top 5 SME Issues
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How to double your Net Profit
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Sales $$$
COGS $$$
Expenses $$$
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“Turnover is Vanity
Profit is Sanity
Cash is Reality”
-Anonymous
How to double your Net Profit
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Simple Profit and Loss
Profit / Loss 101
SALES (REVENUE): $S
COST OF GOODS SOLD: $C________________________________
GROSS PROFIT ($GP): $S - $C
EXPENSES: $E________________________________
NET PROFIT ($NP): $GP - $E10
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# NEW CUSTOMERS + # EXISTING CUSTOMERS = TOTAL # CUSTOMERS
AVERAGE SALE PER CUSTOMER = TOTAL SALES / TOTAL # CUSTOMERS
20 Leads x 60% Conversion Rate = 12 New Customers
12 New Customers + 30 Existing Customers = 42 Customers
If Total Sales = $84,000 and 42 customers, then Average Sale per Customer = $84,000 / 42 =
$2,000
How to double your Net Profit
# NEW CUSTOMERS = # LEADS x SALES CONVERSION RATE
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Profit Equation Worksheet Example.xlsx
How to double your Net Profit
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How to double Net Profit
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Thank you!
OUR VISION
Creating solutions that enable
businesses to perform beyond their
expectations.
www.OrgMentBusinessSolutions.com.au15