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How to Make Money & Get Free Stuff on Instagram
B R O U G H T T O Y O U B Y
W O R K B O O K
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SECTION ONE:
PUT YOUR BEST FOOT
FORWARD
Lesson 1: Bread & Butter (no questions)
Lesson 2: Influencers & Branding
Lesson 3: Consistent Communication
SECTION TWO:
THE FREE STUFF
Lesson 1: They Come to Us
Lesson 2: We Go to Them
Lesson 3: The Middle Man
Lesson 4: Set the Bait
SECTION THREE:
THE MONEY
Lesson 1: Sponsored Posts
Lesson 2: Promote Yourself
Lesson 3: Everything Counts
Lesson 4: Courses (Advanced Training)
SECTION FOUR:
SCRIPTS & MEDIA KITS
Media Kit *not in workbook
Script 1: Reaching Out
Script 2: The Negotiation
Script 3: Say, “No” The Nice Way
01
WELCOME
TO THE
WORKBOOK
05
08
1 2
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LESSON 2: INFLUENCERS & BRANDINGWhat makes you distinct from others?
What do you want to be known for?
What are some things that you love? Thinkcolors, style and language...
NOTES
an swe r t h e f o l l ow i n g que s t i o n s :
S E C T I O N 1 | P U T Y O U R B E S T F O O T F O R W A R D
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P A G E 2 | W O R K B O O K
Do you have a unique set of skillsor experiences that might be ofinterest to your followers?
Who are you?
What are you passionate about?
What's something fun you canshare?!
LESSON 3:
CONSISTENT
COMMUNICATIONan swe r a l l o f t h e que s t i o n s . . .
Go to someones page, what do youremember about them an hourlater? Share something memorable thatpeople will remember about you! Share a story & connect withthem. Talk about you & why you lovewhat you love, let them into yourstory. Your bio should be a photo ofyourself. Looking at the cameraand smiling. Be approachable and welcoming,more like a trusted friend.
CREATE AN INSTAGRAM BIO
ex t ra t ip s on commun ica t i on :
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What do you value?c i r c l e a l l t h a t app l y . . .
Accountability
Affordability
Approachability
Authenticity
Audacity
Beauty
Boldness
Collaboration
Commitment
Community
Coolness
Creativity
Customer Service
Diversity
Dynamism
Eco-Consciousness
Education
Equality
Exclusivity
Family
"If you want to make money then you are a
business, if you are a business then you
need CLARITY. Otherwise you’ll be aimlessly
answering emails and collaborating
depending on how you feel that day and
not because it’s exactly what you’re
supposed to be doing."
Realism
Reliability
Security
Sensuality
Simplicity
Timeliness
Uniqueness
Value
Vintage
Wisdom
Fashion
Fitness
Health
Innovation
Intelligence
Luxury
Nature
Positivity
Professionalism
Quality
What do you want them to feel?c i r c l e a l l t h a t app l y . . .
Balanced
Calm
Cheerful
Compassionate
Confident
Considerate
Cool
Courageous
Curious
Delighted
Desirable
Elegant
Enchanting
Energetic
Excited
Exotic
Fun
Gracious
Happy
Humorous
Satisfying
Security
Serene
Sexy
Sophisticated
Strong
Superior
Trustworthy
Warm
Whimsical
Inspiring
Inviting
Love
Magical
Nurturing
Passionate
Peaceful
Playful
Powerful
Relaxing
P A G E 3 | W O R K B O O K
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CREATE A MISSION STATEMENT Think about your ideal follower. What do they like, what types of images do theysave, what are they interested in?
What is their favorite color, flower, thing to dowhen their work day is over?
What Instagram content are they drawn to?
What information do they wish they knew?
Ask yourself why are you using social media inthe first place? What is your goal?
P A G E 4 | W O R K B O O K
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LESSON 1: WE GO TO THEMList some of your favorite brands that youuse. Focus on the smaller companies that youuse rather than “target” or “walmart”.
What are some items that you need? For the Home:
Beauty:
Clothes:
Kids items:
Electronics:
NOTES
an swe r t h e f o l l ow i n g que s t i o n s :
S E C T I O N 2 | T H E F R E E S T U F F
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LESSON 2: THEY COME TO USGet clear on your values...What products willyou say no to?
How many posts are you willing to post for acompany?
Do you care if they are working with lots ofother influencers?
Are you willing to post other peoples imagesor content?
Who can you reach out to do do a takeover,partnership or giveaway with?
P A G E 6 | W O R K B O O K
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LESSON 4: SET THE BAITFind some brands you love and use and writetheir usernames and corresponding hashtagshere:
Find some forerunners that are similar inbrand to your account, maybe in the sameniche or telling a similar story to you andwrite their usernames here:
We highly recommend that you turn on thenotification setting so that you are the first tocomment on their images.
NOTES
P A G E 7 | W O R K B O O K
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LESSON 1:
SPONSORED
POSTS
What is your time worth?
What would be an idea hourly rate?
Read the link in the lesson andfigure out what the most updatedlegal practices are for Instagram.
NOTES
an swe r t h e s e que s t i o n s :
S E C T I O N 3 | T H E M O N E Y
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LESSON 2: PROMOTE YOURSELFWhat product or service do you want to offerto your audience?
How can you share it in a genuine way, whatstories can you tell about how it’s impactedyou?
What Affiliate programs can you get involvedin?
P A G E 9 | W O R K B O O K
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LESSON 3: EVERYTHING COUNTSWhen someone clicks the link in your profile,what do they see?
What is something that you can offer peoplein exchange for their email address?
What are some categories you can utilize foryour stories highlights?
NOTES
an swe r t h e f o l l ow i n g que s t i o n s :
P A G E 1 0 | W O R K B O O K
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P A G E 1 1 | W O R K B O O K
LESSON 4: COURSES (ADVANCED TRAINING)
What questions do you find yourselfanswering for people?
Have you transformed your life inany way?
Do you have simple, technical,domestic, or other skill?
What information do you know thatother people want to learn?
an swe r t h e f o l l ow i n g :
Courses can be a reflection ofsomething you have done yourself,a process or transformation youhave gone through or skills you'velearned and want to share whatyou know. Read your answers inLesson 1 and think about thepeople that follow you and whatthey need to hear from you.Anything you can think of canbecome a course! Pay attention towhat people are complaining aboutor having trouble with. Peopleneed your unique way of teaching,don't worry about what is alreadyavailable.
ex t ra t ip s on cou r se s :
"You don’t have to be an EXPERT to create
a great course... you just have to be a
few steps ahead of thepeople you're teaching"
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T H A N K Y O U
T H A N K Y O U
T H A N K Y O U
T H A N K Y O U
ONE THOUSAND & ONE THANK YOU'S
We do not take being able to share our livesand our knowledge with you lightly and wesee every follower as a GIFT to us. Yoursupport, encouragement and purchases meanSO much to us and they allow us to spreadour message further and speak a little moreloudly when we know you are in our corner.
We literally would not be in the place we arein, being able to share what we're sharingwithout YOU.
We are thankful for you and if you havelearned anything from our course PLEASEshare it. Let people know that we exist so thatwe can continue to spread the message thatwe're all in this together and a wonderful,passion filled life is available for all of us!
Make sure you join us in the Facebook Group!Ask questions, make connections and sharewith people the amazing results you'rehaving from being a part of this course!
f r om Th e Maye s T e am