Download - Growth Hacking mit Strategie für Marketer
01.05.2023
Growth Hacking mit
Strategie
27.10.2016
Wachstumsbeschleuniger für Startups und Unternehmen
@Lennarz – www.lennarz-consulting.de
What is Growth Hacking?
+Team
+UX +Customer
+Automation +Virality
+Product+BusinessModel
+AB-testing+Upselling
-Compliance
What is a Growth Hacker?
“A growth hacker is a person whose true north is growth.“ – Sean Ellis
„Growth Hackers are a hybrid of Marketer and Coder.“ - Andrew Chen, Growth Hacker von Uber
„A Growth Hacker is a hybrid of Marketer, Coder and Data-Scientist with given instinct to Growth.“
25 Jahre > Growth Hacker >10 Jahre
https://youtu.be/aXV-yaFmQNk
Best of Growth Hacking
7
Growth Management Growth Hacking
Sean Ellis: https://growthhackers.com/Neil Patel: https://www.quicksprout.com/http://growthhackerlove.com/
01.05.2023
#6 „Valid Data for Valid Decisions“AARRR METRICS (DAVE MC CLURE)
Aquisition
Activation
Retention
Revenue
Referal# customer reviews # sent invites
01.05.2023 24
#17 „Your Aha!Moment“RETENTION
Twitter- 30 People to FollowFacebook7 friends in 10 daysZyngaday 1 retentionDropboxPut at least one file in one Dropbox folderSlack2.000 messages sent
#Sent from my iPhone
Emotions rock