Transcript
Page 1: Future of Classifieds - Talk at Google

WorkDigital Ltd

Bill Fischer & Howard [email protected]

@williamfischer

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What We Do

• Index World’s Online Classified Advertising• Make Sense of It• Create Compelling Products

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The OpportunityGlobal Recruitment is a £48 Billion Global OpBy 2011 we anticipate that £500mm will be spent on online recruitment

advertising in the UK and that this creates a£6 billion UK search market opportunity.

12%

10%

6%48%

24%

Automotive

Travel

PropertyRecruitment

All Other

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Consolidation or Fragmentation 1996 -UK Value Chain Analysis

Companies

2.2 M

Labour Pool

27 M

Job Boards4%

Publicationsoffline/online

91%

Search

Corporate Sites5%

Recruiters

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Consolidation or Fragmentation 2006

Companies

2.2 M

Labour Pool

30 M

Job Boards10%

Publicationsoffline/online

75%

Search

Corporate Sites12%

Recruiters

Social Networks3%

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Consolidation or Fragmentation 2011

Companies

2.56 M

Labour Pool

30 M

Job Boards35%

Publicationsoffline/online

40%

Search

Corporate Sites15%

Recruiters

Social Networks10%

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The Challenge

Evaluate/Index 1.5 Billion Pages

15,000,000 Records

10 Results

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A £10 Billion Opportunity from This?

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The Hockey Stick

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WorkDigital Ltd

Bill Fischer & Howard [email protected]


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