EnterpriseVisibilityAcceleratorIncreased Visibility for Your Digital Content
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Enterprise Visibility Accelerator
In the digital marketing space, there’s a three-fold challenge that companies face, today.
An ever expanding media landscape 1 2 3Changing
user behavior Evolving search algorithms
•Present across multiple channels in multiple formats•Present across an ever expanding list of popular sites•Optimized to show up in search results • Tracked and monitored for views, social mentions, reach etc.
As a B2B Marketer, you need to ensure your digital content is:
Where your existing digital content (asset) is:•Repurposed into multiple formats •Optimized for search engines•Published across online, social channels
Presenting Enterprise Visibility Accelerator (EVA)
How EVA works in 4 easy steps
Review and repurpose the white paper into a PowerPoint, an executive summary, a video
and an infographic.
1Asset Creation
Distribute the assets across select social media platforms and content-sharing sites, based on
the target audience.
3Asset Distribution
Optimize these digital assets for search engines.
2Asset Optimization
Track performance of each asset for parametersliketraffic,viewsandleads.
4Reporting & Tweaking
White paperEVA
PPT
Blog
Banner Ads
Video
Landing Page and EmailInfographic
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Enterprise Visibility Accelerator
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How EVA benefits you•Boostsyourwebsitetraffic• Improves search engine rankings for your brand• Increases visits to your landing page•Gives your brand more exposure
Here’s a look at some recorded results of EVA
jump in referraltraffic
33%increase in
search listings
8Xnumber of visits to the landing page
3Xincrease in asset
visibility
40X
